Understanding the Amazon Marketplace and Self-published, POD titles

If you’ve looked your Amazon.com listing, or any title if you’re just now preparing for publishing or self-publishing your book, you may have noticed “new and used” editions of books available for sale through the what is called the Amazon “Marketplace.”

Think of the Amazon Marketplace like e-Bay; it allows vendors and bookstores the opportunity to list books for sale in a new or used condition. 99% of the on-demand books sold through Amazon Marketplace are brand new and actually, in most cases, have yet to even been purchased by a wholesaler. In fact, most haven’t even been printed yet.

Marketplace is an apt name for this portion of Amazon because these book sellers are using it to “market” their businesses. So if you see “54 New and Used” copies of a book available through Marketplace, that does mean 54 copies have sold and are now available as read-and-used. It simply means that savvy bookstores are trying to draw the buyers’ attention away from the main Amazon listing and to their listing.

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– Karl Schroeder