When you self-publish a book, it’s important to come up with a creative marketing strategy to get in front of new readers. It will not only get you the exposure you need to possibly sell your book but also give you a leg up on the competition. In this week’s podcast, I discuss the importance of this part of the plan and how you can truly OWN your book reviews.
I will cover:
The importance of book reviews
Who authors should contact to get their books reviewed
How to deal with negative book reviews
Why authors should review other books and how to go about this task
Tired of spending all of your money on traveling to promote your book? What if your tour stops could come to you? This week the topic is the Virtual Book Tour, which allows self-publishing authors to do just that — stay at home and let the tour come to them.
We will cover:
What is a Virtual Book Tour?
Why are they beneficial?
What can an author gain from Virtual Book Tour?
Who can host me on Virtual Book Tour?
How do I contact them?
What do I need to do going forward?
How do I promote my Virtual Book Tour?
DISCUSSION: Have you ever taken a virtual book tour? What success have you seen from it?