Kelly Speaks – Page 94 – Self Publishing Advisor

6 Radio Interview Tips for Self-Publishing Authors

Radio interviews are a great way for self publishing authors to promote themselves and their books, but many people are nervous about doing radio interviews. With these great tips, you are sure to have a successful and fun experience.

1. Keep it fun!

Most radio listeners enjoy some humor and natural conversation. The easiest way to nail your interview is to not over think it. Just go with the flow and don’t take yourself too seriously. Listeners can tell if you are having fun, so don’t forget to smile and be enthusiastic. Even though you are on the radio, listeners can still sense your expressions.

2. Keep it natural!

Interviews that are over-rehearsed and presentation-like are boring and awkward. While you can practice a little bit ahead of time, don’t read from notes or memorize your talking points. Just act as if you were talking to a friend.

3. Don’t worry about silence.

Many people worry about moments of awkward silence. It is the radio host’s responsiblity to fill those gaps and keep the interview moving, so don’t worry. The pressure isn’t on you.

4. Be ready to go live.

If you are doing a phone interview, know that many hosts start the interview shortly after the call begins. Some hosts will give you a few minutes to listen and get comfortable, but be prepared to go live immediately.

5. Keep it short.

Keep your answers to 30 seconds or less. This allows for more questions and some commercial breaks, and it keeps the listeners from getting bored.

6. Be respectful.

You may get some callers who aren’t very pleasant. They may challenge or insult you, but you must stay professional. While it is okay to defend yourself or the topic when the caller is wrong, be sure to do so gracefully. The listeners will respect you if you remain respectful.

I’d love to know, do you plan on doing radio interviews?

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

Kelly Speaks, Self-Publishing Week in Review

Self Publishing Week in Review: 3/5/13

As a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self publishing industry. This will help you make informed decisions before, during and after the self publishing process, which will lead to a greater self publishing experience. To help you stay current on self publishing topics, simply visit our blog every Tuesday to find out the hottest news in self publishing this week.

Self-Publishing Intelligence Report for February 2013

GalleyCat is now releasing a monthly Self-Publishing Intelligence Report that links to all of their resources for indie authors. It links to their bestseller lists as well as top news stories. As a self published author, it is a good idea to stay current on self publishing trends and to be familiar with bestsellers.

10 Proofreading Tips For Self-Publishers

Proofreading is essential for all self publishing authors! This article some great tips to help you get the most out of your proofreading efforts.

The Real Cost of Self-Publishing

This great article talks about the popular authors (J.K. Rowling and Stephen King) who have turned to self publishing, recent self publishing statistics, and costs associated with self publishing. This an interesting article for people considering self publishing.

If you have other big news to share, please comment below.

Book Promotion, Book Promotion Strategy, Kelly Speaks, Uncategorized

How to Promote Your Self Published Book Using Video

Video is one of the hottest tools in advertising and marketing right now. Thanks to YouTube and smart devices, people are watching tons of videos, and this tool offers great marketing opportunities for self publishing authors. Here are three ways you can use the power of video to market your book.

Create a book trailer

Book trailers are a hot marketing tool right now. They are like commercials for your book. They are a great item to include on your website and social media pages, and they often increase exposure because readers can easily share videos they enjoy with their friends, family and social media followers.

Record yourself

Video isn’t just used to sell your book; it can also be used to sell yourself as the author. This is especially useful if you write about a topic you are an expert in. For instance, if you wrote a book about weight loss, you could create videos sharing weight loss tips with your readers.

Make it funny

Many of the online videos that go viral include humor. While this technique isn’t appropriate for all books and authors, most people can improve their video ratings by including some humor in their videos. Don’t be afraid to look silly.

I’d love to know, how do you use video to promote your self published book?

Kelly Speaks, Self-Publishing Week in Review

Self Publishing Week in Review: 2/26/13

UFO Exopolitics writers learn book self-publishing

Self publishing is a great option for authors writing for a niche market because traditional publishers often seek out books that appeal to the mass market. This article talks about a seminar conducted by Skype that is available to aspiring authors. The seminar teaches learners about self publishing, but the instructors are also experts in Ufology and Exopolitics. If you are interested in those topics, you may want to check it out.

New Memoir Writing Kit Introduced by Outskirts Press

Many people dream of sharing their life story by writing a book. Outskirts Press is know offering a create tool to authors capture their life story and share it with others: the memoir writing kit. This is perfect for authors who dream of writing a memoir but aren’t sure how to get started.

How to Self-Publish Your Very Own Children’s Book

This children’s book author shares who he self published a children’s book. This author caught my attention because he is donating 50% of his profits to FirstBooks.org, an organization that puts new books in the hands of kids in need.

If you have other big news to share, please comment below.

Kelly Speaks

4 Reasons to Fall in Love with Self Publishing

Self publishing is changing the world of publishing, and there are many reasons why authors, even people who previously used traditional publishing firms, are turning towards self publishing. Once you learn more about self publishing, you may just find that you love this option, too. Here are four reasons why:

1. Control

With traditional publishing, the author has very little control over the fate of his or her book. Editors and agents decide if your book is print worthy. The publishing firm decides the cover art, layout, and price point for your book. Once you hand over your manuscript to a traditional publishing company, you are giving up control. With self publishing, you are in charge. You decide when your manuscript is ready to be published, and you control the final outcome.

2. Quality

The quality of POD books has come a long way. In addition to better printing quality and a wider variety of formatting options, many self publishing companies offer a variety of professional services (for example, editing and cover design) to ensure that you publish the best book possible. If you want to produce a book of excellent quality, you can.

3. Speed

Traditional publishing is a slow process. There is the dreaded query letters. The time spent waiting to hear back from agents or editors. If your book does get picked up by a firm, it can take over a year to see your book in print. The self publishing process is often completed within a few months (or even just a few weeks). Not only does this mean you don’t have to wait to see your book in print, but it also opens up even more doors for authors. You can now publish books that are current and in response to readers’ desires.

4. Diversity

Traditional publishing is all about making money. Editors are looking for books that they know will sell large quantities. They want books that appeal to the mass market, but not all authors are targeting the mass market. Self publishing allows you to write for a niche market.

I’d love to know, why do you love self publishing?

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