Archive for the ‘Marketing Your Self-Published Book’ Category

Competitions are one of the best way for self-published authors to market their books, increase exposure and improve credibility. Unfortunately, most authors aren’t aware of all the competitions available to them. For instance, it has been brought to my attention that many authors are not aware of Foreword Firsts, a debut fiction competition designed to showcase the [...]

If you’re following the advice that you find on every site that talks about marketing a self-published book, you have already created a book marketing plan. From this, you may have tried to use various marketing methods (i.e. virtual book tours, book signings, etc.). However, your sales statistics aren’t showing any signs of improvement. How [...]

You have an ISBN. You have a LCCN. So libraries should be able to find your book, and therefore, will purchase your book, right? Wrong. Unfortunately, libraries rarely “order” self-published books. This doesn’t mean they don’t house self-published books and that they won’t stock your book. It simply means you need to do a little [...]

Earlier today, I was reading through old emails, and I found one sentence from an author that intrigued me. She said, “Sharing too much minimizes the impact of my book.” This ignited many thoughts, but mainly I thought about content marketing and how effective it can be (and has been for many people). I also [...]

Ok, maybe that was a bit of an overstatement… However, there are some ways that Fridays can work to your advantage. Friday is payday for many people. Payday means more money. More money means more buying power. With that new buying power, people will most likely be more inclined to purchase things they wouldn’t have [...]