Self-Publishing Book Review of the Week

Weekly Self-Published Book Review: The Art of the Roman Catacombs

Book reviews are a great way for self-publishing authors to gain exposure. After all, how can someone buy your book if he or she doesn’t know it exists? Paired with other elements of your book promotion strategy, requesting reviews is a great way to get people talking about what you’ve written.

When we read good reviews, we definitely like to share them. It gives the author a few (permanent) moments of fame and allows us to let the community know about a great book. Here’s this week’s book review by Midwest Book Review:

The Art of the Roman Catacombs: Themes of Deliverance in the Age of Persecution

Gregory S. Athnos

Publisher: Outskirts Press

ISBN: 9781432774493

Reviewer: Vicki Liston

 

One would think that by reading a book about the art that adorns the Roman catacombs, one would purely concentrate on analyzing the style and technique of the ancient artists. However, author Gregory S. Athnos presents his thoughts on the subject from a unique and fascinating angle. “The Art of the Roman Catacombs: Themes of Deliverance in the Age of Persecution” is not your typical Sunday school lecture.

“The Art of the Roman Catacombs” is an amazing journey into the subterranean world of early Christian tomb frescos. While Athnos does make distinction between the rudimentary plaster scratchings and the sarcophagi carvings, he focuses mostly on the main themes of the artwork and how they differ from our current day Christian emphasis. Specifically, we tend to center our minds on the sacrifice – the crucifixion of Jesus Christ – when practicing Christianity. Athnos shows, through example after surprising example, that early Christians didn’t include crosses or any references to sacrifice or death in their art. Instead, they emphasize the resurrection and the newfound power over death. The messages they left were of hope, of deliverance, and of eternal life.

I found the first appendix at the end of the book to be especially interesting. Athnos uses recorded astrological events, historical data, and seasonal information to pinpoint Jesus’ birthday … and it’s not what you think. I grew up believing what he explains although I only had the “shepherds couldn’t have been out in the fields at night in December” reasoning. Athnos not only presents this appendix with ample information to back up his theory but can even utilize the catacomb art to further justify it. I was simply blown away.

Athnos writes with an authoritative tone, speaking with intelligence and eloquence. His style is straightforward and organized, which gives the book a sense of direction and flow. He also succeeds in imparting his enthusiasm on the subject to his readers. Overall, I found his novel way of interpreting the tomb art to be absolutely captivating. I think this would be a fantastic book for not only Bible historians but for small group Bible studies. Further, tourists looking to explore the catacombs would enjoy reading the book before visiting; I know I would have loved to have this before my travels there. It truly gives a fresh perspective on traditional Christianity.

“The Art of the Roman Catacombs” represents a thirst for greater knowledge, empathy for those early Christians living during the Age of Persecution, and a hope that those reading will have a better understanding of what the emphasis was in the religion’s beginnings.

Wendy Speaks

Five Ways Self Published Authors Can Improve Blog Traffic

By now you know that self-published authors must have an online presence. One of the best ways to build your online platform and promote yourself and your book is blogging. However, a blog is only useful if you are regularly attracting your target readers. Your goal is not to simply post a certain number of blogs per week but to also build an audience and increase the traffic to your blog. Here are a few ways to improve your blog traffic.

1. Study the numbers.

Most blogging programs monitor how many people visit your blog and what content they view. Often it also tells you how the readers found your blog. For instance, if someone discovered your blog by searching the key words “self published” and “children’s book author,” that is important information. You want to pay attention to what keywords are bringing in readers and what content readers are viewing. This will help you further target your audience and will tell you if you are attracting the right readers.

2. The key is new, useful content.

If you want to improve your blog traffic, you MUST regularly post new, useful content. People expect blogs to updated almost daily, and they want to read information that helps or interests them in some way. When choosing blog topics, ask yourself, “Why would my audience read this?” If your audience won’t find it helpful or interesting, don’t post it.

3. Tone down the keywords.

Yes, keywords are important because you want your blog to appear in search engine results. However, you also want your blog to sound genuine. Readers hate when blogs are crammed with keywords. They can tell when you tried to stuff as many keywords as possible into your posts. Keep the writing natural, and the keywords will happen on their own. It is also useful to use synonyms for keywords. Remember how your English teachers told you to expand your vocabulary and never use the same word multiple times in a paragraph or sentence? The same is true for blogging. Readers still expect good writing.

4. Edit! Edit! Edit!

Everything you put online represents you as an author. If you want to be taking seriously and be viewed as a professional, all of your online work must  be professional. Never post a blog without proofreading it. Remember all of the grammar and writing tips your English teachers have taught you. While there is more flexibility in online writing, readers still expect the work to be professional. If grammar and spelling are not your strengths, hire a professional to proofread your posts.

5. Share links.

The power of social media is unbelievable. Bloggers get more traffic from social media than search engine results. Always share links to your posts on your social media pages. Also encourage your followers to share your links. (Retweeting a fellow blogger’s links is a great way to earn brownie points.) However, don’t use social media solely to promote your blog. Followers like to build genuine relationships with the companies and people they follow, and they don’t use social media to constantly be sold to.

Building a great blog requires time and skills. If you aren’t able to commit to maintaining a great blog, you can hire someone to help. There are plenty of professionals who can write, edit, and manage your posts. Just because you are the author of the blog doesn’t mean you have to do all the work alone.

I’d love to know, what have you done to improve your blog traffic?

ABOUT WENDY STETINA: Wendy Stetina is a sales and marketing professional with over 30 years experience in the printing and publishing industry. Wendy works as the Director of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; and together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction, or a novelist seeking fame, fortune, and/or personal fulfillment, Wendy Stetina can put you on the right path.
Self-Publishing Book Review of the Week

Weekly Self-Published Book Review: Imlich’s Tale: A Woeful Buffeting at the Hands of Fate, or Accident, or Error

Book reviews are a great way for self-publishing authors to gain exposure. After all, how can someone buy your book if he or she doesn’t know it exists? Paired with other elements of your book promotion strategy, requesting reviews is a great way to get people talking about what you’ve written.

When we read good reviews, we definitely like to share them. It gives the author a few (permanent) moments of fame and allows us to let the community know about a great book. Here’s this week’s book review by Midwest Book Review:

Imlich’s Tale: A Woeful Buffeting at the Hands of Fate, or Accident, or Error

Elizabeth Carroll

Publisher: Outskirts Press

ISBN: 9781432775391

Reviewer: Beverly Pechin

First and foremost if you’re not one to appreciate a good folklore or tale of tall tales, magic, and dragons, you won’t enjoy this book. This book is for those who still have a bit of child in their heart and love the ideas of mythical creatures and the magic of those creatures.

This is a story of Imlich, one of a “baker’s dozen” whom his mother has hatched in her nest. She quickly takes a special liking to Imlich, much like you will as you read along with his story. Imlich was among those thought to have the ability to be an heir among the dragons, and it seemed to be in the cards for the future as all could see and feel. While he had no clue what that meant, neither he nor his siblings really cared. They just knew that they were hungry often and were certain that they should fly, as all dragons do. Imlich seemed to be the first to comprehend, at least the beginning steps to obtaining flight, and he quickly helped those siblings that were interested to join him as he taught them the moves he found that brought them each closer to flight, showing he was a leader from the beginning.

His father, the King, seemed to be very much in love with his mother; unlike so many others who had been brought to the King to serve him in bearing him children. Most made it as the companion to the King for less than two years, some not even close to that time, yet his mother was quickly approaching the two-year mark and the comment was made to her by the King himself that it seem there may be an heir to his throne in their batch of little ones. The love seemed endless and true between the King and Imlich’s mother, and the future seemed to be already written.

Had Imlich known the ways of the King, he would have understood that the King had taken to his mother and brought her as close as she would ever come to becoming his Queen. She had been so in love with him, and he seemingly with her. His custom was to  woo those he loved for a matter of two years and then send them off, never marrying them. But this time it was different. This time the future was in the stars and in the eyes of the two who loved each other so very much.

Imlich’s mother had been with her love for almost two years now when they called for a “Seer” to determine who the next in line would be to the throne. The Seer was called upon to give his great insight as to who the next in line to the throne would be. It seemed that both Imlich’s mother and the King himself were both certain that it was one of their own offspring, but in particular she felt certain it would be Imlich. However the Seer instead damned her and turned her and her offspring away immediately in front of everyone. From that evening on, she never again was acknowledged by the King and was thrown to live the life that she had never thought she would live, held captive in the castle area of the King to live with her guardian.

Each part of the story goes on to show you the life of both Imlich and his beloved mother as they move on through time. They face adventures and meet people much like those we have all met in life. The story telling ability of the author makes each adventure as magical as it is, and the story of a dragon and his mother growing up in a world that can often be strange and unpredictable will warm your heart.

Perhaps you may even see yourself in many of the situations and enjoy the comfort of the magical creatures that you grow to love being an inspiration in the real world and what happens in it. It’s truly an amazing, magical book, filled with tender stories, frightening fears and somehow realities that are made magical. The real world intertwines with the magical one, showing you how sometimes we are caught in our own dreams only to be left alone against the world. Touching and amazingly well written, Elizabeth Carroll has a way of truly creating a world of fantasy that encompasses you the entire time you’re reading it.

If you’re one who loves to enjoy the magical wonder of the world of medieval dragons and the wonder of being lost in the magical world of a book, then you will love “Imlich’s Tale.” It allows you to cheer on the “good guys” and hope for the “little guys” in both the magical world of dragons and in the real world of humans. It’s definitely a wonderful way to escape into another world of magic. Keep it handy for any time you simply need to escape into a book of fantasy and a touching story of a dragon and his mother.

Kelly Speaks, Self-Publishing

Top 5 Questions New Authors Ask About Self-Publishing

Whether you are a regular visitor of this blog or this is your first time here, something led you to us.  Maybe you are interested in self-publishing or some of the specific topics discussed on this blog (like book reviews or book marketing).

In many cases, our readers come to us because they searched a particular term on Google or another search engine and that led them to one of our helpful posts.  Below are the top 5 questions readers ask that bring them to our blog.  Perhaps you will find answers to some of the questions you have about self-publishing (each question is conveniently linked to a post that discusses the individual topic in more detail):

  1. How much do authors make? – This post discusses what self-publishing authors can expect to earn in royalties and some of the considerations when it comes to successful book sales.
  2. How much does it cost to publish a book? – Read this post from Wendy Stetina as she advises on what self-publishing authors can expect to invest in the publication of their book, including professional cover design, copyediting, production and marketing.
  3. How do you market a Kindle ebook format? – This guest post from Dana Lynn Smith has been a top post for months.  As the publishing industry shifts from hardcopy to ebook formats, authors want to know how to increase their ebook sales.  Dana tells us just how to do that.
  4. How can you use tags to promote your book on Amazon? – A post by…yours truly about how to use Tags to help customers find your book on Amazon.
  5. Where can I find self-publishing advice? – This one doesn’t have a link because you’re already here! If you haven’t done so already, subscribe to the Self Publishing Advisor blog (top right corner of the page) and you will receive our posts directly in your email inbox.  We’re glad you’re here and hope you’ll come back for more.

I would love to know, what other questions do you have about self-publishing?

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.
Jodee Speaks

Top 7 Book Formatting Questions for Self Publishing Authors

For new self-published authors, properly  formatting a book can be a bit overwhelming.  There are many questions that arise in formatting a page:

  • Should I use double space or single space?
  • Do I indent and/or leave a space between paragraphs?
  • Should my manuscript include headers and footers?
  • How should I number my pages?
  • What should my page margins be?
  • What font and font size will be easiest to read?
  • What elements, other than the book content itself, should be included?

You may be wondering why these formatting variants even matter. Well, clear, consistent formatting creates a page that is visually appealing to readers. When formatted properly, a book should feel both familiar and fresh and should be easy for readers to follow.

Luckily, it is not necessary for you to become an expert in book formatting in order to create a professionally formatted self-published book.  Many full-service publishing companies work with you to ensure that your book is in tip-top shape before it is printed. For instance, at Outskirts Press, standard professional interior formatting that meets high-end industry specifications for your genre is included with all publishing packages.They also offer additional options to further address your specific ideas and concerns.

If you have book formatting questions, contact your self-publishing company. If you are still choosing a self-publishing company and formatting is a concern, be sure to pick a company that will assist you with this process. Best of luck!

ABOUT JODEE THAYER: With over 20 years of experience in   sales and management, Jodee Thayer works as the Manager of Author Services   for Outskirts Press. The Author Services Department   is composed of knowledgeable customer service reps and publishing consultants;   together, they all focus on educating authors on the self-publishing process in order to help them publish the   book of their dreams. Whether you are a professional looking to take your   career to the next level with platform-driven non-fiction or a novelist   seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you   on the right path.