Category: Self-Publishing News

Self-Publishing News

Virtual Book Tour Feature: Bill’s 5 Rules for Success by Bill Leinweber

When a young person steps into the working world for the first time, the transition can feel both exciting and overwhelming. That’s where Bill’s 5 Rules for Success: What Every Teenager Should Know Before Starting Their First Job comes in. Written by seasoned business leader Bill Leinweber, this accessible, humorous, and highly practical guide gives teens the foundational workplace habits that can carry them through their entire careers.

As part of his virtual book tour, we’re taking you behind the scenes of the book with lists, playlists, fun facts, and more—so you can get to know the man behind the rules and discover why this book is becoming a must-read for teens, parents, and educators alike.

Top 5 Lessons from Bill’s 5 Rules for Success

While the book dives into the details, here’s a quick peek at the core lessons every reader walks away with:

  1. Show Up – Being present is the first step to being effective.
  2. Be On Time – Reliability earns trust from day one.
  3. Be Productive – Balance efficiency with quality.
  4. Show That You Care – Pride in your work shows through.
  5. Ask, “How Can I Help?” – Teamwork is the secret to long-term success.

Think of these as a “starter kit” for any young worker—simple, powerful, and transferable to any industry or role.

The Soundtrack to Success

If Bill’s 5 Rules for Success had a playlist, it would blend motivation with a touch of fun—just like the book itself. Here’s a sampling of tracks we think match the spirit of each rule:

  • “Eye of the Tiger” – Survivor (Rule #1: Show Up)
  • “Don’t Stop Believin’” – Journey (Rule #2: Be On Time—because persistence matters)
  • “Workin’ for a Livin’” – Huey Lewis & The News (Rule #3: Be Productive)
  • “You’ve Got a Friend” – James Taylor (Rule #4: Show That You Care)
  • “Lean On Me” – Bill Withers (Rule #5: Ask, “How Can I Help?”)

It’s the kind of soundtrack you’d want playing in your earbuds on the way to your first job interview.

Meet “The Rookie” – A Reader’s Stand-In Character

While the book isn’t fiction, readers will easily see themselves in “The Rookie”—the stand-in character that represents every teen entering the workplace for the first time. The Rookie is nervous, eager to learn, and unsure of what to expect, but with each chapter, they gain confidence, skill, and the ability to navigate real-world challenges.

By the final chapter, The Rookie has transformed into a dependable, confident team member—thanks to the five rules that any reader can adopt.

Bill Leinweber spent 40 years in business leadership roles, managing customer service departments and business integration projects. Business leaders have trusted Bill to build effective customer service teams and develop processes that enhance the customer, employee, and stakeholder experience. Bill lives in Cincinnati, Ohio. When he’s not writing, you may find him exploring unusual travel destinations. Or eating ice cream.

Bill Leinweber’s Book Club Picks

If you enjoy Bill’s 5 Rules for Success, you might also find inspiration, motivation, and practical wisdom in these complementary reads:

  1. “The 7 Habits of Highly Effective Teens” – Sean Covey
  2. “Grit” – Angela Duckworth
  3. “Do Hard Things” – Alex & Brett Harris
  4. “The Defining Decade” – Meg Jay
  5. “Make Your Bed” – Admiral William H. McRaven

These books, like Bill’s, encourage personal responsibility, resilience, and a proactive mindset—qualities that make all the difference in a young person’s future.

Bookish Fun Facts about Bill’s 5 Rules for Success

  • The idea for the book began 35 years ago with a single question from a new employee: “What do I need to do to be successful here?”
  • The original advice had only four rules; the fifth was added years later after Bill witnessed the power of teamwork.
  • Though aimed at teens, the book’s advice resonates with new employees of any age.
  • Bill’s straightforward style comes from his years as both a mentor and a manager—he wanted a tone that young readers could actually enjoy and remember.
  • Readers have said they’ve bought the book as a graduation gift to prepare high school and college grads for the next big step.

Why This Book Matters Now

In an age where digital skills often overshadow soft skills, Bill’s 5 Rules for Success is a refreshing reminder of the timeless habits that make employees—and people—stand out. Whether you’re a teen about to start your first job, a parent hoping to guide your child, or an educator looking for a classroom resource, this book offers advice that’s easy to apply, hard to forget, and genuinely life-changing.

Where to Buy: Bill’s 5 Rules for Success is available now in paperback and Kindle on Amazon and at Outskirts Press for a 10% discount at https://outskirtspress.com/bills5rulesforsuccess

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Self-Publishing News

Buckle Up: 5 Reasons to Dive into Rod Lewin’s The Missing Mallard Mystery

Adventure lovers, aviation enthusiasts, and fans of fast-paced fiction—get ready to take off with Rod Lewin’s thrilling new novel, The Missing Mallard Mystery. As part of his Virtual Book Tour, we’re inviting readers to climb aboard the Wayward Wind, the vintage World War Two flying boat piloted by series hero Mitch Blaine and his brilliant (and often begrudging) sidekick, Beyer. Together, they soar into the skies over Australia’s Outback to solve the disappearance of a Grumman Mallard loaded with millions in pearls.

This blog post isn’t just a spotlight—it’s a full-throttle, multi-sensory celebration of The Missing Mallard Mystery. From playlists to characters, lists to club picks, here’s your exclusive guided tour into the world of Rod Lewin’s aviation-fueled fiction.

Top 5 Reasons to Read The Missing Mallard Mystery

  1. It’s like Clive Cussler meets Indiana Jones… with wings.
    If you love high-stakes treasure hunts, daring escapes, and globe-trotting thrills—this one’s for you.
  2. The setting is refreshingly unique.
    Western Australia’s pearl-diving coastlines and crocodile-filled Outback aren’t your typical thriller backdrops. They’re vivid, dangerous, and fascinating.
  3. You don’t have to be an aviation geek to enjoy it.
    Lewin weaves technical authenticity into the narrative with ease, offering just enough detail for plane buffs without ever slowing the pace.
  4. The duo at the heart of the story is unforgettable.
    Mitch Blaine is a rugged, world-weary pilot with quick instincts, while Beyer is an erudite, reluctant co-adventurer with a dry wit that makes every scene sparkle.
  5. It’s based on real-life experience.
    Lewin is a veteran aviator, and it shows. The realism in flight scenes and atmospheric tension comes from decades in the sky.

The Missing Mallard Mystery: Soundtrack for an Aerial Adventure

What might be playing in the background as Mitch and Beyer skim across the Timor Sea or outwit pirates in the bush? Here’s a fitting playlist:

  • “Into the Wild” – LP
  • “Run Through the Jungle” – Creedence Clearwater Revival
  • “Sons of the Sea” – Bear McCreary (instrumental)
  • “The Passenger” – Iggy Pop
  • “Outback” – Midnight Oil
  • “Skyfall” – Adele (for a touch of espionage and cinematic flair)
  • “High Hopes” – Pink Floyd
  • “Far Side of the World” – Jimmy Buffett
  • “Brothers in Arms” – Dire Straits
  • “No Time for Caution” – Hans Zimmer (from Interstellar)

This soundtrack matches the novel’s blend of edge, elegance, and emotional lift.

Meet Mitch Blaine: A Character Introduction

Mitch Blaine is the kind of protagonist who feels instantly iconic. A seasoned pilot with a steel exterior and occasional glints of heart, he’s not in it for the fame—he’s in it because someone has to fly the mission. Whether it’s navigating through typhoons or evading pirates, he thrives in peril and chaos.

Q: What drives you to get involved with something as dangerous as this pearl heist mystery?
“I’m not a hero. I just know how to fly into trouble and—on good days—out of it. But when an old mate calls for help, I don’t say no.”

Q: What’s your biggest weakness?
“Aside from trusting Beyer to pack the right coffee? Probably my inability to leave a mystery alone.”

Rod Lewin’s Book Club Picks

Wondering what kinds of books Rod Lewin might recommend between flights? These titles align with the energy, intelligence, and heart of The Missing Mallard Mystery:

  1. The Eye of the Needle by Ken Follett – A masterclass in suspense.
  2. Sahara by Clive Cussler – A globe-trotting treasure hunt with vintage vehicles.
  3. Flight of the Intruder by Stephen Coonts – For aviation lovers who crave action.
  4. The River of Doubt by Candice Millard – True-life exploration meets peril and discovery.
  5. The Martian by Andy Weir – For readers who enjoy brilliant problem-solvers in extreme situations.
  6. The Lost City of Z by David Grann – If you liked the jungle elements of Mallard, this is a must.

Bookish Fun Facts

  • The Grumman Mallard flying boat featured in the book is a real aircraft, used historically in pearl diving operations in Australia.
  • Mitch’s aircraft, the Wayward Wind, is a PBY Catalina, one of the most famous seaplanes of WWII.
  • Rod Lewin has flown all over the world, including the Virgin Islands, the Great Barrier Reef, and the Greek Islands—and those landscapes inspire the scenery in his novels.
  • The Missing Mallard Mystery is the fourth book in the Mitch Blaine series, but it also works as a stand-alone adventure.
  • The author’s autobiography, Steel Spine, Iron Will, is based on his real-life recovery from a plane crash.

Ready to Join the Adventure?

If you love smart, atmospheric fiction full of grit, danger, and heart—The Missing Mallard Mystery is ready for takeoff. Whether you’re a book club host, an armchair traveler, or someone who just loves a good, old-fashioned mystery with a fresh twist, this novel delivers.

Explore more, including author info and tour updates, at:  www.outskirtspress.com/rodlewinpby

#MissingMallardMystery #RodLewinBooks #VirtualBookTour2025 #AdventureReads #AviationFiction

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Self-Publishing News

Book Showcase: Discover the Quiet Power of Finntown Girl by Gloria Smith


Gloria Smith’s Finntown Girl offers a poignant, character-driven glimpse into a little-known chapter of American history. Set in 1940s rural Georgia, this young adult novel explores the resilience of a Finnish-American girl named Helmi as she navigates cultural identity, silence, faith, and family hardship. With emotional depth and literary grace, Finntown Girl is a novel that stays with you—and it belongs on the shelf of every reader who appreciates coming-of-age stories grounded in both history and heart.

Here’s why Finntown Girl deserves a spot on your TBR list or your next book club discussion:

IF YOU LIKED THESE TOP 5 YA NOVELS, YOU’LL LIKE FINNTOWN GIRL

If you were moved by the heartfelt journeys in these emotionally resonant YA novels, you’ll likely connect with Helmi’s story in Finntown Girl. Gloria Smith’s debut brings together themes of identity, resilience, and quiet strength in the face of hardship:

  1. To Kill a Mockingbird by Harper Lee – Like Scout, Helmi offers a young perspective on injustice and family complexity.
  2. Out of the Dust by Karen Hesse – Both novels depict girls growing up in poverty-stricken, rural settings with lyrical sensitivity.
  3. The Book Thief by Markus Zusak – Readers who loved Liesel’s introspection and survival through silence will find a kindred spirit in Helmi.
  4. Brown Girl Dreaming by Jacqueline Woodson – Helmi, like Jacqueline, straddles two cultural identities with poise and reflection.
  5. Esperanza Rising by Pam Muñoz Ryan – A young girl navigating loss, change, and cultural dislocation connects these two stories.

If these titles are on your favorites shelf, Finntown Girl will be a powerful next read.

THE FINNTOWN GIRL PLAYLIST: SONGS TO SET THE SCENE

Looking to immerse yourself in the emotional tone and time period of Finntown Girl? These songs reflect the bittersweet beauty of Helmi’s 1940s Southern world—where hardship, hope and quiet strength intertwine:

  • “Dream a Little Dream of Me” – Doris Day
  • “Blueberry Hill” – Fats Domino
  • “In the Mood” – Glenn Miller
  • “Don’t Sit Under the Apple Tree” – The Andrews Sisters
  • “Ain’t Misbehavin'” – Fats Waller
  • “What a Wonderful World” – Louis Armstrong

Play these while reading for a fully atmospheric experience.

CHARACTER SPOTLIGHT: MEET HELMI

In Finntown Girl, we meet Helmi, a quiet, introspective Finnish-American girl growing up in the backwoods of Georgia during World War II. Her world is small but filled with challenges—family trauma, poverty, and cultural friction—yet Helmi’s internal strength is quietly transformative.

Like Francie Nolan in A Tree Grows in Brooklyn or Cassie Logan in Roll of Thunder, Hear My Cry, Helmi doesn’t set out to be a hero. But her authenticity, empathy, and quiet resilience make her one. Her story resonates deeply with readers who value richly developed characters and emotionally honest storytelling.

BOOK CLUB PICKS: IF YOU ENJOYED THESE, TRY FINNTOWN GIRL

If your book club enjoyed these five titles, consider Finntown Girl for your next discussion:

  1. Roll of Thunder, Hear My Cry by Mildred D. Taylor
  2. Between Shades of Gray by Ruta Sepetys
  3. Inside Out and Back Again by Thanhhà Lai
  4. The War That Saved My Life by Kimberly Brubaker Bradley
  5. A Tree Grows in Brooklyn by Betty Smith

Each of these novels—like Finntown Girl—offers a thoughtful look at a young girl’s journey to find her place in the world. Together, they provide rich terrain for discussion around courage, cultural identity, history, and hope.

5 THINGS THAT MAKE FINNTOWN GIRL A RICH CULTURAL EXPERIENCE

Finntown Girl is more than a coming-of-age novel—it’s also a layered, culturally rich portrait of a rarely depicted immigrant community in the American South. Here are five elements that give the book its historical and emotional depth:

  1. The sauna as sanctuary. A central part of Finnish life, the sauna represents more than hygiene—it’s spiritual, familial, and symbolic of cleansing and renewal.
  2. Bilingual identity. Helmi’s navigation between Finnish and English reflects the larger struggle of immigrant families to preserve heritage while assimilating.
  3. Lutheran grounding. Deep-rooted religious values shape many of Helmi’s actions and thoughts, from her understanding of forgiveness to her sense of duty.
  4. Silence as strength. Helmi’s reserved nature reflects a cultural tradition where emotional restraint is not weakness, but wisdom.
  5. Collective resilience. The tight-knit Finnish community in the novel demonstrates how mutual aid and shared values help families survive adversity.

These authentic details give Finntown Girl a distinctive voice in the YA historical fiction landscape.

Whether you’re a lover of quiet stories with big emotional impact, a fan of historical fiction, or a book club looking for your next deep discussion, Finntown Girl by Gloria Smith offers something special: a literary journey into a hidden corner of America’s past told through the brave eyes of a girl named Helmi.

Learn more or order your copy at Outskirts Press https://outskirtspress.com/finntowngirl

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Self-Publishing News

Why Business people Need to Publish a Book

professionals benefit from having a published book
Most professionals benefit by having a published book

Certain professions need to be published. This list of professions can go on forever: entrepreneurs, doctors, lawyers, journalists, consultants, self-help experts, freelancers, and so on.

Even if you’re not on this list, read on to evaluate whether publishing a book is suitable for your profession. After all, publishing a book can contribute a lot to your career.

For the typical professional, it’s easier than ever to publish a book. Self-publishing and eBook publishing are both viable. You can release your book without waiting years for publication, keep control of your vision for your book, publish in both physical and digital formats, and retain a larger share of the loyalties.

In any profession, a book can serve as your best form of marketing, working better than any business card. A card can be easily thrown away, but a book can remain on your reader’s bookshelf forever.

Any reader who picks up your book becomes a prospective client, attracting attention and increasing your reach and visibility. Your book’s content can also testify to your authority, credibility, and professional expertise. On top of that, it extends your brand by giving you another avenue through which you express and practice your profession.

Finally, a reader-turned-client is more informed about your goods and services, improving the experience for all parties. Of course, any good professional can explain what she does, but having a book do the explaining is neat too.

For another example, take public speaking. If you speak for a living, you must have a book.

You can publish a book as the companion guide to everything you address on stage. It allows you to expand on topics you cannot discuss at length during your speech, and audience members who buy your book on the way out have another way of expanding on what they learned from your speech.

It’s also wise from the standpoint of marketing. Your speeches will promote your book, and your book, in turn, will open up more speaking gigs: a positive feedback loop.

A book can serve as the linchpin for your online content strategy. If you put in the work, you can increase the opportunity of your book snagging that blue-chip client, sparking word of mouth, or even garnering media attention, reaping a stream of new customers for you.

So, how do you sell your book after you publish it? First, consider giving your book a strong presence on LinkedIn. If you’re a professional, you’re likely already using LinkedIn, so why not get more mileage from a platform you’re already leveraging?

Your book gives you another reason to post regularly on LinkedIn, especially if you’re prone to leaving LinkedIn alone for months. To fuel your posting, you can repurpose content from your book as LinkedIn content. Alongside the standard post, LinkedIn has features to publish an article or create a newsletter. In addition, you can include a call to action to check out your book or begin a conversation with you in these various forms.

This also applies to other social media platforms. For example, you could tweet quotes and excerpts on Twitter. You can create short videos for Instagram or microposts for Facebook. You can even launch a blog or newsletter. The same platform may vary (as any of the previously mentioned platforms may not exist in a few years), but as a medium, the book will remain.

You can also bundle the book as part of your product, increasing its value for your customer. This is especially effective for digital products, where you can toss in an eBook at no extra cost. So while you may give up a potential sale, it’s a worthwhile trade if your primary product sells for significantly more than your book’s sale price.

Marketing aside, a book is another nifty format for your work, depending on your profession. If you’re a lawyer, you can teach the basics of law without having to sit a prospective client down. If you’re a consultant, a book can be a solid alternative for any client who’s unable to book an appointment with you. The possibilities are endless.

And above all, there’s always the chance that you will start writing a book and find publishing to be your calling. As beneficial as the promotional aspect of a book is, a book is also an opportunity to express your thoughts, work, and love of your craft.

Many professional authors start in different professions before making writing their full-time vocation. So now, don’t rush to quit your day job, but do know the act of writing can lead you down a rabbit hole of authoring.

No matter how you’d leverage a book, know there’s an exciting business world full of books. So will you write the next one?

Over to you: What are some of your favorite examples of professionals who’ve published books? How has your book served your career if you’re a professional who’s published a book?

Self-Publishing News

What is the Maryland Library Ebook Law, and What It Means for Self-Publishing

Hand holding a tablet reading an ebook

In February, a federal court issued a preliminary injunction on a first-of-its-kind library eBook law, the Maryland Act, marking a momentary win for the plaintiffs, the Association of American Publishers (AAP).

The injunction follows a hearing where the AAP argued that the Maryland Act would’ve infringed upon publishers’ federal copyright protections, especially the exclusive rights publishers and authors hold under copyright law.

As reported by Publishers Weekly, the Maryland Act had required “that publishers offering eBooks to consumers in the state must also offer to license the works to public libraries on ‘reasonable terms.’”

In other words, if a publisher sold an eBook on Amazon or a similar store, then that publisher would’ve had to offer public libraries the opportunity to lend out electronic copies of their books, or else the publishers would’ve faced penalties, both civil and criminal. Currently, publishers have the discretion to not allow libraries to license their books electronically.

Despite the injunction, Maryland’s attorney general’s office plans to defend the Act in court. The Act was initially passed unanimously by the Maryland General Assembly in 2021 and went into effect on January 1, 2022.

The state argues that the Maryland Act is in the public’s interest, as it aims to support public libraries by addressing “the unfair and discriminatory trade practices of publishers at the expense of public libraries.”

The preliminary injunction signifies that the library eBook law may not stand. When determining if a preliminary injunction should be granted, a judge must evaluate four factors: “a likelihood of success on the merits; irreparable harm; winning the balance of equities; and that the injunction was in the public interest.”

As the court issued the injunction on behalf of the AAP, this suggests that the court likely deems that the law would’ve been harmful to publishers and that the AAP will likely succeed in getting the law struck down. Furthermore, the judge’s formal opinion states that the Maryland Act is probably a violation of federal copyright law.

The ramifications of this case will likely go beyond Maryland. As of late February, eight states have proposed bills similar to the Maryland Act, the latest being Connecticut. New York would’ve been the second state to put its own library eBook law into place if it weren’t for its governor’s veto. At the time, New York Governor Kathy Hochul expressed the AAP’s concern that the law would’ve violated federal copyright law.

So, what does this news mean for self-publishing authors? It depends on whether the law will survive court. As for now, the safest choice is to assume that the status quo will continue. Even if the Maryland Act doesn’t make it to the Supreme Court, a defeat in a lower court may deter other states from proposing and passing similar legislation.

It’s worth it for self-published authors to note that these laws are being proposed because large publishers have been stringent with making their books available electronically to libraries. For instance, Macmillan used to have an embargo on distributing eBooks to public libraries, a decision the publisher has since lifted.

Publishers also often demand high prices for licensing—which libraries find untenable—and they often refuse to negotiate licensing prices while imposing strict restrictions on lending.

Since big publishers license fewer eBooks and electronic copies to public libraries, self-publishers can benefit by seizing this gap. Self-published authors can license their books to public libraries through book distributors, the same services that allow authors to publish their books on multiple storefronts. Even with eBook formats, authors can still earn money when libraries obtain licenses.

On top of making their books available through lending services, self-published authors can also boost their discoverability by including bestselling books that are similar to their own in their book descriptions. This can work out to a small author’s benefit if the bestselling book isn’t available at the library, as the smaller book can still turn up in the library’s search results.

Separate from the legal merits of eBook library laws, large publishers seek to retain control of what eBooks they lend to libraries and how many. In this aspect, self-publishers can fill the gap left by these restrictions.