In Your Corner: What is the Difference Between Traditional Printing vs Print on Demand?

apple versus donut choices

One of the biggest decisions for self-published authors is whether to choose traditional printing or print on demand (POD). The publishing consultants I work with are constantly asked questions about the differences and benefits of traditional printing versus print on demand. Below I have answered three of the most common questions we’re asked about POD . Hopefully, the answers will give you a better understanding of the two types of services and help you determine if print on demand is right for you.

Why should I choose POD rather than traditional printing?

Most authors who select POD want their self-publisher to handle distribution and fulfillment as well as the actual printing of the books. This allows the author to focus on what they do best – writing, and hopefully marketing, their books – instead of managing inventory, packaging orders, and shipping books to the buyer.

Why is the per book cost higher for a POD title compared to a traditionally printed title?

The more you buy (of anything, from books to business cards) from a traditional printer the lower your unit cost. Whether you print 100 copies of an item or 1000 copies, your set up costs are the same, and they are amortized over the entire print run. Typically, buyers  order more than they actually need  to achieve a lower unit price.  In POD, the cost of your book is the same for book number 1 and book 2000 because each book is printed one at a time and the set up is included in every individual copy.

So why would I accept a higher unit price?

Authors that select POD are doing it for two specific reasons. The first is they want their self-publisher to print the book and deliver it to the purchaser without them having to be personally involved. The second is cash-flow. Inventory costs money. Buying 2000 books, for example, at $3.50 per book will require an investment of $7,000.00. In a nutshell, POD authors are trading a higher per book cost for the luxury of not having 1000’s of dollars worth of inventory sitting in their home office.

POD is a great option for authors who are concerned about time management and inventory cost. After all, authors should be writing and marketing not storing, packaging, and shipping books.

I’d love to hear your questions, advice, and experiences with traditional printing and print on demand.

You are not alone. ♣︎


Elizabeth

ABOUT ELIZABETH JAVOR: With over 20 years of experience in sales and management, Elizabeth Javor works as the Director of Sales and Marketing for Outskirts Press. The Sales and Marketing departments are composed of knowledgeable publishing consultants, customer service reps and book marketing specialists; together, they all focus on educating authors on the self-publishing process to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Elizabeth Javor can put you on the right path.

Tuesday Book Review: “Jacaranda: Tails Before Bed”

Book reviews are a great way for self-publishing authors to gain exposure. After all, how can someone buy your book if he or she doesn’t know it exists? Paired with other elements of your book promotion strategy, requesting reviews is a great way to get people talking about what you’ve written.
When we read good reviews, we definitely like to share them. It gives the author a few (permanent) moments of fame and allows us to let the community know about a great book. Here’s this week’s book review:

Jacaranda Tails Before Bed by E W Bosworth/ Edward Lewis

readers' favorite book award winner

Jacaranda: Tails Before Bed

by E.W. Bosworth

Publisher: Outskirts Press

ISBN: 9781478715863

Synopsis*:

In Jacaranda: Tails Before Bed, E. W. Bosworth shares personal dilemmas nevertheless common to us all. The scope of his engagement with life’s contradictions, including his subtle evocation of the great antinomies – thought and feeling, sound and silence, comfort and unrest – is evident from one page to the next, one stanza to the next, and frequently within the precarious balance of a single line. This is Bosworth’s individual response to the uniformity of post-post-modernism in contrast to which he offers a unique voice indicative of what he names “postmodern formalism”.

Asked in an interview of May, 2012, to clarify that term, he responded: “Since about 1970 American poetry has become increasingly dedicated to evincing a psychology of deconstructive theory in which the persona, the proffered speaker, is determined above all to avoid direct statement (logocentrism) with the result that indirection has become, repeatedly, the “new” direction in putative service of a transcendental subjectivity. But the human ego is not so easily dismissed, nor will its individual goals submit to categorical erasure. The poetic method of group-theory is programmatic to the extent that in the typical journal it is difficult to distinguish originality from consent. From an aesthetic perspective, there could be no more telling evidence of logocentricity than that. A postmodern formalism must embody, must demonstrate, must enact the contradictions inherent in a systematic denial of history.”

 * courtesy of Amazon.com

Featured Review

“Jacaranda: Tails Before Bed” is a 127-page book of poetry by E. W. Bosworth. It is divided into six chapters of random poems that deal with love and life. Bosworth is a new poet and, according to him, his writing is a reaction to the uniformity of post-post-modernism. He calls this unique voice postmodern formalism, which embodies, demonstrates and enacts the contradictions that he believes are inherent in a “systematic denial of history.” Each chapter in the book starts with black and white images that seem to hold meanings too. Reading his poems is like listening to a new voice in poetry that is waiting to be heard.

It is simply difficult to ignore Bosworth’s poems as they draw us into his varied experiences. In ‘Craft’, he says: “A poet wrote that walls don’t have to be confining, nothing to make a body “fret”. “He came up with that while wandering around the mountain with a sonnet in his head.” I guess this sums up pretty well the author’s creative process, and the simplicity in his choice of words makes his poems quite charming. Much of Bosworth’s poetry is inspired by the people and the events that surround him but there are also flowers, birds, snow, philosophy, history, and the human struggle that soars above us all. His poems are full of images and, as a reader, I try to find out his meaning to determine where he is bringing us. Through his experiences in life, just what is this poet trying to say? In the first lines of his poem ‘Parole’, he writes: “Looking into the Jacaranda is looking into your life no wonder there’s so much simile on top of simile.” Indeed, his poems leave me to determine, for myself, which features of his reference point he is trying to predicate. This is an enjoyable and insightful book of poetry.

– reviewed by  Maria Beltran for Readers’ Favorite

Other Reviews

E.W. Bosworth is a new poet to me. Opening Jacaranda was like opening Ed Dorn’s Collected Poems. Ed Dorn as mentored by Charles Olson. Bosworth’s inventiveness and brilliance are never in doubt here. This is American Poetry for Americans. Americans who read poetry. Read the poem “Carolina.” Often there is a brio in the line that pushes the poem to unforgettableness. If you ask me, buy the book. Even the illustrations, unfortunately in black and white, are worth it.

– Amazon reviewer Robert Bense

All Bosworth’s tight knits are re-versed with pearls, crossing his needles out and back, in a postmodern twist of creating while casting off, dropping stitches and rows . With form held in ‘bolts of iron’ , the breaks come amidst the words, sometimes within a word. Sleep…wake….break- if you don’t get it, don’t worry about it!

– Amazon reviewer Keep


tuesday book review

Thanks for reading!  Keep up with the latest in the world of indie and self-published books by watching this space!

Self Publishing Advisor

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Self-Publishing News: 3.5.2018 – The Company Files!

march

And now for the news!

Some highlights from this month in the world of self-publishing, specifically news from or regarding self-publishing companies!

Starting with some positive news today, we recommend you check out this press release courtesy of Outskirts Press and Benzinga, a premier source for the latest in information on the self-publishing industry (among others). At the heart of this story … well, a lot of heart. A lot of love! Because it’s almost that time of year, isn’t it? And Outskirts Press is determined to ensure that those authors choosing to self-publish this year have the best possible Valentine’s Day ever! This self-publishing company, which has a history of both fantastic deals and long-term contributors to this blog, will be giving authors twenty percent off in a flash sale on its popular Full-Color and Ultimate publishing packages. That’s a pretty sweet deal–almost as sweet as the real and genuine care which this company is reputed to take with those works which pass through its expert services. Of course, we’re a little biased. But Outskirts Press has been voted #1 Publishing Company by Top Consumer Reviews, several years running!

Computing, a scrupulously reputable news engine dedicated to technology (particularly in the UK) is now reporting on further developments in the case against Amazon, which recently shuttered many of its CreateSpace services. Elizabeth covered those earlier developments in a separate blog (which you can read here) several weeks back, but it’s worth noting that the company is rapidly moving from treating its author base poorly to being downright disreputable, and that criminals have found a way to exploit the website without Amazon taking decisive action to shut them down. It’s a complicated story, and one we’ll be following closely. We highly recommend you check out Computing contributor Nicholas Fearn’s full article at the link.


spa-news

As a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self-publishing industry.This will help you make informed decisions before, during and after the self-publishing process, which will lead to a greater self-publishing experience. To help you stay current on self-publishing topics, simply visit our blog every Monday to find out the hottest news. If you have other big news to share, please comment below.

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Conversations : The Best of Royalene Doyle (part 9)

Celebrating the Best of Royalene Doyle

and her fantastic Conversations

farewell goodbye waving

We’ve spent several weeks now examining some of Royalene’s banner series for Self Publishing Advisor. But what about standalone posts? Do any leap out at us?

Why yes, yes they do. And the first such post we’d like to mention today is one in which Royalene admonishes us to feed our minds, bodies, spirits … and imagination! The reminder to do so is an important one, as we’re all prone to privileging certain notions of productivity–or quantity, or speed–over the quality of the finished product. And ultimately, as Royalene reminds us constantly, writing is about savoring the experience of life. This post really sinks its teeth into some of the ways we can get started doing just that! This post is absolutely worth coming back to, time and again!

When we think of relaxation, we often think of a welcoming armchair and a mug of hot coffee, tea, cider, or something along those lines. And with all the wisdom of decades of experience, Royalene uses this post from April of last year to re-center us all on the virtues and value of contemplation, of relaxing into the reflective mindset when it comes to re-envisioning our work. (And working out its flaws.) There’s a reason why the path to success looks different for every person, of course, and there’s no one-size-fits-all solution to any thorny issue in the craft of writing. But we’ll all get just a little bit closer, Royalene suggests, if we take a moment to step back. And consider. We simply love this post, and find it a useful reminder on our busiest weeks that sometimes … the most productive thing we can do is slow down.

And in this, our last featured post for the week, we wanted to point our readers back to Royalene’s “Coffee and Mulled Cider” celebration from September of last year, in which she explored ways in which to “mull over” your book and emerge from the process with an even stronger, more powerfully compelling, book. A hint? The sense play a role, as does C.S.I.

No, not the now-defunct television show–the systematic examination of the details in order to construct a working hypothesis of why some things are working and some things aren’t! Royalene also taps into the wisdom of opportunities, and on the stick-to-it-ness which is often required to make a success of the things we really love.

***

That’s all for this week! We’ll be back next Friday as we detail more of Royelene’s greatest hits, as determined by our blog’s analytics. You can follow Royalene’s further adventures by checking out her Twitter feed (her handle is @RoyaleneD) or her website at www.DoyleWritingServices.com. We miss you, Royalene! ⚓︎


Royalene

ABOUT ROYALENE DOYLE: Royalene has been writing something since before kindergarten days and continues to love the process. Through her small business—DOYLE WRITING SERVICES—she brings more than 40 years of writing experience to authors who need “just a little assistance” with completing their projects. She developed these blogs for Outskirts Press (OP) a leading self-publisher, and occasionally accepts a ghostwriting project from one of their clients. Her recent book release (with OP) titled FIREPROOF PROVERBS, A Writer’s Study of Words, has received excellent reviews including several professional writer’s endorsements given on the book’s back cover.
Royalene’s writing experience grew through a wide variety of positions from Office Manager and Administrative Assistant to Teacher of Literature and Advanced Writing courses and editor/writer for an International Christian ministry. Her willingness to listen to struggling authors, learn their goals and expectations and discern their writing voice has brought many manuscripts into the published books arena. December 2017 marked the end of Royalene’s tenure at Self Publishing Advisor. and we will be spending the next few weeks celebrating some of her all-time hits, her most well-received articles for our blog, in thanks for years of generous service.

Tuesday Book Review: “Guardians”

Book reviews are a great way for self-publishing authors to gain exposure. After all, how can someone buy your book if he or she doesn’t know it exists? Paired with other elements of your book promotion strategy, requesting reviews is a great way to get people talking about what you’ve written.
When we read good reviews, we definitely like to share them. It gives the author a few (permanent) moments of fame and allows us to let the community know about a great book. Here’s this week’s book review:

guardians brad anderson

readers' favorite book award finalist

Guardians

by Brad Anderson

Publisher: Outskirts Press

ISBN: 9781432793357

Synopsis*:

Peace Has Existed Between Humans and Vampires for Centuries …

But Everything Comes to an End.

For hundreds of years, Los Guardianes de la Paz – the Guardians of Peace – have enforced an uneasy truce between humans and vampires. When vampires kill two Mexicans on the Rio Grande, everything changes. The vampires must now find a new place to live – and a reliable, clean food supply. Meanwhile, former DEA agent Robert Mackie is on a simple – but dangerous – mission: ferret out the turncoat who had blown his cover as a dedicated employee of a notorious East Coast drug lord.

Through a twist of fate, however, his quest for justice ends up putting his niece and nephew in grave danger. Suddenly, the children are thrown into the mix of an enormous vampire family in the higher reaches of the Guadalupe Mountains in West Texas. One of the children there, 13-year-old Greg Pike, is about to find himself the star attraction in the vampires’ version of a fox hunt – unless he can escape first. Now Carlos Santiago, the eldest of the Guardians, must find the help he needs to put an end to the violence and set things right with the world again. But nothing is as it seems, and death lurks around every corner. Combining elements of the thriller, mystery, and the occult, Guardians is a fast-paced and thoughtful look at a collision of cultures both human and otherwise.

 * courtesy of Amazon.com

Featured Review

I chose to review this book because the story sounded so interesting. In fact, this book is so gripping that I couldn’t put it down. The story jumps out and grabs the reader from the word “Go.” The book begins innocuously enough, with several story threads seemingly unrelated. But wait … gradually those threads intertwine to create a tightly-paced, thrilling chase to the death. Brad Anderson has a practical approach to the paranormal, making his vampires utterly believable and thereby creating a solid, credible plot. He mixes up genres to create a fascinating blend of thriller, mystery, and paranormal. The plot is fascinating, and unlike anything I’ve ever read. Although adults take the spotlight every now and again, it is the character of young Greg Pike that rises above the others. The author isn’t afraid to delve into the grittier realities of life when dealing with his characters’ situations and dilemmas. I found the ending unresolved, but there are definite hints at more to come in this genre. If you are looking for something to keep you riveted, read this book. Highly recommended.

– reviewed by Fiona Ingram for Readers’ Favorite

Other Reviews

At last a book where people are really intelligent and not just sheeples! This is a great story of humans against vampires and for once the people actually have a chance. I love the reluctant hero, Robert Mackie. He is just minding his own business as an undercover agent and his cover gets blown and he gets catapulted into the world of run a muck vampires that just happen to snatch his niece and nephew. He enlists the aid of Carlos Santiago to help him recover them. While they are hunting for the children, the children are giving the vampires a run for their money! This is a great tale of mystery and adventure. I would recommend it to anyone looking for a book they just can’t put down!

– Amazon reviewer Kandy Kay Scaramuzzo

This is one of those books that once you start reading, you hope you have nothing else planned for your day! The mysterious plot line keeps you entertained as the activities of the characters become more and more entwined all the way through the storyline. I never thought I would really care to read a “Vampire” book, however I am ready to read and enjoy Guardians II!

– Amazon reviewer Lorrie Kloss

Book Trailer


tuesday book review

Thanks for reading!  Keep up with the latest in the world of indie and self-published books by watching this space!

Self Publishing Advisor

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