Self-Publishing Book Review of the Week

Weekly Self-Published Book Review: Modern Day Gettysburg

Book reviews are a great way for self-publishing authors to gain exposure. After all, how can someone buy your book if he or she doesn’t know it exists? Paired with other elements of your book promotion strategy, requesting reviews is a great way to get people talking about what you’ve written.

When we read good reviews, we definitely like to share them. It gives the author a few (permanent) moments of fame and allows us to let the community know about a great book. Here’s this week’s book review by Midwest Book Review:

Modern Day Gettysburg

Lisa C. Phillips

Publisher: Outskirts Press

ISBN: 9781432710286

Modern Day Gettysburg: A Portrait of the Most Famous Little Town in America takes the reader on a journey of the town of Gettysburg. She talks about the role it played in the Civil War, and she shows that there is more to the area than the War between the States. She shows how close it is to other big cities in several bordering states and in Pennsylvania. She talks about famous people who have lived there, and there are so many colorful pictures that add to the feel of the book. The writer has done a great job showcasing the area as an attraction. The book makes you want to go and visit.

Kelly Speaks

Self-Publishing Statistics – Trends in E-book Consumerism

Since November 2009, Consumer Attitudes Toward E-Book Reading, a survey conducted by Book Industry Study Group’s (BISG), has been tracking the habits and preferences of book consumers who have acquired an e-book or a dedicated e-reading device within the past 18 months. The report shows important information for authors and publishers. Not only do the findings squash the pessimistic rumors that the publishing industry is dying, but the report also gives authors and publishers a glimpse at the future of publishing. Here is an overview of some of the most interesting and hopeful statistics.

  • Readers’ preference for designated e-readers has dropped from 72% to 58%, while readers’ preference for multi-functional tablets has increased from 13% to 24%.
  • The Apple iPad was not the preferred tablet; instead, readers choose non-Apple devices, such as those offered by Amazon and Barnes and Noble.
  • More than 62% of survey respondents reported an increase in dollars spent on e-books.
  • More than 72% of survey respondents reported an increase in the number of e-books they are purchasing.

The movement from e-readers to tablets is important for authors and publishers to be aware of because it offers insight to what readers want. As multi-functional tablet devices become more popular, authors and publishers will be expected to produce a richer, more interactive e-book experience. In addition, the increase in e-book sales is great news for authors and publishers. It shows that there is a demand for great writing and that publishing, though in a new format, is still alive. If you are considering self-publishing a book, be sure to consider offering both a print and electronic version of your book. This will ensure that you appeal to both e-book and print consumers.

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press.  In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

 

Self-Publishing Book Review of the Week

Weekly Self-Published Book Review: Bodacious Blues

Book reviews are a great way for self-publishing authors to gain exposure. After all, how can someone buy your book if he or she doesn’t know it exists? Paired with other elements of your book promotion strategy, requesting reviews is a great way to get people talking about what you’ve written.

When we read good reviews, we definitely like to share them. It gives the author a few (permanent) moments of fame and allows us to let the community know about a great book. Here’s this week’s book review by Midwest Book Review:

Bodacious Blues

Whitney J. LeBlanc

Publisher: Outskirts Press

ISBN: 9781432773793

When life’s realities come down on you, the blues sound ever truer. “Bodacious Blues” is a novel following a Louisiana Creole family as they cope with the twists and despairs of their life. From following the wishes of their grandparents to spinning out of control in overcoming racism and the immortality of Hollywood, Whitney J. LeBlanc provides a read with plenty to consider. “Bodacious Blues” is filled with coming of age tales of facing our lives with a strong connection to the blues world.

Choosing a Publisher, Kelly Speaks

Top 5 Customer Service Characteristics of High Quality Self-Publishing Companies

As an author, when you choose POD publishing, you get to make all of the decisions during the publishing process. While this is perfect for authors who like to have all of the control over their finished product, it also means that you may have some questions along the way and need some guidance.  A high quality self-publishing company will offer excellent customer service, and that is what every author should expect.

Here are five characteristics to look for when evaluating a company’s customer service:

  1. Professionalism — How do the company and employees present themselves. Do they communicate professionally (in person or on the phone and via email)?
  2. Cheerfulness — Have you ever been to a store where it was clear the person helping you wanted to be anywhere BUT there helping you?  When a person doesn’t enjoy what they do, it’s obvious (and sad).  Attitudes are contagious and good customer service agents know how to spread cheer.
  3. Knowledge — Do they know the product information?  Can they provide you with the information you need?  If they can’t answer your question right away, can they find out and get back to you or point you in the right direction?
  4. Active Listening — It is important that the customer service agent listens to your individual needs.  Active listening involves asking the appropriate questions in order to fully understand your requests or concerns. Do you feel like you are being heard?
  5. Responsiveness — Do they reply to your emails and/or return your calls quickly? It’s not reasonable to expect everyone to have the answer to every question, but if they aren’t able to answer your question right away, are they able to look into it and get back to you in a reasonable amount of time?  Do they provide you with frequent updates on the status of your project?

These are the characteristics every author should look for when choosing a self-publishing company.

Best of luck with your self-publishing endeavors, and may all of your customer service experiences exceed your expectations! 🙂

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press.  In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.
Cheri Speaks

Six Frequently Asked Copyright Questions

Copyright is one of the toughest topics for new authors to understand. Many of you have questions about protecting your work as well as using material from copyrighted sources. Here are six of the most frequently asked copyright questions along with answers to get you started. Feel free to share additional questions in the comments section.

Is my manuscript copyrighted when self publishing?

Yes, the copyright for your material was secured as soon as you created it, or when it became fixed in a manuscript for the first time. No publication, registration, or any other official act is required to secure copyright. However, registering with the U.S. Copyright Office is recommended.

If copyright is automatic, why should I register for a copyright?

Filing with the U.S. Copyright Office creates a public record of the basic information of your book, which gives you the ability to sue for infringement and statutory damages. This creates a legal presumption that your copyright is valid and allows you to recoup up to thousands of dollars, and possibly attorney fees, without having to prove actual monetary harm.

How do I know if something in my book is copyright protected?

In most cases, any picture, material, text, information, quote, map, song, image, or illustration that you personally did not create is copyright protected by the person(s) who created and/or published the material.  Any text or pictures found in a book, magazine or newspaper is copyright protected by the publisher, artist photographer, or some other entity.  And yes, most information found on the internet is copyright protected.  For example, if you pull material from Wikipedia, it’s copyrighted by somebody.  Wikipedia is a non-profit site, and therefore, can provide information without permission; however, as an author using this information in your book, the original source must be contacted to obtain proper authorization to publish it for profit.

What is Fair Use?

Under “Fair Use,” some copyright protected material can be used without permission; however, there are no clear-cut rules, only guidelines and factors to be considered. Fair use is not a right, only a defense. If you are unsure, please consult a legal advisor or copyright researcher.

 The following four factors are used to determine fair use: 1) The purpose and character of the use, including potential gains for commercial 2) The nature of the original copyrighted work 3) The proportion or percentage of the copyrighted material in relation to the work as a whole 4) The potential effect on the value of the copyrighted material.

Will citing the source of the material free you from copyright infringement?

No!  Citing the source will not avoid possible court litigation.  Permission must be obtained, and you must provide the publisher with the appropriate forms indicating authorization.

How can I avoid being accused of libel?

Stating an opinion is not libelous, though it’s best to be careful not to make an accusatory statement about anyone when using real names. Do not make the following statements, as they are clear grounds for a libel case: Falsely accusing someone of a crime, or having been charged, indicted or convicted of a crime; falsely identifying someone with an infectious disease; falsely charging someone or an organization with a claim that discredits a business or office and lowers their profitability; and falsely accusing someone as being impotent.

Seriously consider if you are self-publishing a book that reveals information that could damage someone, and consult with an attorney or copyright research firm.  If you are publishing a true story, I recommend that you change names and use a pen name when publishing.

Cheri Breeding ABOUT CHERI BREEDING: Since 2005 Cheri Breeding has been working as the Director of Production for Outskirts Press. In that time, she has been an instrumental component of every aspect of the Production Department, performing the roles of an Author Representative, Book Designer, Customer Service Representative, Title Production Supervisor, Production Manager and, Director of Production. She brings all that experience and knowledge, along with an unparalleled customer-service focus, to help self-publishing authors reach high-quality book publication more efficiently, professionally, and affordably.