The bottom line challenge is finding which circles, critics, and resource that matter to your book and convincing them of its value. Its in trying to please everyone that we become invisible – something like the law of diminish returns.
Archive for the ‘Viral Marketing’ Category
Self-publishing Book Marketing Advice – Readers that Count
Posted: August 14, 2009 by selfpublishingadvice in Book Marketing, Book Promotion, Choosing a Publisher, Networking, Self-Publishing, Viral MarketingTags: Book Marketing, fiction, Green Building, Harry Potter, how-to, marketing, non-fiction, publishing, Robert Morris, Self-Publishing
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Viral Marketing for Self Published Authors – Tip #3
Posted: June 25, 2009 by selfpublishingadvice in Viral MarketingTags: book, promotion, self publish, social networking, Twitter, Viral Marketing
Viral Marketing Tip #3 – Flow Assuming you now have a profile on Twitter, Facebook, MySpace and/or some other social networking sites, the next step is to ensure that your message can easily flow from one person to the next. Last week I wrote about setting up profiles on social networking sites. Viral marketing does [...]
Viral Marketing for Self-Published Authors – Tip #2
Posted: June 18, 2009 by selfpublishingadvice in Viral MarketingTags: book, facebook, marketing, myspace, self publish, social networking, Twitter, Viral Marketing
Tip #2 – Exist Last week I gave the first in a series of viral marketing tips: #1 – Give Something Away. I gave an example of a current successful viral marketing campaign taking place on Twitter. This brings me to tip #2. You may know what you want to give away (a copy of [...]

