Beijing Book Fair 2014

Book fairs are an excellent way for self-published authors to promote their books and network with industry professionals. The Beijing Book Fair 2014 will take place August 27th through 31st, so now is the time to consider registering your book.

The Beijing International Book Fair is the largest publishing industry event in the Asian Market. This is a huge opportunity for self-published authors, considering China is the most populous country in the world. This market is interested in books translated into their local language as well as the rights to distribute English Language content. English language titles are at the forefront of the market growth in China.

Children’s books authors can be especially lucrative in this market, since the government mandates that all Chinese children learn English at an early age. STM, academic areas, sports, sports medicine, and military history are also areas that have been in high demand.

Hundreds of thousands of visitors attend the show annually to see the books from 56 different countries. Your book could be there!

To learn more, visit http://www.chinaexhibition.com/Official_Site/11-2822-BIBF_2013_-_The_20th_Beijing_International_Book_Fair.html

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

5 Ways to Promote Your Book in March

March is National Reading Month and Small Press Month. This makes it the perfect month to focus on promoting your book. Here are five ways you can promote your self-published book in March.

1. Read Across America Day

March 3 is National Read Across America Day, also known as Dr. Seuss Day. This is the perfect opportunity for children’s authors to promote their book. Schedule a reading at a local school, library, or bookstore. You can also get creative and host a Read Across America event for adults.

2. St. Patrick’s Day

Holidays are always a great opportunity to promote your book. Even if your book has nothing to do with St. Patrick’s Day, you can get creative with your marketing plan. Perhaps, host a St. Patrick’s Day give away or schedule a St. Patrick’s Day event. For instance, you could schedule a book signing, wear your favorite green shirt, hand out some Irish potatoes to your guests, and promote your book while “celebrating.”

3. Bologna Children’s Book Fair 2014

Bologna Children’s Book Fair will be held March 24-27. It is the most important international event dedicated to the children’s publishing and multimedia industry. Last year, the event had about 1,200 exhibitors coming from 75 countries and 25,000 international professional trade representatives. To learn more, visit http://www.bookfair.bolognafiere.it/en/the-fair/895.html.

4. Book Expo America 2014

Book Expo America will take place May 19-31. It is the #1 book and author event  that offers the book industry access to new titles,  authors, and education about the publishing industry. BEA is the best place to  discover new titles and upcoming books and meet face to face with favorite and  up and coming authors. To learn more, visit http://www.bookexpoamerica.com/.

5. Schedule an interview or book signing event

People won’t buy your book if they don’t know it exist, so schedule an event  that will help you connect with readers and gain some press for your book. Two great options are a radio interview or book signing event. Start by contacting local radio stations or bookstore to set up the event.

I’d love to know, how do you plan to promote your book in March?

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

Friday Conversations With A Self-Publishing Writer 12/27/13

‘Tis A NEW SEASON.

With our families surrounded with tattered snowflake wrapping paper and empty boxes, there are now moments—fleeting though they may be—when we can take a collective breath and look into the future.  We are writers; people filled with scenes and scenarios; storylines of mystery and intrigue; characters who live and breathe!  We are the writers who can (as Carl Sagan said) write books proving “that humans are capable of working magic.”  If that seems too big a plan for you in 2014, remember there is a whole team of marvelous people in the self-publishing realm who are ready, willing and excited to help you!

One of my favorite authors Madeline L’Engle (A Wrinkle In Time) counsels writers saying, “You have to write the book that wants to be written. And if the book will be too difficult for grown-ups, then you write it for children.”  Words of wisdom I hope to put into action in 2014 and beyond!

My 2014 plan looks like this:

  1. Acknowledge that not every genre fits me!  Over the years that I’ve been placing words on paper to create stories; I’ve weeded out the genres of satire, most romances, political, horror and comedy—and, of course, the x-rated stuff.  I know that my ability to write is a gift and from that gift the foundation of all that I write will be built—and built well—if I respect and honor it.
  2. Acknowledge my responsibility to nurture this writing gift.  A very dear writing friend of mine (who will be 101 years young this January and is still writing) has strongly encouraged me to “never quit learning.”  The world of writing dwells in a state of conundrum that “remains the same yet is ever-changing.”  It is up to me to hone my writing abilities while learning about the new technologies that are out there in the publishing world.
  3. Acknowledge that I am the steward of my writing talents, abilities and materials.  Remembering the mantra of journalism is a good way to help with this: Who, What, When, Where, Why and How.  Answering these questions for myself—about what I’m writing—keeps me on track.
    1. Who is my audience?
    2. Why am I writing this story (my motive)?
    3. What are the motives of the characters in this story?
    4. When is the best time/season to release this story?
    5. Where will I publish/self-publish it?
    6. How will the Readers benefit from reading this story?

Anne Frank has also left an inspiring message for us.  “I can shake off everything as I write;” she said, “my sorrows disappear, my courage is reborn.”  So as this year of 2014 approaches, may your courage in writing be reborn, and may you rejoice when holding your book(s) in your hands!  The right self-publishing team is waiting to assist you.

Royalene ABOUT ROYALENE DOYLE: Royalene Doyle is a Ghostwriter with Outskirts Press, bringing more than 35 years of writing experience to authors who need “just a little assistance” with completing their writing projects. She has worked with both experienced and fledgling writers helping complete projects in multiple genres. When a writer brings the passion they have for their work and combines it with Royalene’s passion to see the finished project in print, books are published and the writer’s legacy is passed forward.