Are Self-Published Authors Successful?

I’ve heard many writers ask, “Are self-published authors actually successful?” My answer is always the same: Yes! But let me explain further…

What is success?

According the dictionary, success is defined as the accomplishment of one’s goals. This means that the definition of success is personal and depends on each individual’s goals. While one author may define success has earning a certain income, another author may define success as something entirely different. Some common definitions of success among self-published authors include:

  • Sharing their story with family and friends
  • Reaching a niche market
  • Finishing and publishing their manuscript, regardless of how many books they sell
  • Gaining fame
  • Earning an income
  • Increasing their business
  • Building their following of readers
  • Adding to their resume
  • Getting picked up by a traditional publisher
  • And many, many more

Self-published authors are capable of doing all of the things on that list.

How do you define success?

In order to be successful, you need to figure out how you define success. What do you want to accomplish by publishing your book? Are you looking to earn an income? Improve your professional career? Simply finish the manuscript you’ve been working on and see it in print? Share a story with your children?

Now, set your goals based on your definition of success. For instance, if earning an income is your ultimate goal, set goals to market and promote your book. Aside from writing and publishing a great book, you will need to focus on how you’re going to sell your book.

Earning money and gaining fame are not easy tasks, but they are possible. There are plenty of successful self-published authors who have proven this. For more information on becoming a successful self-published author, check out this great book: The Highly Effective Habits of 5 Successful Authors. Available at

ABOUT JODEE THAYER: With over 25 years of experience in sales and management, Jodee Thayer works as the Director of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.