Social Media Marketing for Self-publishing Authors

As of June 2010, about 65 million “tweets” are posted each day, equaling about 750 unique 140 character “micro-blogs” sent each second, according to Twitter. This massive communication stream has elevated Twitter into the Big 3 social networking sites according to ebizmba.com.

If Facebook were a country, it would be the 3rd most populated in the world right now with over 400,000,000 users.

Many will contend that LinkedIn is the most valuable social networking sites for gaining business connections, and Evernote just hit 5 million users in record time. And there are countless others – Myspace, Foursquare, your personal blog, Meetups – that you can and should be utilizing to network with others and active promote your self-published book.

Sure, if you’re not a current social media wizard, there will be some upfront work involved – gaining the learning curve and building connections. But here’s the kicker: social media is exploding, its completely FREE, and there are increasing ways to measure its ROI. With self-publishing POD services your book will also be available virtually everywhere books are sold, an additional digital advantage since you’ll never need to stock an inventory or personally ship pre-printed copies. It’s all connected for you.

Over the coming weeks, Self-publishing Advice will be sharing social media news, information, tips, and resources to help you gain the most oomph for using these dynamic and powerful venues for generating buzz for your books.

We’ll also be actively implementing them here on our blog and other social media sites. So stay tuned, and in meantime, check out these new icons below and visit us on Facebook and Twitter, or send a Digg. We are eager to connect.

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