The New Era of Digital Books

Not too long ago, if you wanted to read a book, you had to go to the bookstore, library, or online store and retrieve a print copy. Now, it is becoming easier and easier to read digitally formated books. Readers can purchase and download e-books on their computers or digital book readers such as Kindles or Nooks.  Even smart phones have digital book reading options.

Having a book published in print is no longer enough. Readers expect options, and successful authors are willing to accommodate different reading styles. If you only publish your book in a print format, you could potentially miss out on a large audience — those who prefer digital books.

Not only is digital publishing in demand, it is also a smart choice for authors. In many cases, it is less expensive to produce a digital book than it is to produce a print book, and the publishing option is eco-friendly because there is no wasted paper. If you are interested in taking part in this growing trend, find out what options  self-publishing companies offer and keep those options in mind when choosing a publisher.

I’d love to know, what questions do you have about digital books?

ABOUT WENDY STETINA: Wendy Stetina is a sales and marketing professional with over 30 years experience in the printing and publishing industry. Wendy works as the Director of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; and together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction, or a novelist seeking fame, fortune, and/or personal fulfillment, Wendy Stetina can put you on the right path.

Choosing a Self Publisher

Self publishing is a big decision. Before jumping in, you need to research your options and pick a self publisher that meshes with your needs and goals. Here are three things you should look for when choosing a self-publishing company.

Design Options

Review the company’s interior and cover options. Most companies have standards for each genre. These standards are typically based on what is most viable in the marketplace.

Internal Processes

Each company has a process for handling the publication process, and requesting exceptions to this process can result in extra fees.

Prices and Options

Each company offers a variety of services during production and marketing. Find out what each company offers and the prices.

I’d love to know, what factors helped you choose a self-publishing company?

Cheri Breeding ABOUT CHERI BREEDING: Since 2005 Cheri Breeding has been working as the Director of Production for Outskirts Press. In that time, she has been an instrumental component of every aspect of the Production Department, performing the roles of an Author Representative, Book Designer, Customer Service Representative, Title Production Supervisor, Production Manager and, Director of Production. She brings all that experience and knowledge, along with an unparalleled customer-service focus, to help self-publishing authors reach high-quality book publication more efficiently, professionally, and affordably.

Self-Publishing For Mature Writers

If you are a mature writer who is considering self-publishing, there are a few things you need to consider. First of all, find out what type of assistance  self-publishing companies offer. Determine if they provide phone assistance, email assistance, or both. Also note that most self-publishing companies facilitate their production process online and need written documentation of author requests.

If you are not computer savvy, there are people out there who can help you. For instance, you may be able to pay your publisher to assist you with this additional need. Another option is having a family member or friend who uses computers regularly assist you. A third option is asking a local college student who is looking to gain computer assistance experience to help.

Finally. remember to always read the contract before you sign and thoroughly research a self-publishing company. This will prevent surprises during the publishing process and help you decide which self-publishing company is best for you.

Cheri Breeding ABOUT CHERI BREEDING: Since 2005 Cheri Breeding has been working as the Director of Production for Outskirts Press. In that time, she has been an instrumental component of every aspect of the Production Department, performing the roles of an Author Representative, Book Designer, Customer Service Representative, Title Production Supervisor, Production Manager and, Director of Production. She brings all that experience and knowledge, along with an unparalleled customer-service focus, to help self-publishing authors reach high-quality book publication more efficiently, professionally, and affordably.

Self Publishing vs. Traditional Publishing

There are many similarities and differences between self publishing and traditional publishing. Before deciding which option is right for you, you need to understand the two types of publishing. Here is some information to get you started.

What Both Offer

The outcome of both types of publishing is the same: your book is published. Therefore, there are some services offered by both traditional publishing companies and self publishing companies. These services include:

  • wholesale distribution
  • automatic online listings with top online sellers
  • marketing support to help you sell your book
  • book orders are filled for you

What is Different

While the outcome is the same, the process is very different. For starters, authors who decide to publish with a traditional company must find an agent or submit query letters directly to publishers. This process can be daunting and discouraging since authors get more rejection letters than acceptance letters. Self-published authors must research companies prior to publishing, but they don’t have to worry about agents and editors determining the value of their book. They determine the value of their book.

Another main difference is the control. You determine the content, layout and price of your book. With this freedom, comes the responsibility to thoroughly review the galley proofs provided by your self publishing company. You will need to review the text and layout of the proofs.

When choosing a self publishing company, be sure to do your research. Find out what services the company offers. Don’t be afraid to ask questions or to talk to other authors to find out their experiences. Be sure to find a company, whether traditional or self publishing, that matches your goals and values.

Cheri Breeding ABOUT CHERI BREEDING: Since 2005 Cheri Breeding has been working as the Director of Production for Outskirts Press. In that time, she has been an instrumental component of every aspect of the Production Department, performing the roles of an Author Representative, Book Designer, Customer Service Representative, Title Production Supervisor, Production Manager and, Director of Production. She brings all that experience and knowledge, along with an unparalleled customer-service focus, to help self-publishing authors reach high-quality book publication more efficiently, professionally, and affordably.

Self Publishing Expectations

Self publishing a book is like delivering a baby. You must spend time nurturing and preparing for the birth to ensure a healthy child. If you rush the  process, you could potentially harm the child. The same is true for publishing. Many authors have a deadline in mind when they decide to self publish their books. While deadlines can provide positive motivation, they can also be detrimental to the success of your book. Great books take time to complete, just like healthy babies take nine months to be born. Here are a few ideas to make sure you don’t rush the self-publishing process.

1) Don’t schedule marketing events until you have your completed book in hand. There is nothing worse than canceling marketing events because your book isn’t complete.

2) Do your homework. Research the self-publishing company you plan to use. Ask questions. Read the website. Learn everything you can about the publication process and the cost. Also, express your expectations. Find out what types of author support are available, and find out what they expect from their authors.

3) Take the time to submit a manuscript that is error free. (A professional edit is usually a good idea.)

4) Review proofs carefully. Make sure corrections are done properly.

5) Enjoy the process. Publishing a book is a major accomplishment. Instead of rushing it, take the time to savor each moment.

 

Cheri Breeding ABOUT CHERI BREEDING:
Since 2005 Cheri Breeding has been working as the Director of Production for Outskirts Press. In that time, she has been an instrumental component of every aspect of the Production Department, performing the roles of an Author Representative, Book Designer, Customer Service Representative, Title Production Supervisor, Production Manager and, Director of Production. She brings all that experience and knowledge, along with an unparalleled customer-service focus, to help self-publishing authors reach high-quality book publication more efficiently, professionally, and affordably.