Self-Published Book Review of the Week: How to be a Super Hot Woman

superhotwoman_coverHow to be a Super Hot Woman
by Mandy Simons and Emily J. Terry

This self-published book review was taken from the Amazon listing for the book. See the full Amazon listing here.

I have had a very cruel boyfriend. Nothing I ever did was good enough for him. Nothing I ever did could ever seem to please him. And all I did was giving him my heart because I loved him so much.But he tried to keep me down on my knees, he always was trying to make me feel small. My self-confidence was lost. I have always been a beautiful girl but started to feel that I am not. He had control over me. When I was with him I never felt pretty enough, never felt sexy enough and never felt good enough. Not until I found this awsome book that changed completely my life. This book has helped me to escape from this black hole that he made for me. It helped me to break forever with this person. It also helped me to got myself back up on my feet and open my eyes. I would never let anymore someone to take my right to feel beautiful. Now I stand with my head held high and I feel beautiful and sexy. And it’s all because this book helped me realize that. Because my ex tried to make me feel worthless but now I know I am not. My worth is priceless and I got back my pride. I am incredibly thankful to the authors who have written such an amazing book that I am sure will help other women too. Thank you so much for helping me taking back my life! — Katheen Williams (Las Vegas, Nevada)

Copywriting done right in Self-Publishing

Okay, copywrite is not actually a word. Copywriting is, and an equally important element in self-publishing your book as successfully as possible on the market.

Copywriting, as spelling would imply, has less to do with copying anything and more to do with writing. So what is copy? Copy in this case as a noun is, according to Merriam-Webster, “something considered printable or newsworthy.”

Copywriting by that definition is akin to marketing, and helps promote your book once published. It is perhaps most effectively implemented on your book’s back cover.

Studies show that a book has around 8 seconds to convince the reader to buy it. 3 seconds for the cover image to captivate them and 5 seconds for the back cover copy to sell them on the contents. The fact is most authors don’t know how to write sales copy. Sales copy is an entirely different animal, after all. A skill honed by advertisers and marketing folks.

A handful of quality self-publishers offer those services. Look for that option when choosing yours.

Have fun and keep writing (just not copy).

-Karl Schroeder

Bottom Line for Self-Published Authors

Many of my marketing suggestions center on one tactic: establishing yourself as an expert in your field. It doesn’t matter if you write fiction or non-fiction, as a self-published author you must demonstrate expertise in what you write about. The way you demonstrate expertise is by being quoted and by helping people with your knowledge.

How do you help people? By publishing helpful tips for free. You have already published a book, now it’s time to submit tips from that book to Bottom Line, which is a 2-million+ circulation newsletter that publishes tips by experts just like you. In order to validate the expertise of their experts, they include bylines which include the fact that their experts are published authors.

That’s you!

Bottom Line has a variety of newsletters in a variety of genres, so select the one most applicable to your book and contact that editor directly from their website at www.bottomlinesecrets.com.

Personal editor: Karen Larson
Health & Natural Healing editor: Rebecca Shannonhouse
Retirement and Tax Hotline editor: David Ellis
Daily Health News & Weekly Secrets editor: Sarah Hiner

It also doesn’t hurt to send the editor a copy of your book, with specific pages of tips indicated. Here is the Bottom Line address, phone, and fax line:

Boardroom, Inc.,
281 Tresser Blvd.
8th Floor,
Stamford, CT 06901-3229

Phone: 203-973-5900
Fax: 203-967-3086

Good luck and have fun!
Kelly Schuknecht
selfpublishingadvice.wordpress.com

Writing for Self-Publishing: Ask the Book Doctor

Pseudonyms

Q: I am simply a hobby writer. I do get the occasional how-to article published in a magazine; however, I want to write some western fiction novels. One problem, as I see it, is my surname. It is of eastern European origin and sounds strange to most Americans. If I write under an alias, are there any special rules that might apply to using a nom de plume, getting paid under the assumed name, copyrights under that name, et cetera?

 

A: Without being an attorney, I cannot give you the full and legal answer you deserve, but as I understand it, pseudonyms are not a problem in the publishing business. Your publisher will know your real name and send your checks to your legal name. Once you produce a written piece of work, the copyright automatically belongs to you until and unless you sell those rights, and the rights will belong to you no matter what name you may choose to use when and if you register the copyright.

 

What would you like to ask a book doctor? Send your questions to Bobbie Christmas at Bobbie@zebraeditor.com

Mailing Lists for Self-Published Book Promotion

Don’t you wish there was one single place where you could buy a mailing list that was specific for your self-published book?

You’re in luck! Check out www.listsyoucanafford.com for third party mailing lists that just may be the answer to your marketing goals.

I hope these lists help you get the word out to your specific book audience and just in time for the holiday shopping season to begin!

Good luck and have fun!

Kelly Schuknecht
selfpublishingadvice.wordpress.com