6 Self-Publishing Don’ts

Unfortunately, some people have a negative perception of self publishing. This is because some self-publishing authors make detrimental mistakes that prevent their books from being taken seriously. If you want to be seen as a professional author with a successful book, be sure to avoid these six self-publishing don’ts:

1. Don’t attempt to create print-ready files if you don’t already possess that particular skill set.

You’re a writer; not a book designer.  Leave this task to the professionals and focus your time on writing and promoting your book.

2. Don’t skip the professional copyediting.

No matter how great of a writer you are, you cannot edit your own work! It is too easy to miss mistakes because you are too familiar with your work. This task requires a professional.  It is worth paying for professional editing services .

3. Don’t skip the custom cover design.

Most readers judge a book by its cover, so having an eye-catching, quality cover that professionally represents your book is essential. Most template covers will look and feel like a cookie cutter design, even if you make small changes to it.  Invest in a professionally designed, dynamic custom cover unique to your book.

4. Don’t forget the back cover text.

Once you are ready to self-publish your book,  one of the first things you’ll be asked for is your back cover synopsis and author biography. Don’t just throw something together without much thought!  Readers will look at this and determine whether or not they should buy your book.

5. Don’t rush.

Sure, you are excited to self-publish your book, but don’t rush. Producing a quality book  takes time. Be patient now, and you will be glad you did once you have a book to be proud of.

6. Don’t give up.

Some authors get so overwhelmed by all the options available to them when choosing a self-publishing company that they just give up. That doesn’t have to be you. Do your research, spend some time thinking about the decision, and then trust your gut. Don’t let fear stop you.

There are many great self publishing success stories! You can be one of them by avoiding these mistakes.

ABOUT JODEE THAYER: With over 20 years of experience in sales and management, Jodee Thayer works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.

Friday Conversations With A Self-Publishing Writer 11/14/14

CHARACTERSveteran

This week we paused to honor the men and women who have stepped up and accepted their position in military service for our country.  We all know someone (spouse, parent, child, neighbor) who has worn the uniforms of their Corps.  I am blessed to live with such a person, my husband, Col. Hayward Doyle, Jr. Army Retired.  His perspective on the multiple benefits of a robust and ready Military goes deep.  From the first days of training young adults are provided with invaluable structure in their lives.  This prepares them to not only defend our country and freedoms, but to continue thinking logically and strategically while developing themselves into exceptional citizens.  Col. Doyle is also sadly aware of the past and present shortcomings within the “systems.”  Thus it is that I am using the example of “characters” within any military-life-environment to introduce the concept of developing living characters in our writings.

Drill Instructors. They are given the task of “indoctrinating” recruits into the “customs and practices” of military life.  They, themselves, are examples (or should be examples) of excellence in all aspects of the practices and values honored by that Corps.  However, they are also human beings—with faults

The concept of this character-type is a good starting point for your main (protagonist) character.  The ethics, integrity and faith beliefs of this character must be as clearly defined as the rules and regulations demonstrated by a DI.

In spite of the unified structure of military units, the fact remains that each person is an individual who acts and reacts differently.  Although the pattern of Boot Camp and other types of training (character development) remains exactly the same for everyone, the DI (Drill Instructor) assesses each individual and “pushes” them in different ways in order to bring out their best efforts.

So it is with the writer.  You are developing a “unit” of characters who must work together within your storyline in order to bring about the exciting conclusion you’ve planned.  Who are they?  What were their lives like before stepping onto the pages of your story?  Who is the rebel among them?

Conflict. This element is always present in life—and military life—no matter how much education and training is involved to avoid it.  So the Military Police (MPs) became a unit to themselves.  Their main mission is to provide security support, compliance with “law and order,” and restraint (or detention) as needed.

No matter the level of conflict within your plot (minor or major), you will need one or more characters to solve or resolve the problems.  Their backgrounds should include a propensity toward discovery and investigation and a real need to bring about peace.

The next two or three blog entries will offer more ideas about character development. The ideas I’ve offered you today are (I hope) a different perspective that will jog your own skills and abilities as you create marvelous characters who will lead you into successful writing and publishing!

Royalene ABOUT ROYALENE DOYLE: Royalene Doyle is a Ghostwriter with Outskirts Press, bringing more than 35 years of writing experience to authors who need “just a little assistance” with completing their writing projects. She has worked with both experienced and fledgling writers helping complete projects in multiple genres. When a writer brings the passion they have for their work and combines it with Royalene’s passion to see the finished project in print, books are published and the writer’s legacy is passed forward.

Weekly Self-Published Book Review: Fourth Branch – Money Trail

Book reviews are a great way for self-publishing authors to gain exposure. After all, how can someone buy your book if he or she doesn’t know it exists? Paired with other elements of your book promotion strategy, requesting reviews is a great way to get people talking about what you’ve written.

When we read good reviews, we definitely like to share them. It gives the author a few (permanent) moments of fame and allows us to let the community know about a great book. Here’s this week’s book review by Midwest Book Review:

 money trail

Fourth Branch – Money Trail

Daniel Shine Kim

Publisher: Outskirts Press

ISBN:9781432784669

There is nothing in the world that can go without improvement. “Fourth Branch – Money Trail: No More Financial Corruption” is an argument from Daniel Shine Kim, as he discusses his idea for routing financial corruption in today’s financial systems, which seems to be drenched in it. Worth considering for anyone with a strong interest in economic systems: “Fourth Branch – Money Trail” is not to be missed, highly recommended.

Self-Publishing Week in Review: 11/11/14

reading succesAs a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self-publishing industry. This will help you make informed decisions before, during and after the self-publishing process, which will lead to a greater self-publishing experience. To help you stay current on self-publishing topics, simply visit our blog every Tuesday to find out the hottest news.

The Fifty Shades effect: women dominate self-publishing

The success of EL James and her Fifty Shades of Grey trilogy did much to overturn the stereotype of a self-published author. Now academic research further challenges the image of eccentric hobbyists scribbling away in their sheds by revealing that it is middle-aged and well-educated women who dominate the growing e-publishing market. This article is an interesting read for all female writers.

 Amazon’s Impact on Publishing? It’s Complicated 

This article explores the question “Will Amazon Lead Us To the Golden Age of Books?” This is an intriguing read for all writers.

BookLife’s Best Books of 2014

This list of top self-published books is an excellent resource for authors wanting to learn more about the industry and craft by studying other writers. I recommend reading successful books by self-published authors as a way to see what works, what doesn’t work, and to improve your own writing and marketing approach.

If you have other big news to share, please comment below.

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Executive Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

To All Veterans, Thank You

I spent 13-years as a contractor with the Department of Defense working in a variety of locations: Germany, England, Hungary, Bosnia, Turkey, Spain, Italy, Hawaii and New Mexico. This work put me in day-to-day contact with military personnel and gave me personally a HUGE appreciation for veterans – for what they do and what they sacrifice, so today, I’d like to take the time to say thank you to all of the veterans who have served our country. I truly appreciate the sacrifices you have made and admire your courage, strength, and dedication.

In the past, I’ve encouraged writers to honor soldiers by self-publishing stories about them, but today I want to encourage all soldiers, whether they consider themselves writers or not, to share their stories. Each of you has a story to share. Whether it is a love story, a war story, or just general reflections on the time you served, people want to read it.

I think it is important that people get the opportunity to learn many versions of events, especially first-hand tales from those who were there. I also think writing and story telling is a great way to heal, remember, and honor. The American people don’t want to just hear stories from the media. They want to hear stories from the soldiers who were there!

Now, you may be thinking, but I don’t write, and that is okay. You can self-publish a book even if you don’t consider yourself a writer. There are professional ghostwriters out there who would love to help you turn your story into a great book. There are also amazing editors, illustrators, and marketing professionals who can help you be successful.

In honor of Veterans Day, I leave you with this message: share your story. People want to know it, and only you can tell it.

ABOUT JODEE THAYER: With over 20 years of experience in sales and management, Jodee Thayer works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.