Self-Publishing Week in Review: 6/16/15

As a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self-publishing industry. This will help you make informed decisions before, during and after the self-publishing process, which will lead to a greater self-publishing experience. To help you stay current on self-publishing topics, simply visit our blog every Tuesday to find out the hottest news.

Give Me a Self-published Author Over One From a Traditional Publisher Any Day

Self-published crime fiction author Christina Larmer shares her self-publishing story. She talks about all the support she received from fellow self-published writers and how seeing a self-published book on a top selling book list motivated her to take the leap. This is an inspiring read.

Indie Author Teams Up with Local Bookstores to Promote Serial E-Novel

When children’s author Michael Daley decided to self-publish his YA race car thriller as a six-installment serial, he turned to area bookstores for help. This is an interesting read for authors looking for marketing ideas.

How to make a lucrative living as a self-published author: Everything you need to know

Rachel Abbott gives her top tips on how to self-publish your novel. Retiring early to start writing, she was rejected by publishers, so she did it herself. She is now a best-selling author making a lucrative living on her own terms.

If you have other big news to share, please comment below.

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Executive Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at http://kellyschuknecht.com.

5 Tips to Improve Your Writing this Summer

Summer is the perfect time to work on your writing projects and start the self-publishing process. Each week this month, I will offer advice to help you achieve your writing goals this summer. Be sure to check out the last two posts: Kick Off Summer with Self-Publishing and Self-Publishing Authors, Take A Vacation.

This week I’ll share five writing tips to help you achieve your writing goals this season:

1. Read, read, and read some more.

Summer is the perfect time to catch up on your reading wish list and reread some of your favorites. As you sit by the pool or lounge on the beach, be sure to have a stack of books with you. Read a variety of materials over the summer — books in your genre, classic books, books you normally wouldn’t read, newspapers, magazines, even children’s books. Reading is one of the best ways to improve your craft and find inspiration.

2. Browse Pinterest.

Now, you might be thinking that Pinterest is just a way to avoid actually writing, but it can be a great resource for writers. You can use it to collect inspiration for your stories as well as promote yourself and your work. The key is to be strategic in how you spend your time when on the website.

3. Practice writing.

While it’s important to work on your writing project, it’s always fun and smart to take time to just work on the craft of writing. Read a book or blog about improving your craft. Do short writing prompts. Join a writing group. Try writing something in a different genre. All of this “playing” can improve and inspire your writing projects.

4. Try something new.

Novelty is important for writers because the best characters and stories are often inspired by simply living life. This summer take time to try new things. Go to a new restaurant. Visit a museum. Go to a sporting event. Take a class. It doesn’t matter what it is. It just has to be something you’ve never done before.

5. Create a writing space.

Where you work impacts your productivity and creativity. While everyone’s ideal work space is different, it is important to set up an area in your home, or find a place you can go to, that helps you get in the mood to write. Make it clutter free. Hang quotes or photos that are inspirational. Have all of the materials you need in one place. Play some inspiring music.

I’d love to know, what are your doing this summer to improve your writing?

Friday Conversations With A Self-Publishing Writer 06/12/15

WRITING CONFERENCES II

Confession time.  I’d been looking forward to attending this conference for months!  However, that did not translate into appropriately preparing myself for the journey—both the physical miles to be traveled and my personal mindset.  I’m not only a writer of my own projects, I’m also a ghostwriter critique/consultant who works hard at helping other writers prepare their manuscripts for publication.  SO…I was working on multiple projects right up to the hour before leaving home.  Following are concepts that I strongly advise considering as you prepare yourself to attend—and participate in—any writers conference.

1. REPEAT THE BOYSCOUT MOTTO MULTIPLE TIMES: BE PREPARED.  Last week I mentioned doing the Google research on faculty members—especially those whose workshops you’re planning to take.  NOW prepare your materials (manuscript pages) that you feel represent an example of that Workshop Topic.  For example: If you’re struggling with the development of a character in a specific chapter—and the Workshop Faculty person has been a long-time hero of yours because of the characters they have written—BRING a page or two of your character sketches to share with them.  Will they always be willing to take a look?  Most will, especially if you’re only showing them a SHORT segment…and are respectful in your request for their time.

2. IF YOU HAVE a completed manuscript—carry it with you everywhere while at the conference!  You never know who you’ll be seated next to at breakfast, lunch or dinner.  Remember to be respectful of the person—agent, publisher, editor, radio host, etc.—while having the “story” about your story ready to share.

3. KEEP A NOTE-TAKING device close at hand!  Whatever instrument works for you—yellow note pad, phone note-taker (utilizing voice), mini-recorder, sticky notes—never leave a conversation or workshop without having notes that hold keywords to trigger the main points. Again, ALWAYS be respectful of the speakers and ask their permission to record, unless you are in a class setting where you are expected to record/take notes.

4. PRESENT YOURSELF AS A PROFESSIONAL WRITER! You might be a bit awestruck when being in the company of some well-known authors, but take a deep breath and remind yourself that they were beginning writers once, too, and most of them will acknowledge that they are learning something new about writing every day.  Business-casual attire is always a good image.  Of course, there are the retreat-type conferences where everyone is in blue-jeans and sweatshirts and it is difficult to tell the faculty/speakers from the conference participants.  However, even in that environment every writer can be professional as they practice respect for each other and do more listening than talking.

5. SET TWO MAIN GOALS for yourself.  My always-on-my-mind goals are: (1) Seek the company of those published authors who most closely match my writing style and genre. (2) Stay open to any author who “connects” with me on a mentoring level—whether that person is a well-known author or a recently-published author.

a. There are as many possible goals to set for yourself as there are writers on the planet.  Listen to your writer’s intuition and make sure you have at least four (4) goals before getting to the conference.  THEN be willing to adjust them once your feet are planted on the conference grounds.

Like a bird in flight, fledgling writers have much to learn.  What all writers have within themselves—that push them to become writers in the first place—is the natural ability to fly!  We are born into this world with writing gifts that budding and blooming all the time.  It is a process and I’ll share more conference tips in next week’s blog.  Until then…WRITE!

Royalene ABOUT ROYALENE DOYLE: Royalene Doyle is a Ghostwriter with Outskirts Press, bringing more than 35 years of writing experience to authors who need “just a little assistance” with completing their writing projects. She has worked with both experienced and fledgling writers helping complete projects in multiple genres. When a writer brings the passion they have for their work and combines it with Royalene’s passion to see the finished project in print, books are published and the writer’s legacy is passed forward.

Weekly Self-Published Book Review: Compasss

Book reviews are a great way for self-publishing authors to gain exposure. After all, how can someone buy your book if he or she doesn’t know it exists? Paired with other elements of your book promotion strategy, requesting reviews is a great way to get people talking about what you’ve written.

When we read good reviews, we definitely like to share them. It gives the author a few (permanent) moments of fame and allows us to let the community know about a great book. Here’s this week’s book review by Midwest Book Review:

 compass

Compass

Erik Hansen

Publisher: Outskirts Press

ISBN:9781432786960

I was impressed with this collection of poems by author Erik Hansen. His words were rich in deep meaning from within. Some of the poems use wild life such as Visitors, the Hummingbird. Others such as “Fear” reach into our own soul. That poem definitely was inspired. I also especially enjoyed the poem “Spring.” Closing my eyes and thinking of the words, I could smell the flowers and see the rainbows. I enjoyed this collection, and I believe you will as well.

Self-Publishing & Merchandising : Working with CreateSpace & Others

In this, my tenth post in an ongoing series about Self-Publishing and Merchandising, I’ll be taking a close look at how you can optimize your use of the CreateSpace platform––as well as recommending a few others for your consideration––just as last week I put together a few words about working with Barnes & Noble to merchandise your work, and the week before I examined Amazon’s platform to similar effect.  (And really, these brick-and-mortar or digital retailers end up doing much of the work for you, which is lovely of their algorithm-wranglers.)  I also mentioned the fact that much of the merchandising we’ve looked at together over previous weeks takes for granted that the book is its own complete product, the sum of its parts (see: book covers and jacket design, interior design, special additions, and the blurb), and the sum of other parts, too (see my posts on the book review, as well as how to get and give blog reviews).  While retailers like Amazon and Barnes & Noble certainly have a head start and therefore an enormous edge over their competition, it’s still worth taking a peek at a third party or two to see what they have to offer!

CREATESPACE :

First, to clear the air: CreateSpace is an Amazon subsidiary.  Back in the days when it was known as CustomFlix, the company that is now CreateSpace was mostly known as a place to create “flix” or movies.  These days, its mission is “to profitably connect filmmakers, musicians, and authors to their worldwide audience,” a mission that has seen it rise to the top of companies offering Print on Demand (POD) books as well as Audio Books on Demand (ABOD)––a wonderful mission for readers and self-publishing writers on the whole, but not necessarily good news for those who wish to publish out from under the shadow of the giants.  If you’re looking for a platform that gives you glossy and polished POD books as well as the benefits of beautiful algorithms that will more or less take care of your merchandising for you, then keep CreateSpace on your list––and follow my directions for working with Amazon.

If you’re looking to branch out, here are a few more options for you!

  • BookBaby allows authors to distribute their ebooks through Amazon, Apple’s iStore, and elsewhere. This platform’s nonstandard payment model makes it a great fit for those authors hoping for strong sales of their books: rather than subtract from royalties, its basic package charges $99 in an initial sign-up fee and then $19 for every following year.
  • Booktango creates opportunities to convert, upload, and edit manuscripts, distributing through Nook, Amazon, and other digital retailers. Booktango claims to offer authors 100% of royalties from its own online bookstore as well as 100% of net royalties from other online retailers once they’ve sliced away their own commissions.
  • FastPencil serves as a publishing and networking service for authors and publishers by providing assistance with content, distribution, marketing, and workflow for both print books and ebooks.
  • Kobo Writing Life is the digital publishing arm of Indigo’s Kobo hardware program. It offers analytics, a learning center that helps guide new users through the (global) publishing process.
  • Lulu provides for-pay premium services, such as editing for manuscripts and promotional video creation, not to mention free e-book conversion.  In addition to commission fees charged by distribution websites like Apple’s iStore, Lulu charges an additional 10%.
  • Outskirts Press (and other hybrid self-publishing companies) offer paid publishing services for authors who are looking for entry into the self-publishing market without the hassle of taking on all of the work themselves.  The best part of choosing a hybrid self-publishing company like Outskirts is that authors get to keep their profits (thereby recouping the original expenditure of purchasing a publication package) while benefiting from professionals who really know what they’re talking about when it comes to editing, design, distribution, and––yes!––merchandising.
  • Printful + Gumroad have teamed up to create a simple payment and digital delivery system which will allow authors (or anyone else with digital products to sell) to weave e-book sales directly into their website. Websites like Sellfy, DigitalDeliveryApp and e-Junkie offer similar services.
  • Pronoun (formerly known as Vook) is currently going through a transition before it relaunches, but has a history of offering design work for both digital and print books, marketing, and distribution. It makes (made?) room for video and audio features, and polished, professional-looking POD books. Vook offered free consultations before it even provided a quote, and distributed through all major online retailers.  It also had a lovely dashboard.  There’s no reason to believe that in its next incarnation, Pronoun/Vook won’t continue to offer the same services.
  • Smashwords remains one of the largest distributors of self-published ebooks in the world, and its “Meatgrinder” program lets authors convert their Microsoft Word documents into any of the offered ebook formats for sale in any of the big online ebookstores. Authors get around 85% of net sales made through Smashwords’ online store, a bit less through other retailers.
  • Wattpad is a social writing and reading platform built for those looking to create visual design-driven projects, including interactive novels. The process begins with choosing a template, then text and images, animation and three-dimensional objects. It does not provide authors with ISBNs for their books, but those can be purchased elsewhere if necessary.

In short, if you’re looking for a new indie platform on which to launch your latest work, we’ve got you covered––or rather, the internet does, and we simply put a few words together.  We hope you take the time to explore them all––and to learn the peculiar quirks and wonderful merchandising benefits that each has to offer! ♠

I’m realistic, or I like to think I am.  This topic is bigger than just me and my own thoughts.  I’d like to open the floor to you, dear reader.  If you have any thoughts to share on the topic of merchandising, or questions you’d like answered, send them my way via the comments box below!  I want to hear from you, and I love nothing more than a good excuse to do a little research if I don’t know something off of the top of my head.  Jump on in!

KellyABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Executive Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at blog.outskirtspress.com, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog, kellyschuknecht.com.