Spooky Self-Publishing Statistics and Trends 2014

Happy October, everyone! In honor of this month, I’ll be sharing Halloween-themed posts each week. Today, I’ll start with some self-publishing and industry statistics and trends from the most recent data available. The information may shock you, but don’t be afraid; just keep reading.

  • The Big Five traditional publishers now account for only 16% of the e-books on Amazon’s bestseller lists.
  • Self-published books now represent 31% of e-book sales on Amazon’s Kindle Store.
  • Indie authors are earning nearly 40% of the e-book dollars going to authors.
  • Readers prefer longer e-books. The bestselling books tend to be over 100,000 words.
  • Series books outsell standalone books.
  • Pre-orders give authors a sales advantage.
  • Non-fiction earns more at higher prices.
  • The number of self-published titles in 2012 jumped to more than 391,000, up 59 percent over 2011 and 422 percent over 2007.
  • Ebooks continue to gain on print, comprising 40 percent of the ISBNs that were self-published in 2012, up from just 11 percent in 2007.
  • Self-published books’ share of the UK market grew by 79% in 2013.
  • In the UK, print sales fell by 10% last year and book purchasing as a whole was down 4%,  but ebook sales continue to grow.

Being knowledgable of book industry and self-publishing trends and statistics can help you make important decisions as a self-publishing author.

I’d love to know, how do these statistics impact your plans as a self-publishing author?

ABOUT JODEE THAYER: With over 20 years of experience in sales and management, Jodee Thayer works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.

How Self-Publishing Authors Can Celebrate Earth Day

In honor of Earth Day next week, many of you may be looking for ways to reduce your carbon footprint. Self-publishing authors can help keep our planet clean, beautiful, and healthy by offering their readers an ebook version of their book. Here are a few reasons why self-publishing an ebook is a great idea.

  • Obviously, ebooks equal paperless, and less paper equals more trees. More trees equal a healthier, more beautiful environment.
  • E-readers, such as the Kindle and Nook, are becoming increasingly popular, so more and more readers are looking for ebooks.
  • Offering an ebook increases the chance that your book will appear in search results, which increases the chance that readers will purchase your book.
  • Ebooks offer your readers a quick and convenient way to purchase your book. Today’s market wants to be able to make purchases by simply clicking a button, and unlike ordering a paperback book, readers don’t have to wait for the book to arrive in the mail.

While there are many benefits to ebooks, I also recommend offering readers a paperback version. Despite the growing ebook trend, some readers still prefer paper books. You don’t want to limit your audience by only offering one format. Paperback books are also ideal for gifts and selling at conferences or other public speaking events.

ABOUT JODEE THAYER: With over 20 years of experience in sales and management, Jodee Thayer works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.

Self-Publishing Week in Review: 4/08/14

As a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self-publishing industry. This will help you make informed decisions before, during and after the self-publishing process, which will lead to a greater self-publishing experience. To help you stay current on self-publishing topics, simply visit our blog every Tuesday to find out the hottest news.

How to Hire the Right Editor for Your Self-Published Book

This article discusses the importance of hiring a good editor. It also explains the difference between developmental editing, copyediting, and proofreading and offers tips on hiring the right editor for your self-published book.

4 Questions to Ask Before Self-Publishing

This article recommends four questions authors should ask themselves about their book before self-publishing. These four questions will improve your story. This article is a must read for fiction writers.

Complimentary Standard iPad Edition Offered to Authors Beginning to Publish with Outskirts Press in April

Leading self-publishing services provider Outskirts Press offers the new Standard iPad edition complimentary to authors publishing a book with either the Diamond or Pearl book publishing services in April. The Standard iPad/iPhone Edition offers many benefits to self-publishing authors.

If you have other big news to share, please comment below.

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

Self-Publishing Week in Review: 3/25/14

As a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self-publishing industry. This will help you make informed decisions before, during and after the self-publishing process, which will lead to a greater self-publishing experience. To help you stay current on self-publishing topics, simply visit our blog every Tuesday to find out the hottest news.

Nook Press self-publishing platform is now available to authors in the UK and parts of Europe

Barnes and Noble, the bookseller behind the Nook e-reader devices and e-reader store, has announced that the Nook Press self-publishing platform is now available to authors and publishers in the UK, France, Germany, Spain, Italy, the Netherlands and Belgium. As part of the move, Nook Press now supports multiple languages including French, Italian, German, Spanish and Dutch. This is great news for ebook authors because they know have access to even more readers.

Steven Berkoff makes self-publishing debut

After rejection by conventional imprints (despite having previously published), actor and director Steven Berkoff has decided to self-publish two books. This is an interesting read for authors considering self-publishing.

Next Time, I’ll Self-publish

This is an honest look at traditional publishing from a professional writer. It explains why next time, she’ll self-publish. This is a must read for all writers.

If you have other big news to share, please comment below.

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

Self-Publishing Week in Review: 2/04/14

As a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self-publishing industry. This will help you make informed decisions before, during and after the self-publishing process, which will lead to a greater self-publishing experience. To help you stay current on self-publishing topics, simply visit our blog every Tuesday to find out the hottest news.

15 Inspirational Quotes of Top Self-Published Authors

If you need a little inspiration, check out these quotes from self-publishing authors. This post is a quick, fun, and uplifting read.

Complimentary Self Publishing Guide from BookBaby

BookBaby’s How-To Guide for Writers goes beyond the eBook basics to help you create a digital masterpiece. Whether you’re a rookie or an experienced pro in the eBook world, BookBaby’s How-To Guide has something for everyone.

Follow-Up On Self-Publishing: Readers Are Not Good Gatekeepers

This author provides an interesting perspective on the quality of work that authors self-publish. The article suggests that even if a writer publishers a book that isn’t of the same quality of other writers, it is just a stepping stone to producing better work. The writer urges authors to always strive for their best.

Call It “Artisanal,” And 5 Other Ways To Crush Self-Publishing

Guy Kawasaki, former Apple evangelist and co-author of APE: How to Publish A Book, shares five tips for self-publishing success. My favorite quote from the article is “to be successful the process must be approached with professionalism.”

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

Self Publishing Week in Review: 5/21/13

As a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self publishing industry. This will help you make informed decisions before, during and after the self publishing process, which will lead to a greater self publishing experience. To help you stay current on self publishing topics, simply visit our blog every Tuesday to find out the hottest news in self publishing this week.

The Real Costs of Self-Publishing a Book

A lot of authors considering self publishing want to know how much the entire process will cost. This article breaks down what the different services may cost you. However, these are just guidelines. Contact your self publishing company for specific information.

What’s the best price for a self-published ebook? $3.99, Smashwords research suggests

One of the advantages of self publishing is setting the selling price of your book. This article talks about how to choose a price for your ebook.

The Writers’ Union of Canada to Vote On Accepting Self-Published Authors as Members

Some membership groups don’t accept self published authors, even though readers, other writers and the publishing industry recognizes self published authors as professionals. Check out the story behind the Writers’ Union of Canada discussion to vote on accepting self published authors as members.

Self-Publishers. Use Amazon Categories to Drive More Sales. 50 Ways To Reach Your Reader #10

There are many ways to improve sales, and using Amazon categories is one of them. Learn how in this article.

If you have other big news to share, please comment below.

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

Celebrate Earth Day by Self Publishing an Ebook

In honor of Earth Day last week, many of you may be looking for ways to reduce your carbon footprint. We all know that resources are scarce, pollution is a growing problem, and we must change how we live if we want to keep our planet clean, beautiful, and healthy. But many people aren’t sure what they can do to help. Well, if you are a self publishing author, one of the things you can do is offer your readers an ebook. Here are a few reasons why self publishing an ebook is a great idea.

  • Obviously, ebooks equal paperless, and less paper equals more trees. More trees equal a healthier, more beautiful environment.
  • E-readers, such as the Kindle and Nook, are becoming increasingly popular, so more and more readers are looking for ebooks.
  • Offering an ebook increases the chance that your book will appear in search results, which increases the chance that readers will purchase your book.
  • Ebooks offer your readers a quick and convenient way to purchase your book. Today’s market wants to be able to make purchases by simply clicking a button, and unlike ordering a paperback book, readers don’t have to wait for the book to arrive in the mail.

If you are also going to offer a paperback or hardcover copy of your book, consider using recycled paper. Some self publishing companies, such as Outskirts Press, offer this option.

I’d love to know, how often do you read ebooks, and what format do you plan to self publish your book?

ABOUT JODEE THAYER: With over 20 years of experience in sales and management, Jodee Thayer works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.