2 – Authors only have to purchase books they know will sell…
Wholesale definition: Printing costs are different than wholesale pricing. As an author, you’ll find printing at set costs, but what is not taken into consideration are the additional costs you’ll incur to retail and distribute books, including order fulfillment and shipping costs to your readers.
This is what distinguishes a printer from a leading full-service self-publishing option. Make sure yours allows the flexibility to set your own book prices and distribution discount. And ask, what are your per book costs and minimum orders. Its never too early to ask these questions.
– Karl
Have fun and keep writing.
Self Publishing Advisor 