Self-Publishing Week in Review: 9/17/13

As a self-publishing author, you may find it helpful to stay up-to-date on the trends and news related to the self-publishing industry. This will help you make informed decisions before, during and after the self-publishing process, which will lead to a greater self-publishing experience. To help you stay current on self-publishing topics, simply visit our blog every Tuesday to find out the hottest news.

Why You Should Self-Publish

This successful self-published author talks about how his latest self-publish book recently debuted #7 on the New York Times Bestseller List and how he has sold over a million books in the last two years. My favorite part of the article is when the author says, “My happiest days were spent writing, not being a bestselling author.” I also like when he states, “Implicit in the message that only some people should publish is the stance that all publishing is commercial, it’s all about making money, about being a bestseller, a pro. But that’s not the reason I do it.”

Self-Publishing on a Shoestring: Amazon’s Matchbook Program

There has been a lot of buzz about Amazon’s Matchbook Program. The program gives customers who buy a print copy of a book in the program a deeply discounted or free Kindle version of the same book. It’s similar to what Amazon has been doing with their audiobooks, where anyone who buys an e-book, can order a deeply discounted audiobook version, as well.

Self-Publishing Is Growing Up

Publishers Weekly is significantly beefing up its coverage of self-publishing authors. PW Select, a guide to self-publishingwill go monthly in October.

If you have other big news to share, please comment below.

ABOUT KELLY SCHUKNECHT: Kelly Schuknecht is the Vice President of Outskirts Press. In addition to her contributions to the Outskirts Press blog at, Kelly and a group of talented marketing experts offer book marketing services, support, and products to not only published Outskirts Press authors, but to all authors and professionals who are interested in marketing their books and/or careers. Learn more about Kelly on her blog at

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