And now for the news!
Some highlights from this month in the world of self-publishing!
This week, Forbes came through for self-publishing authors in a big way, with this article by ForbesWomen contributor MeiMei Fox bringing a bit of sunshine into our lives. Fox’s premise is fairly self-explanatory, given the article’s title, but her content is well worth a deep read or two. “These days,” Fox opens the article, “aspiring authors don’t have to rely on the miracle of finding a literary agent and securing a deal with a traditional publishing house. Self-publishing makes it easy to get your words out there – the tricky part is ensuring that your work gets read. That requires self-promotion.” She touches base with three bestselling self-published authors who happen to be women, all three of whom “have built highly successful careers […] while also being sure to create entire brands around their literary creations to generate income and further secure their fan base.” Those authors are Crystal Swain-Bates, an accomplished children’s book author dedicated to closing the diversity gap in publishing, Kristen Ashley, successful author to numerous romance novels that embrace body positivity and a richer perception of womanhood than is common in the genre, and Penny Reid, who first got into self-publishing because traditional publishers rejected her romance work as having “too many thoughts and used too many big words,” which says a lot about what publishers think women want and are capable of digesting. Each of the authors Fox covers provides some strategic advice to authors (of any gender) looking not only to get into self-publishing but to market their books successfully. Fox’s article closes with a list of eight suggestions on how to do just that.
While many self-publishing authors who are not male might bristle at this article title, this article provided by Prime Press to the Good Men Project opens with a statement of fact: “According to a study published by ResearchGate, men cover at least 72.62% of all the published books recorded since 2010. In the digital publishing world, nothing much will surprise you as well.” Publishing has been growing more diverse of late, of course, and self-publishing provides a democratizing influence over the process as it makes room for diverse authors, women authors, and voices from the margins—but it’s true, men are still in the lead when it comes to overall quantity of voices. As Prime Press puts it, “a whopping 31% of e-book sales on Amazon’s Kindle Store are self-published books, with at least 51% of it written by male authors. This is not surprising since literature spent centuries being a male-dominated arena. There are more male authors receiving recognition, financial success, and hold positions in relevant associations.” But that percentage—51%—is a lot closer to parity than in traditional publishing! The article goes on to profile a number of male self-publishing authors, including Mitch Miller, Robert Gallent, Paul Halme, and Brad Gilmore, each of whom has had great success in self-publishing. Well worth a look!