Self-Publishing Week in Review: 9/03/13

As a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self-publishing industry. This will help you make informed decisions before, during and after the self-publishing process, which will lead to a greater self-publishing experience. To help you stay current on self-publishing topics, simply visit our blog every Tuesday to find out the hottest news.

Tasha Harrison on self publishing: ‘I was sick of rejection’

After trying to publish her work through traditional routes for 10 years, Tasha Harrison decided to take control and self-publish. In this article, she talks about her books and her self-publishing experience.

Self-Publishing on a Shoestring

This article shares how to self-publish on a budget. This self-published author suggests writers can self-publish for as low as $5.

Amazon launches Kindle, Kindle Store and self-publishing platform in Mexico

Kindle is now available in Mexico. This allows authors to reach a broader audience and gives writers in Mexico the opportunity to self-publish books.

If you have other big news to share, please comment below.

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

Book Stores, Book Signings, and Media Events for the Self-published Author

Successful book promotion involves both online and offline sales. There are a number of progressive online book marketing tools available for the self-publishing author today, but the tried and true book signing or media event remains quite viable and a lot of fun. Here we’ll take a look at a 3 part approach to promote your book through media events.

Media events and public appearances can fall into any number of categories and include any number of venues (bookstores, radio interviews, television interviews, writing group speeches, presentations, chat room interviews, public forums, and more).

First things first: identify possible venues. You may begin searching media events through your local bookstore. Local bookstores will often collect event calendars and maintain a list of contact people who provide those opportunities.

Media contacts often send announcements of upcoming events. Keep tabs on those listings and note if any relate in any way to your book content. It’s generally easy to develop correlations and tailor your approach to make your presentation applicable. When contact information is available take the first step and approach the organizer.

The art of selling—be prepared to promote yourself and your work. The true art of selling is bringing helpful and enriching information to people’s lives. In that light, sales takes on nobility. Be proud of promoting. You may not close the deal every time, but be sure to follow-up with every prospective media venue to confirm dates. Selling yourself and your book is a numbers game, and as any salesperson will tell you, the amount of contact is directly proportionate to the amount of sales. Be persistent without being annoying. If, after three or four unsuccessful attempts with a particular venue, move on to another prospect.

Finally, your self-publishing firm may offer assistance. Be sure to check with your representative.

ABOUT JODEE THAYER: With over 20 years of experience in sales and management, Jodee Thayer works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.

Friday Conversations With A Self-Publishing Writer 8/30/13

From my perspective—over 50 years of living with the writer-within—I’ve come to greatly appreciate the freedom that self-publishing offers.  When ideas, plots, characters and scenarios flow so quickly, there are literally flying pages circling around you.  That is the time to slow down and find a home for at least one of your favorite pieces; the time to develop a relationship with a publisher or self-publishing press; the time for readers to have access to your best work.

The majority of writers I know seem to possess an extra DNA molecule, a dominant genetic inclination to create volumes of pages that literally bleed their ideas onto paper.  Yet only a few—within this circle of friends—are published.  Instead, most have a large file of politely phrased reject letters.  For some, this file has created a trapdoor in their minds; when they fall into it, they wonder what—if anything—will ever happen to all those masterpieces.

Enter the self-publishing press—stage right.  Gone is the stigma of self-publishing.  A new pride now comes to the authors who take that step and release their books to the readers of the world.  The doors are now wide open to every author in every field of writing.  And, other creative industries are watching, especially agents looking for the next Stephen King, Ted Dekker, Dan Brown or Debbie Macomber.

Sometimes when I talk with writers I hear a slow release of energy as they express their doubt that their particular project(s) will ever be published.  Then we leave the topic of publishing behind for a while and share the stories: the stories of their writing lives, the development of their manuscripts and the heart behind the imaginings that push them to write the stories.  Once a writer realizes that their works are meant to be published, the progress to reach that goal becomes much easier.

Personally, I enjoy working with new authors or writers whose lives took a turn and they are just returning to their projects—writers who present me with artistically written materials in the genres of children’s books, young adult fiction, historical fiction, science fiction and especially Christian fiction and nonfiction.

Have I ever had to respectfully decline a project?  Only twice.  The gift of writing does not come to everyone in spite of the old saying that “every living soul has a great book manuscript in their desk drawer.”  The words, phrases, sentences, paragraphs, pages, must flow and offer the reader either excellent information or a moment of vision into another perspective, another life, another world.  What a gift to the ghostwriter who can be part of that!

Royalene ABOUT ROYALENE DOYLE: Royalene Doyle is a Ghostwriter with Outskirts Press, bringing more than 35 years of writing experience to authors who need “just a little assistance” with completing their writing projects. She has worked with both experienced and fledgling writers helping complete projects in multiple genres. When a writer brings the passion they have for their work and combines it with Royalene’s passion to see the finished project in print, books are published and the writer’s legacy is passed forward.

Self-Publishing Week in Review: 8/27/13

As a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self-publishing industry. This will help you make informed decisions before, during and after the self-publishing process, which will lead to a greater self-publishing experience. To help you stay current on self-publishing topics, simply visit our blog every Tuesday to find out the hottest news.

Romance author finds success in self-publishing

Successful self-publishing author Donna Fasano ranked on the USA Today Best Seller’s List. Since becoming a self-published author, she has sold nearly 500,000 books, won the Best Romance Award in the Books And Pals Readers Choice Awards, and is currently a finalist in the eFestival of Words Awards.

Self-Publishing: Here to Say?

This article discusses the history of self-publishing and why it is here to stay. I love that the article begins by talking about Virginia Woolf setting up a small printing press in the front room of her home in 1917. It shows that self-publishing isn’t a new concept; it is just finally getting the respect and attention it deserves.

Outskirts Press Reveals Top 10 Marketing Tactics for July 2013

Outskirts Press recently announced its top 10 marketing tactics for July 2013. This list included numerous Amazon and Barnes and  Noble options as well as customer press releases, personal marketing assistants, and virtual book tours.

If you have other big news to share, please comment below.

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

Top Four Reasons to Self-Publish: Part 4 – Rights

Last month, I did a series on the most popular questions self-publishing authors ask. The posts were such a hit, I’ve decided to do another series this month. Each week in August, I will discuss one of the top four reasons why you should self-publish your book.

This week, I’ll discuss book rights. (In case you missed the last three reasons, be sure to go back and view those posts: Control, Money, and Trade and Distribution.)

As a self-publishing author, you maintain all rights to your book. This gives authors the freedom to sell or keep the rights as they see fit. However, it is important to note that self-published books will be considered “previously published” if the author later chooses to sell the book to a traditional publisher.

Owning book rights such as translation rights and film rights can have a significant impact on an author’s profitability.

Authors who use traditional publishing firms often give up most of the book rights but are usually entitled to a small percentage of the profit if the firm sells the rights to someone else. Self-publishing authors have the opportunity to choose if and how to sell their book rights to ensure they are getting the best deal possible.

I’d love to know, how has owning the rights to your book influenced your publishing decisions?

ABOUT JODEE THAYER: With over 20 years of experience in sales and management, Jodee Thayer works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.