Do you watch Real Housewives of New York? If not, surely you’ve seen all the press about the show. Did you know that you can learn a lot about how to market your book and build your author brand by watching it? Here are just a few of the lessons to be learned when watching [...]
Archive for the ‘Alternative Marketing Methods’ Category
Alternative Marketing Methods at BEA
Posted: May 26, 2011 by Elise L. Connors in Alternative Marketing MethodsTags: alternative marketing methods, bea, Craigslist, free webinar services, PayPal, Twitter, YouTube
Yesterday, one of the events at BEA was “Surprising Marketing Practices from Around the World and What We Can Learn from Them“. We have been discussing these for the past two weeks with our Alternative Marketing Methods Series. Learning about each of these methods will help you and your book stand out from the crowd. [...]
Alternative Book Marketing Methods Series: Non-Profit Marketing
Posted: May 18, 2011 by Elise L. Connors in Alternative Marketing MethodsTags: sell books using non-profit marketing
Last time, we talked about partnering with a local bookstore to offer a Groupon. This week, we’re adding another notch to your “alternative marketing” belt — non-profit marketing. What do you mean non-profit marketing? I’m a career author, and I’m in this to make a sustainable income! This may be true, but you can still [...]
Alternative Book Marketing Methods Series: Partnering with Local Bookstores to Offer Groupon/Local Offer
Posted: May 11, 2011 by Elise L. Connors in Alternative Marketing Methods, Book Promotion StrategyTags: book marketing methods, book promotion strategy
There are many ways authors can market their books. Some of these include planning virtual book tours, scheduling book signings, distributing a press release, etc. However, many authors do these things. How can you reach an untapped market? How can you stand out from the crowd? That’s why we decided to offer you the Alternative [...]
