Self-Publishing Week in Review: 3/25/14

As a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self-publishing industry. This will help you make informed decisions before, during and after the self-publishing process, which will lead to a greater self-publishing experience. To help you stay current on self-publishing topics, simply visit our blog every Tuesday to find out the hottest news.

Nook Press self-publishing platform is now available to authors in the UK and parts of Europe

Barnes and Noble, the bookseller behind the Nook e-reader devices and e-reader store, has announced that the Nook Press self-publishing platform is now available to authors and publishers in the UK, France, Germany, Spain, Italy, the Netherlands and Belgium. As part of the move, Nook Press now supports multiple languages including French, Italian, German, Spanish and Dutch. This is great news for ebook authors because they know have access to even more readers.

Steven Berkoff makes self-publishing debut

After rejection by conventional imprints (despite having previously published), actor and director Steven Berkoff has decided to self-publish two books. This is an interesting read for authors considering self-publishing.

Next Time, I’ll Self-publish

This is an honest look at traditional publishing from a professional writer. It explains why next time, she’ll self-publish. This is a must read for all writers.

If you have other big news to share, please comment below.

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

Self-Publishing Week in Review: 3/18/14

As a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self-publishing industry. This will help you make informed decisions before, during and after the self-publishing process, which will lead to a greater self-publishing experience. To help you stay current on self-publishing topics, simply visit our blog every Tuesday to find out the hottest news.

Advice to the Self-Publisher

This author shares excellent advice for anyone considering self-publishing. The article discusses the different types of editing and also addresses when to self-publish your manuscript. It is a must read.

8 Rejuvenating Books To Read In The Spring

One of the best ways to improve your writing is reading. This article recommends eight books worth reading this spring.

6 Questions to Ask Yourself Before Self-Publishing an eBook

Choosing a publisher is an important decision. This article raises six questions every writer should answer before self-publishing.

Self-Published eBooks Dominate Bestseller Lists

Indie titles are dominating bestseller lists every month. This article looks at some interesting statistics on how self-published titles are starting to dominate the bestseller lists.

If you have other big news to share, please comment below.

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

Self-Publishing Week in Review: 3/11/14

As a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self-publishing industry. This will help you make informed decisions before, during and after the self-publishing process, which will lead to a greater self-publishing experience. To help you stay current on self-publishing topics, simply visit our blog every Tuesday to find out the hottest news.

8 Lessons I’ve Learned By Self-Publishing 3 Kindle E-books

This self-publishing author shares her publishing experience. In hopes of helping other writers avoid costly mistakes, she discusses the mistakes she made early in her career. The article covers many aspects of the self-publishing process, including cover design, price, and more. This is an excellent read for anyone considering self-publishing.

10 Reasons Self Published Authors Will Capture 50 Percent of the Ebook Market by 2020

Mark Coker, the founder of Smashwords, estimates self-publishing authors will capture 50 percent of the market by 2020. In this article, he offers 10 great reasons why. This is an encouraging read for anyone considering self-publishing.

The Key to Self-Publishing Your Memoir: Be Confident with Your Story!

Memoirist Dorit Sasson talks about the importance of being a confident author when self-publishing a memoir. She also discusses the importance of building an online presence and offers tips on gaining an audience. This is a must read for memoir writers.

If you have other big news to share, please comment below.

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

Online Retailers Gained, While Brick-and-Mortar Lost In Wake of Borders Exit

Bowker recently released a study detailing the sales of online and brick-and-mortar retailers after Borders’ exit from the market. Here is a summary of the results:

  • Online retailers — led by Amazon —  earned 44 percent of America’s book dollars. This is up from 39 percent in 2011.
  • Barnes & Noble, including BN.com, remains the second largest bookselling outlet.
  • Women increased their lead over men in book buying, accounting for 58 percent of overall book spending in 2012, up from 55 percent in 2011.
  • Men are bigger hardcover buyers.
  • Ebooks continue their steady upward trend, with an 11 percent share of spending in 2012, compared to seven percent in 2011.
  • Despite the growth of ebooks, traditional print book output grew three percent in 2012.

This information is important for authors who have already self-published or who are considering self-publishing. It is essential that authors are aware of industry trends, so they can use the information to make the best publishing and marketing decisions for their books.

These results show the importance of offering an ebook version of your self-published book. Despite the popularity of ebooks, there is still a demand for print books. For many authors, the best option is to offer both a print and ebook version in an attempt to reach the largest market. However, this varies greatly from author to author and depends on the target market as well as the author’s personal goals.

To learn more about the Bowker report, visit http://www.bowker.com/en-US/aboutus/press_room/2013/pr_08062013.shtml.

I’d love to know, how do the results in this report impact your self-publishing decisions?

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

Should You Self Publish a Paperback or E-book?

Authors often ask me whether they should self publish a paperback or an e-book. I always tell them to do both. Here is why.

1. Not everyone likes e-books.

There are people who prefer paperback books to e-books. They love the feel and smell of paperback books, and they don’t use e-readers. If you only offer an e-book version, you won’t have access to this group of readers.

2. E-books are growing.

Despite my last statement, a significant number of readers buy and love e-books, and the number of people who use e-readers is continuing to grow. E-books are the future of publishing. By offering an e-book, you are not only staying on trend but you are also able to reach a large market of readers who prefer e-books.

3. Paperback books make great gifts.

There are many benefits to paperback books. For one, they make great gifts, but they are also great marketing tools. If you do book signings or readings, you will want to have a paperback version of your book. You can also donate paperback versions to local libraries. With a paperback version, you will have a physical copy to show and sell when you are marketing your book.

4. E-books are great for online marketing campaigns.

Using social media and your website, you can encourage readers to download your book. This often has a high success rate because it is quick and easy. They can immediately buy, download, and read your book without waiting for a paperback copy to arrive in the mail or to make a trip to the store. You can also offer free giveaways or samples of the book to encourage readers to download the e-book.

As you can see, there are benefits to both types of books.Even though e-books are a popular trend right now, paperback books still play an important role in the publishing industry. By self publishing both a paperback and e-book version, you can maximize your ability to reach readers and enjoy the different benefits of each format.

ABOUT JODEE THAYER: With over 20 years of experience in sales and management, Jodee Thayer works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.