Self-Publishing: 10 Things You Need to Know

If you are new to self-publishing, it can seem a little overwhelming at first, but there are plenty of great resources to help you decide if self-publishing is right for you and to answer all your questions on hot topics such as copyediting, copyrights, and book formatting. Below is a list of 10 must read articles for self-publishing authors. Each gives you helpful information to ensure you have a great self-publishing experience.

1. 4 Reasons to Fall in Love with Self-Publishing

Not only is self-publishing a huge trend among first time authors, but it is also becoming increasingly common for writers who previously used traditional publisher (and had great success) to switch to self-publishing. This article discusses the top four reasons why writers love self-publishing.

2. The Cost of Self-Publishing

The cost of self-publishing is a common question, and concern, for many writers. This article provides an honest look at the cost of publishing your book.

3. 5 Self-Publishing Mistakes You Can Avoid

Sometimes self-publishing gets a bad rep because of the amateur mistakes some authors make. This post will help you avoid those mistakes so you can be seen as a professional and your book can be taken seriously by readers and the publishing industry.

4. What is an ISBN?

This article explains what an ISBN is, if you need one, and how to get one.

5. Paperback vs. Hardcover: Which is Better?

This post discusses the pros and cons of paperback and hardcover books. It will help you decide which cover is best for your project.

6. Should You Create Your Own Cover?

A great book cover can significantly impact your book’s success. This article breaks down the pros and cons of creating your own book cover or hiring a graphic artist.

7. The Importance of a Compelling Back Cover Synopsis

The back cover of your book is also important. This article explains the importance of a compelling back cover synopsis and provides tips on creating one.

8. Copyediting 101

This article explains how copyediting is different from proofreading and why it is a good idea to consider hiring a professional copyeditor.

9. Top 7 Book Formatting Questions for Self Publishing Authors

One of the most popular topics I receive questions on is book formatting. This article tells you what you need to know.

10. Top 6 Self-Publishing Copyright Questions

Copyright is another hot topic among authors. This great article answers the most common questions, such as what is the fair use law and how do I know if something is copyright protected.

I’d love to know, what other questions do you have about self-publishing?

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

Self-Publishing Week in Review: 1/28/14

As a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self-publishing industry. This will help you make informed decisions before, during and after the self-publishing process, which will lead to a greater self-publishing experience. To help you stay current on self-publishing topics, simply visit our blog every Tuesday to find out the hottest news.

Technology: Kindle turns self-publishing on its head

According to this article, Amazon.com reported, at the end of 2013, that nearly 25 percent of the top 100 Kindle e-books are from independent publishers. (This is great news for self-publishing authors!) This story talks about how technology is changing the publishing industry, including the self-publishing segment.

PW Select January 2014: A Look Ahead to Self-Publishing in 2014

This Publisher’s Weekly article discusses what authors can expect from the self-publishing market in 2014. It covers “what the future may hold, what new opportunities may be available in the new year, and what challenges to watch out for.” It is a must read.

NYT Best-Selling Author and Finance Expert Dave Ramsey on Self-Publishing

This is a fascinating interview with NYT Best-Selling Author and Finance Expert Dave Ramsey. It is part of a MediaBistro series titled Profit From Your Passion. Any one understanding self-publishing should check it out.

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

How Your Cover Can Change Your Book Fair Experience

Book fairs give self-publishing authors the opportunity to expand their careers by making connections and promoting their books. These events are a great way to network with publishing professionals and learn about the industry. In addition to marketing your already published book, you can also do market research for future projects. But here’s the catch… if you want to be have a great book fair experience, you should make sure you have a great book cover to catch people’s attention.

Let’s face it. Everyone judges a book by its cover. The image on the front of your book is the first thing readers see, and if it isn’t professional and eye catching, there is a good chance they will never pick up your book. This is true even at book fairs. There will be many other authors an promoting their books there, so if you want to make a good impression, a great book cover is important.

For self-publishing authors, the key to a great book cover is choosing a custom design. While standard designs can look nice and professional, they don’t have the same pizazz as a custom design and they can’t capture the essence of your book in quite the same way. Check out the graphic below for excellent example of the difference between a standard cover and a custom cover.

Cover Comparison with Text (2)

Now that you understand the importance of a great book cover, it’s time to start displaying your book at book fairs. Here is a list of some of the most popular book fairs for self-publishing authors.

Book Fair, BEA

Book Fair, Beijing

Book Fair, Bologna Children’s

Book Fair, Frankfurt

Book Fair, London

Book Tour, Global

ABOUT JODEE THAYER: With over 25 years of experience in sales and management, Jodee Thayer works as the Director of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps, publishing consultants and marketing professionals; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams and on assisting authors with marketing and promoting their book once published. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.

Friday Conversations With A Self-Publishing Writer 1/24/14

WARNING!!!

Two days ago I received a phone call from a former client—a memoir author who created one of the most heartwarming memoirs I’ve helped place in manuscript form.  He was very excited to tell me about a “great opportunity” he’d found in one of his favorite magazines; the “opportunity” to submit his “unpublished” memoir and WIN “big bucks,” PLUS have his work published by a major publishing house!  WOW, indeed!

My dear friend is not what he calls “handy with a computer,” so he asked me to look into the details and “rules of submission.”  That I did and I was shocked by what I read—shocked, angered, and very disappointed in the enterprises (magazine/publisher) that I considered to be among the best-of-the-best.  Imbedded in the “rules” was this statement:

“Submission of an Initial Entry grants sponsors and their agents the unconditional, irrevocable, perpetual, worldwide right to publish, use, adapt, edit and/or modify such entry in any way, in any and all media, without limitation, and without consideration to the entrant, whether or not such entry is selected as a winning entry.”

Now I am concerned for my other clients (yes, I’ve contacted them) and all the folks out there who will read the first portions of the “rules,” follow the submission requirements, and LOSE ALL THE RIGHTS to their own stories simply by sending in an “entry.”  Bottom-line, I believe these publishing entities are on-the-hunt for excellent true stories (memoirs) that can be turned into “best sellers” by their writers—for their profit—and “without consideration” to the authors, the people who have lived those events.

SO IT IS that I offer a few pointers to those who enjoy entering writing contests:

  • READ EVERY WORD of the rules—whether titled Contest Rules or Submission Rules.  If there is ANY HINT of giving up ANY of your author rights, DO NOT SUBMIT ANYTHING to that contest.
  • Yes, there are writing contests that are reputable.  DO your homework and research the contests by contest name, sponsors, and previous “reviews” and/or comments.
  • There are many reasons for entering a writing contest.  What is yours?  Are you looking for an award that will enhance your writing resume or look good on the cover of your book?  Do you think “winning” will finally get your book published?  These can happen.  But, again, be aware of the cost to you—the time spent and emotional investment.
  • Finally, watch out for sales pitches—from associated contacts—that start coming your way.  Too many “contests” out there are simply fronts for finding potential customers in the writing software/hardware and publishing markets.

How am I counseling my memoir client?  After sending him a copy of ALL the rules and statements associated with that “contest”—and my warning NOT to submit his memoir to them—I sent him my review of a reputable self-publishing house where he WILL RETAIN ALL of his author rights.  He had not wanted to “publish” his memoir prior to seeing the advertisement for this contest.  However, several acquaintances who have read the manuscript have encouraged him to “get this story into the hands of more people.”  I hope he does.  It is a wonderful love and life story.

Royalene ABOUT ROYALENE DOYLE: Royalene Doyle is a Ghostwriter with Outskirts Press, bringing more than 35 years of writing experience to authors who need “just a little assistance” with completing their writing projects. She has worked with both experienced and fledgling writers helping complete projects in multiple genres. When a writer brings the passion they have for their work and combines it with Royalene’s passion to see the finished project in print, books are published and the writer’s legacy is passed forward.

Weekly Self-Published Book Review: Along the Chisholm Trail and Other Poems

Book reviews are a great way for self-publishing authors to gain exposure. After all, how can someone buy your book if he or she doesn’t know it exists? Paired with other elements of your book promotion strategy, requesting reviews is a great way to get people talking about what you’ve written.

When we read good reviews, we definitely like to share them. It gives the author a few (permanent) moments of fame and allows us to let the community know about a great book. Here’s this week’s book review by Midwest Book Review:

 Along the Chisholm Trail and Other Poems

Along the Chisholm Trail and Other Poems

George RhoadesHowlett

Publisher: Outskirts Press

ISBN: 9781432784997

Reviewed by Olivera Baumgartner-Jackson

George Rhoades’ “Along the Chisholm Trail and Other Poems” is a rather interesting collection of poems, divided into two very distinctive and extremely different parts.

Part One deals with the cowboy life, and life along the Chisholm Trail. The author’s voice here is very distinctive, and the poems encompass all facets of such life, which is definitely epic. As the author put it so well himself:

“No wonder the cowboys rode
Into the hearts and imagination
Of the world, and shaped forever
The endurin’ character of this nation.”

The range of emotions expressed in the poems in Part One is very wide, and the author dealt with the subjects with a lot of dignity and respect. It would have been quite easy to depict cowboys as somewhat cartoonish, but that did not happen even in the most light-hearted of the poems in this collection. While this way of life is not familiar to me in the slightest, I greatly enjoyed reading about it.

Part Two is less homogenous, and much more contemporary, and deals with all kinds of ruminations on life, many of which are truly thought provoking. Some are sad, some are wistful, some downright hilarious, and of all of them my favorite happened to be one of the shortest poems in this book. “At Wal-Mart” has barely thirty-something words, yet it perfectly captures so much of what one sees there. While I laughed out loud at first after reading it, I felt compelled to re-read it later, and discovered that it was actually quite serious.

George Rhoades’ “Along the Chisholm Trail and Other Poems” was quite a departure from what I usually read, but I am glad I took the time to read it. It opened my eyes to a world that was completely new to me, and also reminded me of many everyday things to cherish and remember.