How Self-Publishing Authors Can Celebrate Earth Day

In honor of Earth Day next week, many of you may be looking for ways to reduce your carbon footprint. Self-publishing authors can help keep our planet clean, beautiful, and healthy by offering their readers an ebook version of their book. Here are a few reasons why self-publishing an ebook is a great idea.

  • Obviously, ebooks equal paperless, and less paper equals more trees. More trees equal a healthier, more beautiful environment.
  • E-readers, such as the Kindle and Nook, are becoming increasingly popular, so more and more readers are looking for ebooks.
  • Offering an ebook increases the chance that your book will appear in search results, which increases the chance that readers will purchase your book.
  • Ebooks offer your readers a quick and convenient way to purchase your book. Today’s market wants to be able to make purchases by simply clicking a button, and unlike ordering a paperback book, readers don’t have to wait for the book to arrive in the mail.

While there are many benefits to ebooks, I also recommend offering readers a paperback version. Despite the growing ebook trend, some readers still prefer paper books. You don’t want to limit your audience by only offering one format. Paperback books are also ideal for gifts and selling at conferences or other public speaking events.

ABOUT JODEE THAYER: With over 20 years of experience in sales and management, Jodee Thayer works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.

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