Jodee Speaks

The Barnes and Noble Experience for Self Publishing Authors

Many self-publishing authors dream of seeing their books sold by Barnes and Noble, one of the most powerful book sellers in the country, and readers often expect to find your book through Barnes and Noble. This is even more true as many people continue to purchase the store’s Nook, an electronic reader comparable to a Kindle. As a self-publishing author, you want to take advantage of two options available to Barnes and Noble authors: Nook format and Look Inside.

Nook Format

As the holidays approach, e-readers are going to become even more popular. You can expect many people to receive an e-reader as a holiday gift, which means they will be purchasing e-books. (This is in addition to all the readers who already buy and read e-books.) To take advantage of this trend, make sure you offer your book in Nook format. Many self-publishing companies offer this option.

Look Inside

This feature allows readers to get a sneak peek at the pages inside your book. It is the modern-day equivalent of a reader browsing through a bookstore, picking your book off the shelf, and flipping through the pages. It has been suggested that authors who take advantage of this feature have higher sales rates than those who do not. Check with your self-publishing company to find out more details.

I’d love to know, do you prefer books that take advantage of the Look Inside feature?

ABOUT JODEE THAYER: With over 20 years of experience in   sales and management, Jodee Thayer works as the Manager of Author Services   for Outskirts Press. The Author Services Department   is composed of knowledgeable customer service reps and publishing consultants;   together, they all focus on educating authors on the self-publishing process in order to help them publish the   book of their dreams. Whether you are a professional looking to take your   career to the next level with platform-driven non-fiction or a novelist   seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you   on the right path.
Wendy Speaks

Five Ways Self Publishing Authors Can Prepare for NanoWriMo

There is a little less than a month until the official start of National Novel Writing Month (NanoWriMo), but you can begin preparing now. While you can’t officially start writing the manuscript until November 1st, there is plenty of work you can do ahead of time to make the most of the month ahead. Here are five ways self publishing authors can prepare for NanoWriMo.

1) Brainstorm! It is never too early to start thinking of ideas. Carry around a notebook and jot down ideas whenever they come to you. Listen to people’s conversations to pick up fun quote ideas. Observe strangers to help you create interesting characters. Read books and watch movies to generate unique plot ideas. The more ideas you come with now, the easier it will be to write your novel in a month.

2) Get organized. Once you have a good sense of your plot, characters, setting, and conflict, you can begin outlining your story. The more detailed your outline is the more helpful it may be when you sit down to write your manuscript. This is especially important for self publishing authors participating in NanoWriMo because they are on a tight deadline. You will want to focus on writing rather organizing once you begin the challenge.

3) Prepare your writing area. This task will also save you time in the future. Gear up for the big challenge by cleaning out the clutter, purchasing any supplies, and designating a space that will be your official writing area. Don’t worry if you don’t have an entire office to dedicate to the task. All you need is paper, pens, a computer, a flash drive, and possibly a few reference materials such as a dictionary.

4) Set your goals. The keys to succeeding in the NanoWriMo challenge are goal setting and time management. If you want to write a 50,000 word book in a month, you need to figure out how many pages you will write each day or week and when you will write those pages. Choose a schedule that is realistic and achievable.

5) Enlist some help. Tell your friends and family about your goals so they can help you achieve them. Writing a novel in a month will be time-consuming, so you may need your spouse to cook dinners or ask your in-laws to watch the children. Just because writing is often an independent craft doesn’t mean you have to tackle this challenge alone.

I’d love to know, what are you doing to prepare for NanoWriMo?

ABOUT WENDY STETINA: Wendy Stetina is a sales and marketing professional with over 30 years experience in the printing and publishing industry. Wendy works as the Director of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; and together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction, or a novelist seeking fame, fortune, and/or personal fulfillment, Wendy Stetina can put you on the right path.
Self-Publishing Book Review of the Week

Weekly Self-Published Book Review: Puppies and Poems

Book reviews are a great way for self-publishing authors to gain exposure. After all, how can someone buy your book if he or she doesn’t know it exists? Paired with other elements of your book promotion strategy, requesting reviews is a great way to get people talking about what you’ve written.

When we read good reviews, we definitely like to share them. It gives the author a few (permanent) moments of fame and allows us to let the community know about a great book. Here’s this week’s book review by Midwest Book Review:

Puppies and Poems

Nancy Sack

Publisher: Outskirts Press

ISBN: 9781432784706

Reviewer: Miles Cassells (age 2) and Mom

“Puppies and Poems” by Nancy Sack is a really cute book. It has rhymes for everything from a party leading up to bedtime. I didn’t connect with the rhythm on every page. Sometimes, I felt myself re-reading the lines because they didn’t really rhyme. Since Miles is only two, he didn’t notice.

His reactions to this book were good. He pointed at each illustration and said the words he knows, like dog and cat. I think that Miles enjoyed the book, and even though he cannot really tell us how much, his big smiles looking at the pictures make the point that he was interested.

The illustrations are so pretty and vibrant, and the words are short and simple. However, I do not know that I would purchase this book for $19.99. We will, however, keep “Puppies and Poems” by Nancy Sack on the shelf, and it will be a part of our book reading rotation.

Kelly Speaks, NaNoWriMo

Join National Novel Writing Month: The Perfect Challenge for Self Publishing Authors

Earlier this week, Wendy introduced you to NaNoWriMo (National Novel Writing Month), which takes place between November 1 and November 30. In case you missed the post, let me catch you up: NaNoWriMo is a program that challenges you write a 50,000 word novel in one month. Yes, one month! This challenge is perfect for self publishing authors who need an extra push to help bring their book idea to life. Here is how you can become a part of this exciting writing challenge.

1) Visit NaNoWriMo.org to sign up. The site features easy to follow directions, so you should have no trouble setting up your account.

2) Once you are signed up, login to your account and share some information about yourself and your novel.

3) Take advantage of all the resources available. There are some great articles and forums featuring information and stories about writing a novel.

4) On November 1, start writing your novel.  Think about it – 50,000 words in 30 days. That’s under 2,000 words per day (roughly 3-4 pages per day).  You can do that, right?

5) Once you complete the novel, upload it to the website for verification. By doing so, you will be added to the Winner’s Page and receive a handsome winner’s certificate and web badge.

6) Enjoy that feeling of accomplishment and pride. You did it!

So, what are you waiting for?  Sign up for NaNoWriMo today!  Then come back and post comments below to let us know how it’s going.

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.
Jodee Speaks, Kindle

The Amazon Experience for Self Publishing Authors

Amazon, the single largest book retailer, couldn’t be friendlier in helping self-publishing authors sell their books. Whether you’ve already published your book or are still in the writing or production process, prepare these Amazon options to maximize your books sales.

Amazon Look Inside the Book: This is the online equivalent to readers picking your book up off the shelf and flipping through the pages. An optional feature, “Look Inside” provides an icon over your book’s cover image and allows readers to browse through portions of your interior content. Amazon claims that books utilizing this option see considerably higher sales over those that do not.

Amazon Key Word Submission: Amazon allows readers to browse by category or key words. Imagine being transported instantly around a bookstore the size of football fields without having to use a map or ask an employee for directions. This is the experience Amazon customers find in typing in a simple keyword or phrase. (Few readers browse by titles or author; this is especially true for first-time authors.) The key is determining  the top ten keywords for your book.

Amazon Kindle: The Kindle is everywhere, and for good reason. It is a revolutionary digital reading device that allows individuals to instantly purchase books anywhere, anytime. One source noted that Kindle owners, on average, buy three times more books than non-Kindle owners. Kindle editions must be submitted through special formatting, which some self-publishing companies offer.

Amazon Reviews: Finally, email, call, and knock on the doors of everyone you know who can contribute a credible review of your self-published book and have them post their feedback on your book’s Amazon listing page. This will help convince readers that your book is worth buying.

I’d love to know, what is your favorite Amazon feature?

ABOUT JODEE THAYER: With over 20 years of experience in   sales and management, Jodee Thayer works as the Manager of Author Services   for Outskirts Press. The Author Services Department   is composed of knowledgeable customer service reps and publishing consultants;   together, they all focus on educating authors on the self-publishing process in order to help them publish the   book of their dreams. Whether you are a professional looking to take your   career to the next level with platform-driven non-fiction or a novelist   seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you   on the right path.