Self-Publishing Week in Review: 03/17/15

As a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self-publishing industry. This will help you make informed decisions before, during and after the self-publishing process, which will lead to a greater self-publishing experience. To help you stay current on self-publishing topics, simply visit our blog every Tuesday to find out the hottest news.

Self-publishing matters, don’t let anyone tell you otherwise

This Science Codex article looks at self-publishing statistics and trends. It illustrates why self-publishing is a viable option for authors and why people should take self-published works seriously. It is an interesting read for all writers.

Is Self-Publishing Good For Women? Study Says Yes!

There has been an increased focus in recent years on sexism in publishing, but there seems to be one corner of the publishing world where women are doing quite well for themselves. According to a recent investigation, self-publishing is helping women break the publishing glass ceiling and have the kind of success that tends to skew very male in the world of traditional publishing.

Google Ads 101: A Guide for Indie Authors

This article provides tips for how indie authors can make the most of Google AdWords to target potential readers. It covers mapping your audience, keywords, bidding, and more. It is a must read for authors interested in using Google Ads to promote their books.

If you have other big news to share, please comment below.

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Executive Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

Celebrate St. Patrick’s Day with Self-Publishing

March is National Small Press Month, which celebrates small publishers and showcases the unique voices of the authors who choose them. This makes March the perfect time to promote your self-published book or start a self-publishing project! If you’re looking for project ideas, consider using self-publishing as an opportunity to celebrate St. Patrick’s Day:

1. Write a cookbook.

Food and drinks are one of the highlights of celebrating St. Patrick’s Day. If you are Irish, consider creating a cookbook of cultural recipes, or have a little fun, and write a cookbook filled with “green” recipes.

2. Celebrate the history.

Many people don’t know the history of St. Patrick’s Day. If you enjoy history, consider writing a non-fiction or historical fiction book inspired by the holiday.

3. Create an Irish character.

Regardless of what genre you write, do a writing exercise where you create an Irish character. Consider how they will look, talk, and act. Do a little research by talking to some Irish friends, reading books with Irish characters, or watching movies with Irish characters. Avoid creating a flat, stereotypical Irish character.

4. Learn a new skill.

To write great stories, writers need to experience life. These adventures inspire stories and help create believable settings, characters, and plots. In honor of St. Patrick’s Day, try something new such as learning Irish dancing or cooking an Irish dish.

5. Travel.

Travelling is another great way to bring new life to your writing. Book a trip to Ireland, or just visit an Irish pub you’ve never been to. Going somewhere different can spark your creativity, and help you create great stories.

Check back next week for more Small Press Month ideas, and be sure to check out the previous weeks’ post Why March is the Best Time to Promote Your Self-Published Book and 10 Ways to Promote Your Self-Published Book in March.

ABOUT JODEE THAYER: With over 25 years of experience in sales and management, Jodee Thayer works as the Director of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.

Friday Conversations With A Self-Publishing Writer 03/13/15

SPRINGING INTO ACTION

S.I. Hayakawa (English professor, president of San Francisco State University, and U.S. Senator) is also known to have stated that writers of fiction must be aware that readers will demand a constant increase in the number and “variety of life experiences” they will experience in novels.  For me, this means that I need to have a solid PLOT in place—the actions and events—that my characters will walk through.  These are also actions, events, circumstances and scenarios that will provide the changes within the characters (as mentioned in last week’s blog).

Here are a few questions to ask while developing YOUR storyline/plot.

  1. Does the story interest you? If you’re working too hard to develop a plot that you think is good—or that someone else told you is “great”—STOP. Some writers I know literally break their story elements up (on 3×5 cards) and re-set (reposition) them. If it’s still not working, don’t hesitate to file it away for another day. Often, good pieces will find their way into other manuscripts.
  2. How is the story unfolding? Is it fast-paced enough to keep readers turning those pages? Or is it putting them to sleep? Unlike movies, you don’t need an explosion or car chase in every scene. However, the steps the characters are taking do need to offer the reader something, such as intrigue, mystery, curiosity or hope, to nudge them along.
  3. Are there enough complications and/or twists to drive the character development and cause your readers to consider what they would do in that situation? Once you’ve engaged a readers involvement to this level, you’ve captured an audience base for future novels.
  4. Is your plot “cliché,” predictable or a formula format? We’ve all “suddenly” found ourselves writing such a story because many of our early reading favorites have been just that—the basic “hero gets the girl” plot. As you’ve probably noticed in today’s multiple TV Marvel series, this genre/plot development remains a valid and profitable one. Happily, they are also mixing in a variety of actions and events that develop the characters in interesting and believable ways.

SO…bottom line…start with the basics of plot development.  Remember the book reports you had to do in high school? Most suggested the same outline for discussion as used by the authors to build their stories. If your geometry teacher were illustrating this, it would look a little like stair-steps with an occasional drop downward—then climb upward—showing crisis and recovery moments.  Somewhere toward the middle a discovery would be made that demonstrated the change in the way a specific character thinks and/or reacts.  And so it would continue until the dramatic, climactic end.

The development of the storyline/plot is often felt within the writer, too.  That’s actually a very good thing because it relates to point #1—Does the story interest you?  If writers fail to become involved with what is happening in their stories TO their characters, the novel will most likely fall flat.  IF you’re just starting your writing career, connecting with a trusted “reader” or ghostwriter can make all the difference in productive marketing after your book is published. Don’t hesitate to seek (and accept) good advice.

Royalene ABOUT ROYALENE DOYLE: Royalene Doyle is a Ghostwriter with Outskirts Press, bringing more than 35 years of writing experience to authors who need “just a little assistance” with completing their writing projects. She has worked with both experienced and fledgling writers helping complete projects in multiple genres. When a writer brings the passion they have for their work and combines it with Royalene’s passion to see the finished project in print, books are published and the writer’s legacy is passed forward.

Weekly Self-Published Book Review:The Big Book Of Dan

Book reviews are a great way for self-publishing authors to gain exposure. After all, how can someone buy your book if he or she doesn’t know it exists? Paired with other elements of your book promotion strategy, requesting reviews is a great way to get people talking about what you’ve written.

When we read good reviews, we definitely like to share them. It gives the author a few (permanent) moments of fame and allows us to let the community know about a great book. Here’s this week’s book review by Midwest Book Review:

 the big book of dan

 The Big Book Of Dan

Daniel C. Dulik

Publisher: Outskirts Press

ISBN:9781432778590

There are times when you find a book that is different in so many ways and that is what I found in this read by Daniel C. Dulik. It is one filled with essays, poems, stories, and a game called Berm Bingo, to name just a few elements you will find in the pages of this read. I liked this book mainly because it was different and I just didn’t know what I was going find within its pages. I have to say “Getting Old” definitely had my eyebrows going up a few times, but still I giggled. His poem “Is Reason Gone Forever?” is so true and gave me much to think about for a while.

For those of you looking for a read that is up-beat and funny, yet touches upon truth, be it in perhaps a slightly different way, this read is for you. It’s just a great book to read when you don’t want the norm. Enjoyable! Well done.

Self-Publishing Week in Review: 03/10/15

As a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self-publishing industry. This will help you make informed decisions before, during and after the self-publishing process, which will lead to a greater self-publishing experience. To help you stay current on self-publishing topics, simply visit our blog every Tuesday to find out the hottest news.

 Self-publishing lets women break book industry’s glass ceiling, survey finds 

While men still dominate the traditional books world, among DIY writers, women are publishing and selling more. The proportion of self-published bestsellers written by women is almost twice as large as in traditional publishing. Be sure to check out the full article for more fascinating statistics.

Why Jamie McGuire Returned to Self Publishing

Author Jamie McGuire first hit the New York Times bestseller lists as a self-published author with her breakout, new adult romance novel, Beautiful Disaster. Traditional publishers came knocking with a two-book deal she couldn’t refuse. This Huffington Post interview shares why she returned to self-publishing when she wrote her next books.

In Defense of Self-Publishing

In this PBS article, cookbook author Marcy Goldman responds to op-ed pieces that suggest self-publishing is the inferior publishing option. Based on personal experience and industry insight, Goldman shares why she thinks self-publishing is a suitable option for many writers.

If you have other big news to share, please comment below.

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Executive Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.