Author: selfpublishingadvisor

Conversations with a Self-Publishing Writer, Royalene Speaks, Uncategorized

Conversations: 11/4/2016

FEED MIND, IMAGINATION AND SPIRIT

There are few things in my life as special as walking the aisles of my local library. This is where book-scents and muffled conversations create an environment that feeds my imagination and prepares my mind to function at peak performance. Here are the comfy chairs where I open book after book to explore research topics that support my clients—and my own writing projects. This is the place where I enjoy the unique whispered quiet that lifts my writer’s spirit and encourages me to get the job done—in spite of the tumult that circles the globe.

library

Today my focus is on feeding the writers minds through reading non-fiction. I’m not talking about the chemistry or political science textbooks of the university kind, although they can be an excellent resource for mystery and science fiction writers. The topic toa journey to manhood ty burtonday is the category are the True Story genre—authentically written life events that offer perspectives for me (as a person and writer) and for the characters I am developing in my work of fiction. One such True Story is titled: A JOURNEY TO MANHOOD, The Village that Raised the Boy by Ty Burton. This is Mr. Burton’s first book and it is written with passion and acknowledges the value of teachers, coaches, mentors and friends who step-up to make a difference in someone else’s life. It gives readers the opportunity to understand “the high stakes that hang in the balance of every action we take.” Mr. Burton holds dual Master’s degrees in Administration of Justice and Human Resource Development. Although he did the University work to obtain these degrees, reading his book reveals that much of his education came much earlier in life.

17 hours diane m bassettThe second book I’ll mention today is titled: 17 HOURS: Tracking Down Our Runaway. This True Story is getting a lot of attention because of the “eminent threat” all young women must be aware of in the world we live in today. As the book cover states: “No family is immune to the dangers of sex trafficking.” The author, Diane Bassett, is one of many Moms whose beautiful daughter had been drawn into a dark world operating in local parks, a world that pushes naive girls into such no-win positions. Bassett’s story details their 17-hour journey to save their daughter’s life. The book also places a Tip Guide in the hands of every reader with resources that will help locate a runaway child.

This non-fiction genre of True Stories holds many teachable-moments for writers of every genre. Here are the key-concepts I believe help us improve our skills as well as Reader appreciation:

  • Before sitting down to write prepare your mind to function at peak performance. If you need to set up your personal writing station in the library—or close your office door and relax with a cup of morning tea or coffee—then do it.
  • Write the story and the characters (real or imagined) with the passion that your hold within. Let the world hear their voices and feel their experiences as if you and each Reader are living it.
  • Keep your project (chapters) balanced. Non-fiction, real-life stories can be intense. Our reading audience today lives pretty intense lives themselves. However, learning about other people who have survived, is a valuable tool to encourage us all. So balance the heart-pounding moments with lighter events—tender moments with family and friends—a pillow fight with other children.
  • A major aspect of real-life stories is exposing the “eminent threats” that could very quickly impact our lives. These books can—and do—make a real difference especially when helpful resource information is also provided. As you do your research—keep a list and consider adding it to the back of your book.

The last checkmark on this list is to GET THE JOB DONE! Your non-fiction, Real Life True Stories need to be on library bookshelves, in bookstores and online! This genre is a big part of what inspires future generations to step up and make their own “difference” in the world. So don’t give up! Complete your book! Get it PUBLISHED! ⚓︎

Royalene

ABOUT ROYALENE DOYLE: Royalene has been writing something since before kindergarten days and continues to love the process. Through her small business—DOYLE WRITING SERVICES—she brings more than 40 years of writing experience to authors who need “just a little assistance” with completing their projects. This is a nice fit as she develops these blogs for Outskirts Press (OP) a leading self-publisher, and occasionally accepts a ghostwriting project from one of their clients. Her recent book release (with OP) titled FIREPROOF PROVERBS, A Writer’s Study of Words, is already receiving excellent reviews including several professional writer’s endorsements given on the book’s back cover.  

Royalene’s writing experience grew through a wide variety of positions from Office Manager and Administrative Assistant to Teacher of Literature and Advanced Writing courses and editor/writer for an International Christian ministry. Her willingness to listen to struggling authors, learn their goals and expectations and discern their writing voice has brought many manuscripts into the published books arena.

 

Alternative Marketing Methods, Book Marketing, elizabeth speaks, in your corner, Marketing Your Self-Published Book, Uncategorized

In Your Corner: Marketing for Anything-But-Dummies

Have you ever wondered what “proper” marketing support might look like, and how imperative it is to self-publishing successfully? What about implementation–have you ever wondered what effective implementation of your carefully-planned-out marketing plan might look like, too? I’m going to spend a bit of time this Thursday thinking through some of the answers to these questions.

If there’s one thing I’ve learned from my years of working with self-publishing authors, both as an author myself and as an author advocate and representative for other authors with Outskirts Press, it’s that there’s quite a lot of truth to the statement that “preparation is the key to success”–but as Marie Forleo puts it, sometimes “the key to success is to start before you’re ready.” How do we make these two things compatible? Aren’t they mutually exclusive?

the key to success is to start before you're ready marie forleo

Here’s a thought: what if they’re not?

I don’t think they are, and that’s because I think “preparedness” and “readiness” are two separate modes of being. Preparedness, in my mind, is the process of taking concrete steps to plan ahead for whatever you can, and putting in place measures–good habits, good coping mechanisms, and good thoughts–that will see you through any times when being prepared will do no good. Readiness, on the other hand, has more to do with confidence–and sometimes, your sense of how ready you are for a thing may or may not line up with what you’re prepared for. Sometimes, we won’t feel ready to get started on a thing even if we’ve planned thoroughly and set our good habits in stone. Those are the moments, I think, that Marie Forleo speaks to–the moments when we just need to get started, whether or not our feelings line up with reality.

Proper marketing support, then, should help you both prepare and, hopefully, acquire the confidence to feel that you’re ready as well. And as my fellow writer Kelly Schuknecht pointed out in her “Marketing Master Strokes” series of blogs earlier this year, effective marketing strategies require a willingness to reach your readers where they live, to incentivize, and to play well with others–among others. “Proper” marketing support will assist you in doing all these things–and if that seems a bit beyond the pale for the ordinary self-publishing company, luckily, there are several extraordinary self-publishing companies–and I know I’m a little biased, but I happen to think my coworkers among the Personal Marketing Assistants working for Outskirts Press count as extraordinary. So if you feel like some of these points might be beyond your reach, consider reaching out and making contact with the experts, either through a paid service or through a more casual network, as on social media.

The best part of looking to the experts is that doing so will assist you in execution as well as in planning–so you’ll get the best of both preparation and readiness. Or at least, that’s the goal.

It’s hard to boil down all of the salient points regarding marketing into one coherent blog post, but luckily, and perhaps it’s a little trite to say “oh, I’m not ready to do that” given the context of today’s subject (you can tell how some of my jokes bomb around the dinner table, can’t you?). But the fact of the matter is, Self Publishing Advisor has been a resource for self-publishing authors looking to market their books for most of a decade now, and our archives are rife with posts on the subject–including those by Kelly that I mentioned earlier. If you’re looking for those concrete steps to transform the broad strokes we’ve brushed here into tangible steps, her series is spectacular. I highly recommend taking a look!

Marketing Master Strokes:

  1. What do ears, geysers, and self-publishing have in common?
  2. Be willing to reach your readers where they live
  3. Incentivize!
  4. Play Well With Others
  5. Try Every New Thing

You are not alone. ♣︎

Elizabeth

ABOUT ELIZABETH JAVOR: With over 18 years of experience in sales and management, Elizabeth Javor works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable publishing consultants, pre-production specialists, customer service reps and book marketing specialists; together, they all focus on educating authors on the self-publishing process to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Elizabeth Javor can put you on the right path.
Alternative Marketing Methods, Book Marketing, Holidays, Kelly Speaks, Uncategorized

Ringing in the Holidays: Veteran’s Day Edition!

Veteran’s Day is day where we pay tribute to those who have served our in our country’s Armed Forces; this can be done by attending parades, by bringing flowers to veteran’s graves, hanging an American flag, etc. This day originally marked the end of World War I–the war to end all wars–and was deemed Armistice Day, a day dedicated to the cause of world peace.

Those of us with hindsight on our side know that unfortunately, WWI did not lead to world peace, but rather to the even more devastating WWII. Following WWII it was decided that November 11th would instead be a day to commemorate all veterans, not just those who served in WWI.

It is important to express gratitude for those amongst our country’s citizens who have been willing to put their life on the line to protect not only our country, but also the people of the countries where they are stationed. The amount of sacrifice demanded of such a task is one that should be given the utmost respect.

veteran's day

I want to point out to authors reading this that the word veteran points beyond that of military service and extends to anyone who has a lot of experience in a particular occupation or field. While there of course can be no real comparison made to veterans of war and veterans of say, self-publishing, I would like to suggest that veterans of the self-publishing field should begin to think of themselves as people who provide a different sort of service for our country.

To publish your ideas, your stories, your beliefs or your experiences means that you are in a way paying tribute to those who have fought for your right to do so. To not utilize that creative spark inside you is to shun the gift of living in a country and in a time where you have the means to do so.

Think of the amazing diaries of someone such as Anne Frank. Frank had to hide away from the unjust persecution that would eventually take her life before she could, by her own volition, share her story. We have the liberty in this country to write freely, and it is not one that should be taken for granted. Our stories can change people’s lives, they can change the way people think, and we don’t have to hide away to create them.

The veterans who fight abroad to keep our country safe make it possible for some of us to become veteran authors, readers, editors, publishers, etc. Honor those authors, readers, editors, publishers, etc. who have decided that they will not turn away from such a priceless opportunity. You have the freedom to sacrifice your time to do something you love.

Those in the Armed Forces have sacrificed time doing what they love, they have spent a great deal of time away from their families and loved ones–don’t let it be for nothing.

Thank you for reading!  If you have any questions, comments, suggestions, or contributions, please use the comment field below or drop us a line at selfpublishingadvice@gmail.com.  And remember to check back each Wednesday for your weekly dose of marketing musings from one indie, hybrid, and self-published author to another. ♠

Kelly

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Executive Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog, kellyschuknecht.com
from the archives, Kelly Speaks, Uncategorized, Writing

From the Archives: “5 Online Tasks for Self Publishing Authors to Complete Before NanoWriMo”

Welcome back to our Tuesday segment, where we’ll be revisiting some of our most popular posts from the last few years.  What’s stayed the same?  And what’s changed?  We’ll be updating you on the facts, and taking a new (and hopefully refreshing) angle on a few timeless classics of Self Publishing Advisor.

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[ Originally posted: October 22nd, 2012 ]

There is a little more than a week until NanoWriMo begins! If you’re like many self publishing authors, you’ve been spending the month of October preparing for the challenge. You’ve probably started brainstorming and outline and cleaning off your desk, but there are a few online tasks that you should complete before the official beginning of NanoWriMo. Here is your to-do list.

1) Make sure you are registered.

Before you start all the fun tasks below, make sure you are registered for the event. You can do so by visiting NanoWriMo.org. This will ensure that you have access to all the benefits and resources the challenge has to offer.

2) Create social media pages.

Social media is a great way to market yourself and your book, and many readers, agents, and publishers expect you to take advantage of this marketing tool. You could create social media pages for yourself, your book, or your characters. Be creative, and have fun with social media. This is also a great time to start a blog.

3) Connect with other authors.

Of the greatest benefits of  NanoWriMo is the opportunity to connect with other authors. They can encourage and support you during this project. You can connect with authors by visiting the NanoWriMo website as well as by searching social media sites for people who are participating.

4) Download some music.

Music is a great way to become inspired. Download a few songs that you can listen to when you need some inspiration. Listen to songs that your characters would be interested, or search for music that reminds you of your setting or plot.

5) Play on Pinterest.

Pinterest is a great way to find inspiration as well as promote your book. Create boards for your characters, setting, or plot. Be creative, and have fun with this. What outfits would your character wear? What food would your character eat?

I’d love to know, what are you doing to prepare for NanoWriMo?

– by Wendy Statina

Most of the time, we like writing.

Or don’t we?

Sometimes, writing feels like writing. And sometimes—not just because of Halloween, but for other reasons too—writing feels like one long protracted scream into the void. (My scream? “WHY ARE WRITING OUTLINES SO DARN HARD??” Yours might be different.) It’s realistic to expect that at some point during an intensive writing spree—whether you’re doing NaNoWriMo or not—you’ll face insurmountable obstacles and unstoppable forces and immovable objects. Or at least, you’ll face challenges that seem like all of the above: Writer’s Block, characters gone haywire, plot holes, inconsistencies, and that one thing you really really want to edit but shouldn’t yet because it’ll totally torch your forward momentum. You know, those things.

nanowrimo inkygirl will write for chocolate

If I’ve learned anything from my many attempts at NaNoWriMo—mostly unsuccessful insofar as word count is concerned—it’s that preparation and a little foresight goes a long way towards keeping November (or, again, any intensive writing spree—especially if you have to meet some sort of deadline) fun. Thus, I thought it worth reviving Wendy’s wonderful 2012 blog for both your benefit and mine. Her suggestions still hold true today, four years and many gray hairs later, even though social media and even relationship-building is a moving target (So long, Vine. You’ll be missed*sob*).

Better still, the principle underlying Wendy’s post holds true:

Think ahead.

Spend a day or two setting yourself up for success and you’ll not need to spend thirty-odd days obsessing over the details. Look for your inspiration and put together that inspiration board on Pinterest. Spend a few hours building an architecture for your piece. Take a moment to either hop on social media and give warning that you’ll be scaling back your presence to help with focus—or to lay the groundwork for increased involvement, predicated on the knowledge that doing this thing in community is so much nicer than doing it solo. Register with NaNoWriMo if you think that might give you a little extra motivation, or register with a local writer’s club for something in your own backyard. Swing on by your libraries for writing sprints! (Those things are wonderful.)

Whatever you do, don’t wait to do it! This post goes live the morning that NaNoWriMo gets started, but it’s worth doing all these things even if it takes away from one day’s word total. After all, you’re laying the groundwork for everything that follows.

Thanks for reading.  If you have any other ideas, I’d love to hear them.  Drop me a line in the comments section below and I’ll respond as quickly as I can.  ♠

Kelly

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Executive Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog, kellyschuknecht.com.
NaNoWriMo, news from the self publishing world, self publishing news, Uncategorized

Self-Publishing News: 10.31.2016

And now for the news!

This week in the world of self-publishing:

Just a quick reminder: It’s NaNoWriMo time! As we mentioned last week, you’ll be seeing the buzz over this annual tradition–National Novel Writing Month–begin to cascade through your literary networks, then build to a crescendo over the month of November. We’ll be following its progress–and your progress–here on Self Publishing Advisor, in hopes that we can provide yet another resource to assist you in reaching your writing goals, even if they have nothing at all to do with NaNoWriMo itself and the nonprofit organization which has brought it to such international acclaim. After all, the same tips and tricks which help NaNoWriMo participants are the same tips and tricks that all authors need to brush up on every now and again!

I’ll give you a hint: the answer is YES! and Care2‘s Zoe Eisenberg is all about showing you how to make good on that jubilant answer in her October 28th article. She speeds through a quick bit of history (“Since 1999, over 2 million writers have participated in NaNoWriMo, with an average of 15 percent hitting their goal of completing the first draft of a novel in the allotted month.”) and then plunges into the really important nitty-gritty bits, the bits that might keep you going through NaNoWriMo or any other lengthy writing spree. She interviewed NaNoWriMo’s Executive Director, Grant Faulkner, who says “The number one reason people think they can’t do NaNoWriMo is because they’re too busy […] Everyone says that. We’re all busy. But part of that is reality and part is perception. A lot of people want to write a novel, but it’s hard to get it into the number one spot on your to-do list.” Ain’t that the truth? And for self-publishing authors, self-starting on writing is just the first in many steps to making it from Point A to Point Z. But Faulkner’s tips, coming to us via Eisenberg, might just help overcome that first hurdle: they run the gamut from “Scan your schedule,” to “Plan for lapses,” and all of them circle back to the larger point that prioritizing and time management are an author’s greatest obstacles. For more of Faulkner’s fine points (and Eisenberg’s excellent reporting), follow the link!

Did you ever think you’d be getting serious writing advice from Bustle? I sure didn’t—but I’m very, very glad to have stumbled across this excellent October 24th piece by Bustle contributor Stephanie Topacio Long. Says Long, “The countdown to National Novel Writing Month is now down to single digits”—or in our case, less than twenty-four hours—”so it’s understandable if your excitement or anxiety about the annual writing challenge is off the charts already. Luckily, there’s still time for last-minute NaNoWriMo prep. Taking certain steps in the lead-up to November could make for a more successful month of writing.” While we’ve written about this subject here on Self-Publishing Advisor before, it’s always good to hear affirmation (and perhaps, receive more fleshed-out advice) from other writers whom we admire. Like Faulkner and Eisenberg, Long emphasizes the importance of preparatory tips like setting a schedule and establishing a support system (my personal favorite), but she goes a bit further in pushing for authors to get pumped up for the days to come. (And her well-selected gifs to illustrate each point definitely don’t hurt her argument.) As Long says, “Get psyched for NaNoWriMo now. Win or lose, the experience will be valuable for you. You’ll either come out the other side with the first draft of a novel (fingers crossed!), or you’ll learn a host of valuable lessons.” Hear, hear, Ms. Long! For the rest of her fabulous piece, click here.

Look, everybody needs a little humor headed into a long hard project, right? And right at the perfect moment, along comes Adam Forsgren with this glorious October 29th article for East Idaho News! “This will be my sixth year participating in NaNoWriMo, and over the years, I’ve noticed that the whole experience can be broken into different stages of dealing with the ‘burden’ of writing a 50,000 word narrative in 30 days,” he begins: “Think of it kind of like the stages of dealing with death, only with more caffeine and less crushing despondency.” First off, I’d like to take all of our collective hats off to Forsgren. SIX years of NaNoWriMo? That’s incredible. Secondly, he’s in a privileged place to deliver to us his theory of the 5 Phases of Dealing With NaNoWriMo:

  1. “Total Stokage” (AKA enthusiasm)
  2. “The Weight Hits” (oh no)
  3. “The Drag” (it doesn’t get worse than this, does it?)
  4. “The Despondency” (oh … it does ….)
  5. “The Glorious Morning!!”

As you might have guessed from the double exclamation point, Forsgren is a huge advocate for sticking it out through thick and thin to finish your writing projects (“It feels like I’ve actually accomplished something. It’s as close as I’ll ever get to fatherhood. And what’s crazy is that once you feel that feeling, you can’t wait to do it all over again.”) and he’s incredibly persuasive. If you needed the combination of realism (he does face up to the incredible challenges this project entails) and a powerful pep talk, this is the article for you. Read the full thing online at EastIdahoNews.com!

spa-news

As a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self-publishing industry. This will help you make informed decisions before, during and after the self-publishing process, which will lead to a greater self-publishing experience. To help you stay current on self-publishing topics, simply visit our blog every Monday to find out the hottest news. If you have other big news to share, please comment below.

Kelly

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Executive Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog, kellyschuknecht.com.