Self-Publishing, A Trick or Treat

I’ll end the month this week with the pros and cons of self-publishing, so you can decide if self-publishing is a trick or a treat. Be sure to check out the previous posts about spooky self-publishing statistics, why authors are scared to self-publish, and how to scare away readers.

Pros

  • Freedom of expression — You have complete control over the content of your book. You don’t have to edit your manuscript to meet the opinions of a traditional publisher.
  • You control how your book looks – Everything from the cover to the interior formatting is in your hands. With traditional publishers, authors usually have no say in these decisions.
  • You set your own price — It can be as low or high as you would like, depending on your target audience and goals. Again, this decision is usually not given to the author when working with traditional publishers.
  • You receive 100% of your royalties — There’s no middleman stealing your profits.

Cons

  • No one critiques your manuscript — How can you be sure your story is “worth reading”? You can hire professional editors to review your book, test your manuscript on a group of readers, or ask trusted friends, family, and colleagues for feedback.
  • You don’t have to edit your manuscript — A messy manuscript turns into a poorly-written book that very few people (if any) will want to read. You can choose to hire an editor to prevent this from happening.
  • You control your book’s design — This is great if you’re a designer but not so great if you have limited graphic skills. Again, you may want to hire a professional to help you.

While self-publishing isn’t for everyone, it is a great option for many writers. Only you can decide what is best for you. Talk to other writers. Learn about the industry. Research publishers. Educate yourself, and then trust your decision.

ABOUT JODEE THAYER: With over 20 years of experience in sales and management, Jodee Thayer works as the Manager of Author Services for Outskirts Press. The Author Services Department is composed of knowledgeable customer service reps and publishing consultants; together, they all focus on educating authors on the self-publishing process in order to help them publish the book of their dreams. Whether you are a professional looking to take your career to the next level with platform-driven non-fiction or a novelist seeking fame, fortune, and/or personal fulfillment, Jodee Thayer can put you on the right path.

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