Today’s topic is: Book Video Marketing Essentials.
A couple of weeks ago, we talked about how to use book video marketing as part of your book promotion strategy. Today, I’m covering what you need in your video a bit more in-depth. You need all of the following:
- Title
- Author name
- Image of book cover
- Image of author
- Price (not if it could put buyers off)
- Availability (Amazon? B&N? Website?)
- Call to action (put at the end so that it’s the last thing on their mind)
- Additional creative images/video (trailer)
- Synopsis (trailer – get your audience interested)
Also, the winner for our “Boost Our Blog Facebook Contest” was chosen. Here’s more about the winning author and her book:
Book Title: The Veiled Mirror: The Story of Prince Vlad Dracula’s Lost Love
Author: Christine Frost
Publisher: CreateSpace
Date of Publication: October 22, 2010
