Category: Jodee Speaks

Choosing a Publisher, Jodee Speaks, Uncategorized

Self Publishing Authors Beware: Cheaper isn’t Always Better

I recently saw a commercial with the message “cheaper isn’t always better.” The advertisement illustrates that cheap is good and sushi is good, but cheap gas station sushi isn’t good (or something like that, I’m sure you’ve seen it).  This analogy immediately made me think of self publishing. For authors considering self publishing, it is important to remember that cheaper isn’t always better. When choosing a self publishing company, consider these two questions.

1. What are the upfront costs, the per book cost and royalties?

You may find a company that has incredibly low per book author costs, but don’t let that govern your decision.  Just because a company promotes a low per book cost doesn’t mean they are the best bargain — they may have high upfront costs and low royalties.  And just because a company offers low upfront costs doesn’t mean they are the best bargain — they may have high per book costs, low royalties and even requirements for you to purchase hundreds of books yourself.  You must find a good balance of upfront costs, per book cost and royalties.  Consider all of this when self publishing.

2. What services are available?

In many cases, the cliché “you get what you pay for” is true, and self publishing is often one of those cases. Not all self publishing companies are created equal, and you need to consider your professional goals and needs when choosing a company. A cheaper company often does not offer all the services and support needed to create a quality book, and if you want to be respected as an author and sell books, you need to offer your readers a quality product.

Ultimately, the self publishing company you choose depends on your goals and needs as an author. Some people can go with the cheapest option and be completely satisfied, but many serious authors find that spending a little more is worth the extra expense.  You want to find a company that will produce a top-quality product, offer you plenty of options such as professional editing and custom covers, and a variety of options for marketing and promoting your book.  As you research self publishing companies, be sure to consider all the costs as well as the value of the services offered. You may just find that “cheaper isn’t always better.”

ABOUT JODEE THAYER: With over 20 years of experience in sales and management, Jodee Thayer works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.
Jodee Speaks, Uncategorized

Happy President’s Day Self-Publishing Authors

For many people, President’s Day is just another day off work, or another day when the bank is closed but you’re stuck at work. However, it should be a day to celebrate presidents both past and present. As a country, we’ve been blessed with some wonderful leaders who’ve made great changes and who are an inspiration to us all. For those of you interested in history or current issues, President’s Day is a great opportunity to start a self publishing project in honor of your favorite leaders. Here are a few ideas to help you generate some book ideas.

  • Get current – Read a newspaper. Watch the news. Browse online news sources. Find out what is happening in our country, and decide if you have an opinion on any of the topics. This could just be the topic of your next book.
  • Get personal – One of the most interesting history genres is biographies. If you have a favorite president, start doing some research and consider writing a biography.
  • Interview others – Biographies and news sources only offer a limited perspective. Sometimes history is more interesting when you hear from ordinary people. If there is an event or leader who interests you, interview people about that event or person. Their stories may just make an interesting book.
  • Make it up – If you enjoy history but prefer writing fiction, consider writing historical fiction. This genre offers creative freedom while appealing to your inner historian.

No matter what you decide to write, take a moment this holiday to celebrate the great presidents our country has had and remember that today is more than just a day off work.

ABOUT JODEE THAYER: With over 20 years of experience in sales and management, Jodee Thayer works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.
Jodee Speaks

Self Publish a Book in 2013: Step 5 – Start Publishing Today

When you are trying to lose weight, you are often told to motivate yourself by buying an outfit, such as a swimsuit, that you hope to fit into after reaching your goal. The idea is that you will be motivated to eat well and work out because you really want to use that swimsuit hanging in your bedroom. The same is true for self publishing a book.

Rather than waiting to buy your self publishing package when your manuscript is 100% complete, purchase it now. Knowing that the package is sitting there waiting for you to use will encourage you to continue working on your project. It will also make you feel more confident knowing that you have a publishing consultant ready to help you with the process; all you have to do is finish the manuscript.

Purchasing your self publishing package is also motivating because it allows you to begin seeing yourself as a real author. You can begin thinking about editing and design and marketing. You don’t have to wait until the manuscript is finished to say you are a self published author, instead you will be a self publishing author who is in the process of finalizing his or her book.

I’d love to know, when do you plan to purchase your self publishing package?

ABOUT JODEE THAYER: With over 20 years of experience in sales and management, Jodee Thayer works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.
Jodee Speaks

Self Publish a Book in 2013: Step 4 – Share Your Goal with Others

Whether we are setting a goal to self publish a book or lose weight or make any other change in our life, we often keep those resolutions to ourselves. We fear sharing them with others because we don’t want to be judged if we fail or we worry that our friends and family won’t support our mission, but sharing your goals with others can actually help you achieve your  mission. When you share your goals with other, you not only force yourself to be accountable for your resolutions but you also allow others to share in your excitement and provide the support you need to accomplish your goals. Here are four ways to improve your chances of self publishing a book by sharing your goals with others.

1. Tell close friends or family who will support you.

We all have someone in our lives who supports us no matter what. They are the people you want to share your goals with because they are the people who will motivate you when you feel like giving up. You don’t have to share your resolutions with people who will discourage you. Seek out support.

2. Join a community of writers.

Whether you find a writing group who meets periodically or you join an online group, connecting with fellow writers can encourage you to achieve your goals. No one better understands the struggles and excitement of writing a book like other writers. They can offer advice and support that non-writers can’t provide, and seeing other writers accomplishing their goals can inspire you to achieve yours.

3. Be accountable.

Don’t keep your progress a secret. Regularly update your writing group and friends and family on  your progress. If you are having trouble reaching your writing goals, tell them. If you’ve had a successful week, tell them. They can encourage you when you need extra motivation and celebrate with you when you are successful.

4. Let them join the fun.

Let your support people be a part of the writing process. Ask them to help you brainstorm ideas. Let them read a draft of your work. Have them help market your book. This will fuel your creative drive and make your support team more invested in the project. Always be sure to show appreciation for their efforts and return the favor when you can.

I’d love to know, who do you plan to share your writing goals with?

ABOUT JODEE THAYER: With over 20 years of experience in sales and management, Jodee Thayer works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.
Jodee Speaks, Uncategorized

Self Publish a Book in 2013: Step 3 – Set Mini Goals

Over the past two weeks, we’ve spent a lot of time talking about setting and reaching your goals. Well today I want to talk about a strategy called mini goals. Most of us set big goals for ourselves: write a book in 6 months, self publish a book before the end of the year, write 5,000 words a month. This is great because I encourage everyone to dream big, but it isn’t always the best way to achieve our goals.

Setting large goals for ourselves can make us feel overwhelmed and lead us to giving up. If you want to better manage your goals, you need to set mini goals. This is basically a process of breaking your main goal into digestible pieces so you don’t become overwhelmed by a large dream. For instance, if your goal is to finish your manuscript in the next six months, ask yourself what you need to do to accomplish this. How many pages per month do you need to write? How many pages per week? How many pages per day? These numbers will vary depending on where you are in the writing process, but let’s say you want to write 30,000 words in 6 months. That means you need to write 5,000 words a month or 1,250 words a week. It also means you only need to write approximately 180 words a day. This is a very reasonable goal!

I’d love to know, what are your mini goals?

ABOUT JODEE THAYER: With over 20 years of experience in sales and management, Jodee Thayer works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.