Even More Writing on the Road to Self-Publishing

Nothing necessitates production like demand. Whether that demand is real or imaginary is irrelevant when it comes to motivation. Of course, “real” demand is certainly better in terms of promotion and readership. But “imaginary” demand also accomplishes the same goal – incentive for you to write a certain amount within a certain period of time.

We’ve discussed writing to publish (in some form) everyday, and great resources like Yahoo Groups and Google User Groups to help accomplish that. It doesn’t matter what; just the act of writing is inspiring and moving in the direction of book publication. Perhaps you even subscribed to a group or two, or at least reviewed a few to become comfortable with the new medium.

There are also a couple of additional options for writing online. These options accomplish the goal of writing publicly but add the additional incentive of “demand.” Both also create great marketing tools for promoting books, especially for those self-publishing authors when on sales in the ever growing online marketplace.

The first option is a “blog.” If you’re reading this chances are good that you’re blog experience is already there. Do you have a blog of your own?

Short for web-log, blogs are online diaries that allow you to post content quickly and conveniently for the world to see. Each blog posting is time-stamped with the date and time of your entry. Other readers can post comments to your blog if you allow them to. And you are open to comment on other interesting or related blogs.

Blogs that are updated consistently and frequently are more popular than those that languish. There’s your demand. If you want a blog with “buzz” you will find yourself motivated to add to it every day. Even if you’re only adding a paragraph with every posting – those entries add up.  Keeping ahead of your public’s expectations is a great motivator to write.

The second option is an online newsletter, or e-newsletter. If you vow to distribute an e-mail newsletter on a consistent basis (let’s say once a week), you’ll be motivated to contribute new content to each newsletter before distributing it.


i hope that helps. Have fun and keep writing!


Karl Schroeder