Which Type of Publisher is Right for You

In today’s publishing industry, authors have a lot of options when it comes to choosing a publisher. Success is no longer synonymous with a large, traditional publishing company. While large publishing companies are still a top choice among many writers, today’s authors have the freedom of choosing a publisher that fits their needs and who will best represent their book, and for some, that isn’t a large publisher. Here is a break down of the publishing options available to you and how to decide which publisher is best for your project.

1. Large, High-powered, Traditional Publisher

Many authors have always dreamed of having their book published by a large, traditional publisher, so this is still a top choice for people who want to work with a traditional publishing company and who don’t mind the time and work that goes into landing a contract with one of these companies. Authors who go this route often receive many rejections before landing a publisher and find that the process takes a very long time. Many authors also complain about the lack of freedom this choice offers. Despite these drawbacks, traditional publishers offer credibility, distribution channels, and low upfront costs.

2. Small, Independent Publishers

Large publishing firms aren’t the only option for people interested in the traditional publishing route. There are also many small publishing companies that offer similar benefits as large publishers. If you are considering an independent publisher, it is important to do plenty of research before sending your submission because many companies are looking for specific types of books to publish.

3. Self-Publishing

The number one reason people choose this option is control. Self-publishing authors have complete control of the entire process — the title, the cover art, the story. The writer decides if and when the book is ready to be published. There are no rejection letters, and the books often get published much quicker than those printed by traditional publishers. The main downfall to self-publishing is the upfront cost. Authors who want to self-publish a quality book usually spend money on professional services such as editing and illustrations as well as the cost of printing and marketing the book. Self-publishing is a great option for niche writers, professionals who want to sell a book as part of their services, and fiction writers who feel compelled to share their story but don’t want to work with traditional publishers.

I’d love to know, what made you choose your publishing company?

ABOUT JODEE THAYER: With over 20 years of experience in sales and management, Jodee Thayer works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.

Friday Conversations With A Self-Publishing Writer 11/15/13

I love the concept of self-publishing!  Since I’ve been connected with my publishing staff, I’ve learned a lot and have been encouraged as if I was their only client.  Then, when mentioning my hope to branch out into children’s book writing, their genuine excitement renewed my enthusiasm and gave me the needed-nudge to move forward.  I felt sure that my stories are good, and a few other folks think so, too.  Then came possibly the best advice I’ve had so far, “When you talk with our illustrators, talk visually.”

I’ve known for a long time—and practiced—writing with visual/descriptive language is important.  It is important for me that my readers are given the best opportunity to see the scene as clearly as I have imagined it.  However, I’m not the best verbal communicator.  Talking with an illustrator whose creative language is art has become quite a challenge.  How can I be specific enough so that an artist understands my version of a “joyful expression”?  How will I share my vision of my character’s constant “happiness,” even after a scary event?  How many levels of the visual concept of “subdued color” are there?

So recently, I’ve gone to the internet bookstores for more examples.  I’ve looked at the covers and first pages of dozens of children’s books and when I come across something that speaks to what I’m hoping to develop, I’m writing out my descriptions of what I see “illustrated.”  I am also making note of the book title and author to share with my illustrator.  Some of the thoughts repeated in my descriptive sentences are eyes are a focal point for main expressions; basic shapes and sizes are comparable to reality; solid colors are better for younger eyes; and, similar to the words on a written page, blank space is necessary.

I’ve also decided to consult with the person who will be my self-publishing marketing assistant for this project, as well as a friend who is a marketing director in the corporate world.  So far, two excellent suggestions have been made: 1) Think Like a Mother.  2) Research Early Childhood Learning.  When the mother is shopping, will she imagine herself reading this book to her child?  Will it “teach” something of value—something that most mom’s want their child to appreciate?  Can the parents point out basic colors and shapes?  Are the characters realistic enough for a child to begin associating the picture book image with the real thing?

Discovering all these levels of needed development for my “simple, fun” children’s story has surprised me.  But I am not discouraged.  In fact, I’m more excited about this project than ever because now I feel I’ll be able to give my grandchildren something even more valuable—something that might survive even to the next generation.

Royalene ABOUT ROYALENE DOYLE: Royalene Doyle is a Ghostwriter with Outskirts Press, bringing more than 35 years of writing experience to authors who need “just a little assistance” with completing their writing projects. She has worked with both experienced and fledgling writers helping complete projects in multiple genres. When a writer brings the passion they have for their work and combines it with Royalene’s passion to see the finished project in print, books are published and the writer’s legacy is passed forward.

NaNoWriMo 2013 Check-In

It’s hard to believe, but it is already the middle of November; that means NaNoWriMo is already almost half way over! That’s right, you’re already half way done.

Today, I’d like to encourage you to check in with yourself and take a look at your NaNoWriMo progress and re-evaluate your goals. Whether you started the first half of the month strong and are struggling to stay motivated or your life prevented you from accomplishing your NaNoWriMo goals so far and you want to get back on track, this check-in will help you achieve your writing dreams.

1) Where are you at?

NaNoWriMo challenges you to write a 50,000-word novel between November 1st and November 30th. Take a look at your manuscript, and see where your word count is so far. Also, consider what other work you’ve done, such as research and brainstorming. Now, congratulate yourself on your progress. Whether you’ve completed 500 words or 25,000 words, you should be proud of yourself for working towards your goal.

2) Re-evaluate your goals.

In the beginning of NaNoWriMo, you probably set writing goals. Perhaps you set daily word count goals, or maybe you aim to write for a certain number of hours per week. With the NaNoWriMo deadline fast approaching, it is time to re-evaluate your goals. First, figure out what you have left to accomplish. Then, set new goals. If you are behind, you may need to commit more time to writing for the rest of the month.

3) Relax and write.

NaNoWriMo should be a fun challenge, so stop stressing. Grab a latte. Turn on your computer, and let your inner voice take over. You can spend all the time in the world planning and setting goals, but if you don’t actually sit down and write, you will never finish your manuscript.

I’d love to know, how is your NaNoWriMo project going?

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

Friday Conversations With A Self-Publishing Writer 11/08/13

Now that I’m actually working on my children’s book series I’m looking forward to developing the writer/illustrator partnership. My self-publishing family relationship has continued to flourish and they’ve been very supportive in giving me the information that is necessary to select “the” illustrator for my project. Now I continue my search.

What I’m discovering is that, like writers, there are many illustrators out there. I really thought I could have narrowed my list of potential collaborators to a much shorter list by now. That is not my reality at the moment. Actually, my list seems to be growing! Our world is, indeed, blessed by many extremely gifted artists/illustrators. However, through this search process, I’ve realized that I need to define my expectations and my vision in as specific detail as possible. I’ll share what I’ve come up with so far—for my personal project—hoping that some of these concepts will be useful to others.

1. The first series of stories will focus on toddlers whose minds are ready to absorb a great amount of information. However, this being a fact, my vision is to communicate one storyline from start to finish.
2. I do not want busy illustrations—ones that have a lot of characters on a page or a lot of background clutter.
3. My main character is discovering the world around him one thing at a time—so the focal point on each page will help the toddler do the same.
4. Although my main characters are not “human,” they will personify many human qualities and attitudes—so their “expressions” are important to me.
5. It is essential that my critter characters be illustrated as close to their natural appearance as possible.
6. A natural/nature environment will also be illustrated but must be kept simple.
7. There will also be the occasional human interaction. These people will look more like real people than cartoon characters.
8. LAST THOUGHT: I’m leaning more toward pencil-drawings with very minimal color shading. I want the children to SEE the basic shapes of the characters—the basic “true” colors—so that they can identify them in the world around them.

There it is—my next steps in creatively developing these books. When I did my walk-through of our local bookstore, I became even more aware of the competition on the shelves. The big-name publishers have big-name illustrators on staff. However, with much pleasure, I found several self-published children’s books that were marvelously illustrated and definitely caught my eye. As I keep my writing focus on positive, instructive, value-building storylines, so too will I continue to seek out the illustrator/collaborator to enjoy this journey with me.

Royalene ABOUT ROYALENE DOYLE: Royalene Doyle is a Ghostwriter with Outskirts Press, bringing more than 35 years of writing experience to authors who need “just a little assistance” with completing their writing projects. She has worked with both experienced and fledgling writers helping complete projects in multiple genres. When a writer brings the passion they have for their work and combines it with Royalene’s passion to see the finished project in print, books are published and the writer’s legacy is passed forward.

2013 Book Award Season

It’s that time of year again. No, I’m not talking about the holidays. I’m talking about book award season, one of the most exciting times of year for self-published authors.

Over the next couple months, some of the most popular book award programs will be accepting submissions for books self-published in 2013. Here is an overview of some of the upcoming awards.

Reader Views: December 1, 2013

Works published by major book publishers are not eligible. Books must have 2013 copyright date. Authors are encouraged to submit their entries as soon as possible but postmarked no later than December 1, 2013. To learn more, visit http://readerviews.com/literaryawards/.

Ben Franklin Book Award: December 31, 2013

The IBPA Benjamin Franklin Awards, which include fifty-five categories recognizing excellence in book editorial and design, are regarded as one of the highest national honors for independent publishers.Any books submitted with copyright dates other than 2013 must be accompanied with proof of initial distribution  in the year 2013. The deadline is December 31, 2013. To learn more, visit http://ibpabenjaminfranklinawards.com/.

ForeWord Book Award: January 15, 2014

Any independently published titles in any format—including eBooks—published in 2013 are eligible. New editions of previously issued books are eligible with newly issued ISBNs. Submissions must be postmarked no later than January 15, 2014. To learn more, visit https://www.forewordreviews.com/services/book-awards/botya/.

I’d love to know, which contests are you submitting your book to this book award season?

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.