Self-publishing News: Amazon & State of Colorado

News has surfaced regarding recent legislation involving the state of Colorado and internet retailer, Amazon.com.

Amazon is no stranger to moves like this, which along with the recently thwarted attempt to monopolize the sale of on-demand books through their printers, can be of concern to the rapidly growing self-publishing industry. For all those published and currently publishing authors, self or otherwise, this will have no impact at all on your book pricing and availability.

Have fun and keep writing.


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Self-publishing Advice: Ask the Book Doctor

Q: Can you tell me if reviewers ever judge based on editing/style? So many authors/editors do things differently that I guess they just look for consistency. What I was not sure about was use (or overuse) of commas. Can you tell me if commas should be in these sentences?

“That’s what I thought,” Mark said with a smile. (comma before “with”) and “Yeah, such a storm we had..” Mark said sarcastically.

Is it just preference? If so, would it look bad if the author put commas for some, and not for others?

A: Most reviewers consider everything about the book, including the cover, content, editing, writing style, plot, characterization, flow, resolution, and more.

The volume of commas is not important; what is important is that the commas must be used correctly. How can you know where the commas go, when we were taught one style in school, newspapers use another style, and book publishers use yet another style? Book authors (or their editors) should follow Chicago Style, which book publishers follow, because it dictates punctuation, capitalization, abbreviation, when to spell out a number and when to use a numeral, etc. Once that style is followed, commas will be in the right places and the volume of them won’t matter.

As for your specific examples, the first example is fine, but the second one has two periods and no comma before the attribution. It should be written this way:
“Yeah, such a storm we had,” Mark said sarcastically.

If the attribution were a stand-alone sentence, the example would be punctuated this way:
“Yeah, such a storm we had.” Mark spoke sarcastically.



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Bobbie Christmas, book editor, author of Write In Style (Union Square Publishing), and owner of Zebra Communications, will answer your questions, too. Send them to Bobbie@zebraeditor.com. Read more “Ask the Book Doctor” questions and answers at http://www.zebraeditor.com

Self-publishing in the News

“As a writer, I know how disheartening it can be to send a manuscript to a publisher and receive a rejection letter.

“The personal computer made it easier to write, but then the onslaught of manuscripts forced publishers to limit submissions to a query first or through agents. The economy made it too risky for publishers to take chances with unknown writers and one-book authors…

“How does a writer build a fan following when it seems impossible to even get one book in print?

Check out the entire article.


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Self-publishing Marketing Tools

Whether you’ve self-published several books or just now penning your first manuscript, elements of book marketing and sales techniques are no doubt on your radar. Quality self-publishing options provide them. It’s never too early, or late, to begin your research into relevant marketing tools and options like:

Amazon Search Inside
Book Video Trailers
Co-op Advertising in places as relevant in as the New York Times Book review.

How are you going to employ those? The possibilities in today’s marketplace are endless.


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Importance of Book Cover Copy in Self-Publishing

Readers really do judge books by their covers. That is what your cover is designed to do – communicate the value of all of the great material in between. Keep this in mind when developing your back cover copy and make sure it’s professionally drafted by your self-publishing provider – this is marketing writing; artistic writing.

The BACK COVER COPY is restricted by the size of the book’s back cover.   Ideally, the size of the cover should be taken into account when composing the back cover copy to ensure the ultimate balance between font size and aesthetics. You don’t want too much copy so as to require an illegibly small font. You also don’t want too little copy, leaving big empty spaces on the back cover.   There are three main components to the back cover copy: 1) the headline, 2) the synopsis or marketing copy, and 3) the author biography.  There may also be quotes, cover blurbs, or other testimonials about either the book or the author. In some cases, these cover blurbs may justify more exposure than the summary of the book. Ultimately, the entire back copy should be composed with the goal of getting a browser to become a buyer.  Bullet point and numbered lists are good, effective elements of back cover copy for non-fiction books.  Cover copy for fiction books should demonstrate highly effective prose.

Have fun and keep writing.

– Karl Schroeder