Which Type of Publisher is Right for You

In today’s publishing industry, authors have a lot of options when it comes to choosing a publisher. Success is no longer synonymous with a large, traditional publishing company. While large publishing companies are still a top choice among many writers, today’s authors have the freedom of choosing a publisher that fits their needs and who will best represent their book, and for some, that isn’t a large publisher. Here is a break down of the publishing options available to you and how to decide which publisher is best for your project.

1. Large, High-powered, Traditional Publisher

Many authors have always dreamed of having their book published by a large, traditional publisher, so this is still a top choice for people who want to work with a traditional publishing company and who don’t mind the time and work that goes into landing a contract with one of these companies. Authors who go this route often receive many rejections before landing a publisher and find that the process takes a very long time. Many authors also complain about the lack of freedom this choice offers. Despite these drawbacks, traditional publishers offer credibility, distribution channels, and low upfront costs.

2. Small, Independent Publishers

Large publishing firms aren’t the only option for people interested in the traditional publishing route. There are also many small publishing companies that offer similar benefits as large publishers. If you are considering an independent publisher, it is important to do plenty of research before sending your submission because many companies are looking for specific types of books to publish.

3. Self-Publishing

The number one reason people choose this option is control. Self-publishing authors have complete control of the entire process — the title, the cover art, the story. The writer decides if and when the book is ready to be published. There are no rejection letters, and the books often get published much quicker than those printed by traditional publishers. The main downfall to self-publishing is the upfront cost. Authors who want to self-publish a quality book usually spend money on professional services such as editing and illustrations as well as the cost of printing and marketing the book. Self-publishing is a great option for niche writers, professionals who want to sell a book as part of their services, and fiction writers who feel compelled to share their story but don’t want to work with traditional publishers.

I’d love to know, what made you choose your publishing company?

ABOUT JODEE THAYER: With over 20 years of experience in sales and management, Jodee Thayer works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.

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