Book reviews are a great way for self-publishing authors to gain exposure. After all, how can someone buy your book if he or she doesn’t know it exists? Paired with other elements of your book promotion strategy, requesting reviews is a great way to get people talking about what you’ve written. When we read good [...]
Archive for the ‘Weekly Wednesday Podcast’ Category
Weekly Self-Published Book Review: Twenty-Eight Snow Angels: A Widow’s Story of Love, Loss and Renewal
Posted: February 9, 2012 by selfpublishingadvice in Self-Publishing Book Review of the Week, Weekly Wednesday PodcastTags: book review, self-published
Weekly Wednesday Podcast: A Penny Spent is Two Pennies Earned in Self Publishing
Posted: April 13, 2011 by Elise L. Connors in Weekly Wednesday PodcastTags: self publishing a book, Weekly Wednesday Podcast
Welcome to this week’s edition of the Weekly Wednesday Podcast! Today we’re covering: REAL costs of self publishing a book Why publishing a book is like starting your own business Risk of NOT investing in yourself/your book The moral of the story is: a penny spent is two pennies earned when you’re self publishing your [...]
Weekly Wednesday Podcast: Book Video Marketing Essentials/Contest Winner Announced
Posted: March 30, 2011 by Elise L. Connors in Book Promotion Strategy, Uncategorized, Weekly Wednesday PodcastTags: book promotion strategy, book video marketing, Weekly Wednesday Podcast
Today’s topic is: Book Video Marketing Essentials. A couple of weeks ago, we talked about how to use book video marketing as part of your book promotion strategy. Today, I’m covering what you need in your video a bit more in-depth. You need all of the following: Title Author name Image of book cover Image [...]
Weekly Wednesday Podcast: Search Engine Optimization For Self-Publishing Authors
Posted: March 23, 2011 by Elise L. Connors in Uncategorized, Weekly Wednesday PodcastTags: keyword research, search engine optimization, Self-Publishing, SEO
Today we’re discussing: Search Engine Optimization (SEO) – What is it? – How do you research keywords? – How do you include keywords in your webpage, website, or product decription? – Asking for the sale. Resources from today’s podcast: Does your sales copy ask for the sale? Google Adwords Keyword Tool Win FREE Book Video [...]
Weekly Wednesday Podcast: Using Video Marketing as Part of Your Book Promotion Strategy
Posted: March 16, 2011 by Elise L. Connors in Book Promotion Strategy, Uncategorized, Weekly Wednesday PodcastTags: book promotion strategy, book trailer, video marketing
Today we’re covering: What is a book trailer and why should you use one as a part of your book promotion strategy? How long should it be? What to include in the trailer? Where to upload/promote your trailer? How can they benefit you, as an author? Should you have someone else create your book trailer [...]

