In Your Corner: Finding a Home at Your Local Public Library

Books on shelf

Let’s face it, if there’s one place we go to find out information about books, it’s our local public library. Bookstores just feel like such a commitment sometimes, you know? But at a library, the art of browsing is elevated to an art form, and you can feel free to study the shelving arrangement, the genres, the popular nooks and crannies, the competition, and the various ways and means librarians use to “sell” their books to the public–all without feeling guilty for not buying something! In fact, if you’re “caught” browsing in a library and the librarians find our you’re a local author, you’re far more likely to get hooked into giving a book reading than you are to get shushed or to get side-eye from booksellers who really need to sell a certain number of books a day.

Libraries mean unlimited books and unlimited resources for free. And one of the best resources is the librarians themselves. Your local librarian can provide help with, yes, possibly setting up a book reading event to help you market your book, as well as finding answers to questions on how to have your book stocked in that library and much more. Librarians are an amazing source of help and information!

What are some other ways you can promote your book by using the library?

  • Donate a copy (or several copies) of your book to the library. Be sure to go through the proper donation channels.
  • If your book is geared towards children, give a school library presentation on your book’s subject. School libraries are always looking for new books! Just make sure to reach out through the proper channels (i.e. through the principal and administration, as well as the librarian).
  • Connect with librarians via social networks. Twitter, Facebook, and LinkedIn are powerful ways to network!
  • Stock promotional materials such as flyers and letters at local libraries. Be sure to include of the essential information about your book such as subject, genre, audience and purchasing information. It’s best to ask if they’d be willing to stock these supplies on their “freebies” counter or in their brochure pocket wall first, just in case they need to check their policies.
  • Ask a librarian to review your book in a local publication. This will bring positive attention to your book and encourage other locals to buy it! You might even be able to get a librarian to review it in your library’s state or regional newsletter, which would encourage other librarians to buy it.

Libraries are a powerful part of your book promotion strategy. Creative marketing tactics can increase your chances of a library stocking your book. They can also lead to great relationships with librarians and readers. The best way to find out what your local library wants is to talk to the librarians. Work on building an honest relationship, and you may just find one your book’s best promoters.

Not sure where to find your local library? Hop on www.publiclibraries.com and search by city, state, or zip code–or you can visit the American Library Association (ALA) at www.ala.org, where you’ll find loads of information on the current state of libraries and how you can get involved, both as a self-publishing author and a lover of books!

You are not alone. ♣︎

Do you have ideas to share? Please don’t hesitate to drop us a line in the comments section, below.

Elizabeth

ABOUT ELIZABETH JAVOR: With over 20 years of experience in sales and management, Elizabeth Javor works as the Director of Sales and Marketing for Outskirts Press. The Sales and Marketing departments are composed of knowledgeable publishing consultants, customer service reps and book marketing specialists; together, they all focus on educating authors on the self-publishing process to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Elizabeth Javor can put you on the right path.

In Your Corner: The Busy Season

Conceptual office table top still life.

It feels like forever since I last posted! And truthfully, since the last of my posts my life has gone through some serious gymnastics. No matter who you are and what you do for work and how you relate to the events in your life, it can be easy to slip into a funk. It’s even possible, when things are really bad, to feel like the victim of circumstances rather than an empowered human being with agency of your own.

Or is that just me?

Let’s just say that the last few weeks have been difficult ones, full and busy and also strangely rewarding in the ways they have forced me to reckon with my own approach to things such as work and play.

Here’s what I have learned, especially as pertains to work.

It’s okay to take a step back sometimes. 

To be perfectly honest, some of us could do with a stern glance or a word of kindly suggestion along these lines, and I was (and still am) one of them. It is so, so very easy to conflate performance–whether at work or elsewhere, but especially at work–with personal value and self-estimation. But life doesn’t always set you up to succeed, and while I’m not going to nudge you along the path to the aforementioned victim-of-circumstance place, I do think that sometimes we need to recognize this fact (that life doesn’t always set us up to succeed) and give ourselves the room to slow down and step back a little bit from the pressures of performance. Self-worth shouldn’t reside in how many spreadsheets you churn out or how many customers you manage to sell on a product; self-worth ought to reside in your love and respect for self, which goes way beyond what happens between 8 am and 6 pm–or whatever hours you keep as a writer and otherwise.

Giving yourself a bit of distance, emotionally or practically by taking a break, can help you refocus and re-envision your relationship to your work. Does your work give you a sense of purpose and value? Great! Does it cross the line into being your primary or only source of self-worth? Break time!

You’ve got to stand up for what you believe in.

Part of the beauty of the business we’re in is that we have the opportunity to tell stories and give voice to those outside of the mainstream publishing market. In a sense, everyone who gets into self-publishing is already doing a bit of standing up and speaking out, just by daring to put words out there in the world, so it seems like a natural fit for those of involved in indie publishing to take it just one or two steps further. Whatever feels comfortable. Or uncomfortable, as the case may sometimes be.

The ethics I have learned on the job over the last few years have set me up really well to question the way things are when those ways and things do not line up with what is good and right. I wouldn’t be who I am today without the power that self-publishing has lent my voice, and the encouragement of some amazing friends and coworkers to make sure that what I want and need isn’t lost in the shuffle. Whether you’re pursuing the publication of a new book or seeking to put some of the distracting white noise of a drama-filled personal environment aside so that you can focus on writing and on self-care, don’t forget that you are worth standing up for, and sometimes the best person to stand up for you is … you. 

No matter what challenges you face this week, I hope you know that …

You are not alone. ♣︎

Do you have ideas to share? Please don’t hesitate to drop us a line in the comments section, and I’ll make sure to feature your thoughts and respond to them in my next post!

Elizabeth

ABOUT ELIZABETH JAVOR: With over 20 years of experience in sales and management, Elizabeth Javor works as the Director of Sales and Marketing for Outskirts Press. The Sales and Marketing departments are composed of knowledgeable publishing consultants, customer service reps and book marketing specialists; together, they all focus on educating authors on the self-publishing process to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Elizabeth Javor can put you on the right path.

Taking Charge in the New Year

New Year's Resolutions 2020

Around this time last year, I was busy making resolutions for the new year–2019, the year we’re now bringing to a close–and in some cases I have actually managed to make good on those resolutions.  This year, however, I’m pushing back a little against the instinctual attraction to “list-fever,” that special kind of holiday mania that leaves us mellow and warm and happy once the list is complete (it always feels good to write up a list, doesn’t it?) but panicked and anxious as the year reaches its end and we haven’t yet accomplished all that we set out to do.  And so it is that this year, instead of compiling all of the things I want to do, I thought I’d craft a little manifesto for us all.


In 2020 …

We hereby claim the mountain of content and the island of method for us, the (few, the mighty) self-publishing authors of the world.  We assert our right to write what we please in whatever manner we please and within whatever time frame we deem fit.  We declare nothing off-limits, nothing too “edgy” or “tame” or “niche” or “unique.”  We are the fearless in life, and we have the right, too, to write and publish as adventurously as we live.

We hereby claim the lake of responsibility and the waterfall of ethical treatment for us.  In the little skirmishes and give-and-take between the traditional and self-publishing worlds, we occupy the high moral ground, ground from which we foresee a future in which authors are treated with the respect that they have earned, simply by virtue of being authors, and in which no one–neither the authors nor the publishers, the editors, the graphic designers, nor any other professional involved in the industry–uses their influence to abuse or undervalue others and the services they offer.  We assert our support for a future in which no-one can claim a monopoly on distribution or quality of product.  I claim the right to creative freedom and creative control–as well as an ethical flow of profits to and from the right people–for us, the self-publishers.  And we also claim the collective right to not tolerate unethical behavior from the corporate publishing sector which routinely reneges on its commitments to writers, readers, and its own employees.

We hereby claim the plains of ambition and the foothills of inspiration for us.  We will write, to the best of our ability, the best books we are capable of writing.  We will create, to the best of our ability, the finest covers and illustrations and altogether visually pleasing objects of which we are capable of creating.  We will learn from our mistakes without damage to our sense of self or our ego; we will seek out expert feedback and emerge with a refreshed sense of purpose and vision for where to go next.

We also claim the right to act out of self-interest, collectively and individually, for us–the authors who have been told we don’t belong or aren’t good enough but most definitely do and are–while also upholding our commitment to generosity, compassion, and social responsibility.  We claim the right to take full advantage of the digital revolution, to look forward to and think with a futurist’s imagination about, a publishing world and a market that looks radically different from the one we work with now.

We hereby claim ownership of our own decisions.  We do not ask for permission from others to write what we write or publish what we publish; We write and publish what brings joy to us and to our readers.  We do not ask for compliments or pats on the back or for any recognition which undervalues our skills and the intelligence of our readers.  We declare our obligation to respect, value, and represent the interests of others, and to balance this obligation with our own needs as authors and human beings.  We recognize the privileges of our position as people of influence, people with the vocabulary to reflect and shape the world around us, and seek to put that privilege to good use for good ends.

We are not shy about recognizing our strengths, and we are not afraid of our weaknesses.  We hereby claim the valley of well-earned pride and the city of well-learned failures as our province.  We are proud to work with self-publishing authors, and proud to be a part of a wider community of independent creators as well as the readers who open their hearts and minds to the books we place in their hands.

You are not alone. ♣︎

Do you have ideas to share? Please don’t hesitate to drop us a line in the comments section, and I’ll make sure to feature your thoughts and respond to them in my next post!

Elizabeth

ABOUT ELIZABETH JAVOR: With over 20 years of experience in sales and management, Elizabeth Javor works as the Director of Sales and Marketing for Outskirts Press. The Sales and Marketing departments are composed of knowledgeable publishing consultants, customer service reps and book marketing specialists; together, they all focus on educating authors on the self-publishing process to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Elizabeth Javor can put you on the right path.

In Your Corner: What to do after #NaNoWriMo?

nanowrimo

November, National Novel Writing Month, is now firmly behind us—and December is well under way. For those of you who participated in NaNoWriMo, the question remains: What next?

Of course, you don’t have to have participated in NaNoWriMo in order to be facing this question, and you don’t have to have participated in NaNoWriMo to benefit from the materials and resources that the NaNo community has put together for those working on complete or partially complete drafts.

So this week, I wanted to point you to some of those resources.

First of all, you definitely need to follow the official NaNoWriMo blog if you aren’t already. The blog runs year-round, and often tackles thorny issues like what to do when you’re stuck in drafting, or editing, or overcoming specific challenges to publication. The blog is easy to find at blog.nanowrimo.org. The post on December 2nd (“30 Covers 30 Days: Wrap-Up Post“) covers some of the highlights from the 2019 November writing crunch. Even more recent articles cover what to do when times get tough, and writing with chronic illness—all part of a 20th anniversary special series. Definitely worth a look. Their older articles are also invaluable, including Lana Alam’s 2017 piece, “6 Steps for Editing Your Novel.” And don’t forget all of those AMAZING NaNoWriMo “pep talks”! They finished out November strong with a pep talk from Anne Lamott, one of my all-time favorite writers and a rock in the sea of changing publishing noise. The Young Writers Project has a separate page of pep talks geared more toward young people too. (Anne Lamott appears on both.)

Writers Digest also hosts a number of useful blog posts and articles on what to do after NaNoWriMo. I recommend “9 Lessons Learned from a First Attempt at NaNoWriMo” by Jess Zafarras from December of last year, and “5 Habits to Help You Go from NaNoWriMo to Published Author” by Tina LeCount Myers from April of 2018.

I also wanted to point you toward Bustle article from last week (“What’s The Next Step After NaNoWriMo? 7 Published Authors Give Their Best Advice”) in which Sona Charaipotra gleans some truly wonderful nuggets of wisdom from authors who have walked the path of drafting, editing, and publishing before. Many of them are self-published or taking a hybrid approach, so there are some gems of wisdom on self-publishing as well.

And of course, we hope you take a look back at our many posts about editing and finishing manuscript drafts here on SPA; in perusing our backlist, I’m continually impressed at how evergreen many of the articles here are. We’ve even written about publishing during the holidays, if you’ve already brought your draft to a polished stage of completion!

You are not alone. ♣︎

Do you have ideas to share? Please don’t hesitate to drop us a line in the comments section, and I’ll make sure to feature your thoughts and respond to them in my next post!

Elizabeth

ABOUT ELIZABETH JAVOR: With over 20 years of experience in sales and management, Elizabeth Javor works as the Director of Sales and Marketing for Outskirts Press. The Sales and Marketing departments are composed of knowledgeable publishing consultants, customer service reps and book marketing specialists; together, they all focus on educating authors on the self-publishing process to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Elizabeth Javor can put you on the right path.

In Your Corner: At the #NaNoWriMo Midway Point!

First of all, if you’ve made it this far and are still achieving your 2019 NaNoWriMo goals, whether they’re the traditional 1,667 word per day or something else–all projects are valid and celebrated!–congratulations!! It’s an accomplishment simply to get anything done, and you deserve to feel affirmed for the important work that you are doing. Well done!

nanowrimo

Now that you’re halfway through the month, the true doldrums of NaNoWriMo, you’re no doubt facing the universal challenges all writers face, only condensed down into a two-week span: the hard slog of keeping on keeping on even when the finish line isn’t quite in sight yet, tying together plot threads that are doing their absolute best to defy your control, and (depending on whether you draft consecutive chapters consecutively or jump around) writing those final and all-important moments of drama leading to the climax and denouement of the book’s action (if it’s fiction).

If you’re writing poetry or memoir or any number of other genres, you face a slight variation on these problems; just as with fiction, poetry and other genres still need to build toward some sort of emotional beat, and identifying the heart of a book that isn’t fiction can often be a challenge. Memoirists often decide upon what scene from life will serve as their crux in advance, but since many people (pantsers like me) get underway without a lot of preparation, one of the key challenges for Wrimos is developing the book’s structure after the fact (or partially after the fact). This is much easier to do at the midway point than at the end, which is why I mention it now. Unfortunately, it’s not always a lot of fun to do, so doing so can contribute to the general misery of the mid-month doldrums.

Giving you an itemized list of suggestions for what to do runs somewhat against the spirit of NaNoWriMo–remember, you’re not supposed to edit yourself as you write this month, in the interest of generating as much raw material as possible toward your final manuscript–so I’m going to keep my advice simple:

  • Spending the first five minutes of each day’s writing session thinking about the emotional heart of your book–before you set your pen to paper!–may just be the best possible service you can do your manuscript just now. In a separate document or on a scratch piece of paper, consider jotting down whatever comes to mind, whether it’s snatches of dialogue you want to include or descriptive words that evoke the feelings you want to inspire, and tape that up somewhere near your computer (or keep the document open in the background, if it’s digital).
  • Remember to write for yourself first and your ideal audience second. If you’re prone to obsessing over what your readers will think or need, as I am, this can totally paralyze your writing process and keep you from doing the necessary free-flowing writing exercises that are needed to reach your word goal for the month. The time to worry about other people is December, if you’re doing NaNoWriMo. Although if it helps you focus to get those thoughts down on paper and out of your head, consider jotting them down the same way you would material in the previous point (see above).
  • Clear your mind of all the things other people have told you makes for good writing or the “right approach” unless you immediately are 100% convinced that it is actively helping you write. We all love Stephen King and Margaret Atwood and all of the other authors who’ve put out “how to write [x]” books, but sometimes we get so caught up thinking about how other people think we should be writing that we freeze. Or at least, I do. The fact of the matter is, you will have your own “right approach” that is specific to you, and you don’t need to worry about anything else right now than what feeds your work and your heart as you write.

That’s it! That’s my advice for the coming weeks of NaNoWriMo! As always, I wish you all the best and look forward to hearing about your projects!

You are not alone. ♣︎

Do you have ideas to share? Please don’t hesitate to drop us a line in the comments section, and I’ll make sure to feature your thoughts and respond to them in my next post!

Elizabeth

ABOUT ELIZABETH JAVOR: With over 20 years of experience in sales and management, Elizabeth Javor works as the Director of Sales and Marketing for Outskirts Press. The Sales and Marketing departments are composed of knowledgeable publishing consultants, customer service reps and book marketing specialists; together, they all focus on educating authors on the self-publishing process to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Elizabeth Javor can put you on the right path.